Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. But not likely the first order of business.

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JUNE 27, 2008

And who may be able to influence those actors in their decision-making? Consider how you might use the interactive possibilities of the Internet and Web 2.0 RSS feed: We write on web technology and social media tools for non-profits - charities, associations, clubs and other organizations. and Social Media trends.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. And for that reason, you should join–now. i just registered.

Review 102

Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Advertising Building your personal brand is about interacting with others and establishing your credentials. Logging onto social networks only to propagate self aggrandizing propaganda will turn off potential clients.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JANUARY 19, 2010

I think e-commerce benefits from social media. It’s a great arena for finding influencers and inspiring client generated content – nirvana to those of us who toil in the social media space. Could I add one to your list? Even better it can be measured.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

MAY 18, 2010

Beth Hrusch is Senior Editor at Interact Media, a business blog writing service that teaches writing tips and best practices. Photos (except for the Twistori screenshot have been provided by Shutterstock.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Koka Sexton

NOVEMBER 14, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Super list of 50 social media links Have you ever wanted to know more about how to make a huge impact in social networking? The “Middleman” of Social Media is Your Friend The Next Evolution of Social Media… You can’t handle the truth! The whole web 2.0

List 85

List Social Media StumbleUpon Blogosphere 85

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Social Media Strategery

JANUARY 10, 2009

Because inevitably, the next level brings more pay, more power, more respect, and more influence. The problem with this structure is that social media renders these traditional roles and responsibilities obsolete. Image Courtesy of Flickr user Ack Ook* buy-in , leadership , scary , social media , web 2.0

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. I’m not an SEO expert , and I don’t claim to be.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Unfortunately for Digg, the savviest users of the bunch have also been the most vocal about Digg thus far (save for the few blogs that cover everything web 2.0 Just as Google’s purