The Social Media Hat

FEBRUARY 20, 2023

Partnership Unpacked, Episode 9, with Timothy Hughes The post B2B Influencer Marketing From The Influencers POV with Timothy Hughes appeared first on The Social Media Hat.

B2B 210

B2B Influencer Marketing Social Media 210

Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards.

Social Media 237

Social Media Tips Marketing UGC 237

Webbiquity SMM

AUGUST 26, 2024

In social media marketing, AI is not just a buzzword; it’s a game-changer. This post explores the different facets of AI’s influence on social media marketing. With AI, social ads have undergone a transformative shift, becoming smarter, more relevant, and—some might say—eerily precise.

Social Media 190

Social Media Sentiment Marketing Analysis 190

Webbiquity SMM

DECEMBER 6, 2022

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Biggest Challenge in B2B Social Media Marketing.

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B2B Social Media Marketing Influencer 234

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Gender split.

Social Media 243

Social Media Strategy Influencer LinkedIn 243

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media Management 253

Social Media Management Skills Social Media Metrics 253

The Social Media Hat

MARCH 26, 2023

Learn how to be a successful Amazon Influencer in 4 steps. The post How To Be An Amazon Influencer appeared first on The Social Media Hat.

Influencer 210

Influencer How To Social Media Tools 210

Social Media Strategies Summit

JULY 26, 2024

Did you know that 68% of marketers admit they’re concerned about the return of their social media activities? Image source To make big decisions about where and how to spend your social media marketing bucks, you need to understand the impact of every platform, strategy, and tactic you employ. Let’s get into it.

Analytics 212

Analytics Social Media Tools Price 212

Social Media Strategies Summit

JULY 22, 2022

Remember when influencer marketing was a hot new trend? Google Trends data shows that search interest around influencer marketing has increased fourfold in the past five years: Image source. If you’re planning to plunge into the influencer marketing pool for the first time, you’ll need to perform an influencer search.

Influencer 218

Influencer Brands How To Hashtag 218

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

Advertising 265

Advertising Social Media Strategy Authentication 265

The Social Media Hat

JANUARY 7, 2023

Statistics To Help Make The Case For B2B Influencer Marketing. The post 10 Compelling B2B Influencer Marketing Statistics for 2023 appeared first on The Social Media Hat.

Statistics 208

Statistics B2B Influencer Marketing 208

The Social Media Hat

JANUARY 10, 2023

B2B Influencer Marketing has it's own unique challenges and solutions. The post The Challenges Facing B2B Influencer Marketing Today appeared first on The Social Media Hat.

B2B 198

B2B Influencer Marketing Social Media 198

Social Media Strategies Summit

AUGUST 10, 2023

Influencer marketing has always been one of the most effective strategies for reaching new audiences. But it isn’t just about engagement; influencers can drive real action. You won’t achieve the desired results if you work with the wrong influencers or target the wrong customers. Still, there are no guarantees.

Influencer 187

Influencer Campaign Marketing B2B 187

The Social Media Hat

FEBRUARY 4, 2023

Getting paid to represent brands and help our audiences satisfy their needs is what influencer marketing is all about. The post Mike Allton’s Quick Start Guide To Becoming A Brand Influencer appeared first on The Social Media Hat. But how do you get started?

Influencer 214

Influencer Brands Social Media Marketing 214

The Social Media Hat

FEBRUARY 24, 2023

The post 10 Reasons to Become a B2B Influencer appeared first on The Social Media Hat. From building credibility, to driving business growth.

B2B 41

B2B Influencer Social Media Marketing 41

Bill Hartzer

OCTOBER 5, 2023

Personal connections on social media drive more consumer purchases than influencers. Mintel’s latest research reveals that Indian consumers are more likely to be influenced by individuals they know personally on social media when making purchasing decisions compared to online influencers.

Research 150

Research Influencer Social Media Sports 150

Social Media Strategies Summit

DECEMBER 1, 2023

It’s fair to say 2023 has been a busy year in the social media world. Cockroach Slays at Met Gala Many major social media moments are entirely predictable. Sadly, it also proved to be one of the shortest-lived social media moments of 2023: It is with deep sadness that we must report the #MetGala cockroach was stepped on.

Social Media 243

Social Media Meme Fashion Trends 243

Webbiquity SMM

JANUARY 21, 2021

Search, social media, and online journeys can now be combined to connect different aspects of a person’s behavior with their purchasing habits, attitudes, peer influences, and brand loyalty. Advocacy of your brand on social media and online reviews. What Is A Social Media Marketing Campaign?

Campaign 262

Campaign Social Media Loyalty Marketing 262

Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

Social Media 264

Social Media Content Curation UGC 264

Webbiquity SMM

OCTOBER 17, 2023

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

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Research Report Social Media CPM 283

The Social Media Hat

JANUARY 15, 2023

The post How To Develop Successful Influencer Marketing Campaigns appeared first on The Social Media Hat. Partnership Unpacked, Episode 3, with Nicole Ponce.

Influencer 200

Influencer Campaign How To Marketing 200

The Social Media Hat

MAY 22, 2023

Partnership Unpacked, Episode 22, with Jason Falls The post How To Think Differently About Influencer Marketing w/ Jason Falls appeared first on The Social Media Hat.

Influencer 215

Influencer How To Marketing Social Media 215

The Social Media Hat

FEBRUARY 3, 2023

Partnership Unpacked, Episode 6, with Goldie Chan The post B2B Influencer Marketing From The Influencer’s POV w/ Goldie Chan appeared first on The Social Media Hat.

B2B 205

B2B Influencer Marketing Social Media 205

Sprout Social

NOVEMBER 4, 2024

As the poem goes: “Consumers scour social media with care, knowing that the holidays will soon be here.” The most wonderful time of the year is fast approaching, and the influence social has on consumer purchasing behavior is undeniable. The sway of social media over holiday shopping habits can’t be overstated.

Influencer 122

Influencer Social Media Survey Trends 122

The Social Media Hat

JANUARY 28, 2023

Over a dozen state, federal and international regulations for the B2B influencer to be aware of. The post Rules And Regulations Every B2B Influencer Needs To Know appeared first on The Social Media Hat.

B2B 198

B2B Influencer Social Media Marketing 198

Convince & Convert

NOVEMBER 12, 2024

The landscape of B2B marketing is continually evolving, and social media plays an increasingly important role in shaping how businesses connect with their audiences. Discover how B2B Thought Leadership can boost your brand’s influence. As we move into 2025, staying ahead of emerging trends is essential for B2B brands.

B2B 156

B2B Trends Social Media Case Study 156

The Social Media Hat

FEBRUARY 12, 2023

The fact is, B2B influencers can find more success with smaller audiences. The post Dispelling The Myth That B2B Influencers Need Large Audiences appeared first on The Social Media Hat.

B2B 195

B2B Influencer Social Media Marketing 195

The Social Media Hat

DECEMBER 22, 2022

Learn about the first criteria for successful influencer marketing. The post Why Is Brand Fit So Important For Influencer Marketing? appeared first on The Social Media Hat.

Influencer 196

Influencer Brands Marketing Social Media 196

Ignite Social Media

MAY 17, 2022

It’s hard to believe that we’ve provided social media marketing services for 15 years now. As the original social media agency in the United States, we have seen social media platforms grow from small startups into some of the most influential companies today. The Current State of Social Media Marketing.

Social Media 197

Social Media Marketing Proposal Influencer 197

Webbiquity SMM

JUNE 1, 2021

Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical. But for your social media activity to successfully yield results, you need to do more than just broadcast content. Influencer marketing goes a long way.

Tips 360

Tips Marketing Privacy Influencer 360

The Social Media Hat

MARCH 30, 2023

Why being a B2B Influencer on TikTok is a good idea, and how to start! The post How to Become a B2B Influencer on TikTok appeared first on The Social Media Hat.

B2B 177

B2B Influencer How To Social Media 177

Social Media Today

OCTOBER 7, 2024

Current social media AI chatbots rarely go beyond discovery. Here’s what influencers think about the emerging tech.

Influencer 176

Influencer Instagram Social Media 176

The Social Media Hat

FEBRUARY 9, 2023

Influencer payment rates can vary wildly, but there are key factors to consider. The post How Much Should Brands Pay A B2B Influencer? appeared first on The Social Media Hat.

B2B 177

B2B Influencer Brands Social Media 177

Social Media Strategies Summit

APRIL 6, 2023

Influencer marketing shows no sign of losing its appeal, with four-fifths of marketers believing it to be an effective channel. However, it’s most popular in e-commerce, where brands can leverage influencers to recommend apparel, beauty products, tech, and more.

Education 184

Education Influencer UGC Apparel 184

Buffer Social

JANUARY 13, 2025

In 2024, we saw social media evolve in many ways — from numerous updates to some platforms ( cough Meta) to explosive growth for others (Bluesky!). With all the changes on the horizon, it’s safe to say that social media will look a little different in 2025. We’re also watching things like the U.S.

Social Media 124

Social Media Authentication LinkedIn Social Media Management 124

The Social Media Hat

JULY 14, 2024

Key B2B Influencer Marketing findings and statistics to inform your program. The post B2B Influencer Marketing Survey Insights appeared first on The Social Media Hat.

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Survey B2B Influencer Marketing 147

Social Media Today

APRIL 9, 2023

The White House is looking to recruit hundreds of social media influencers to seed key messages.

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Influencer Social Media 206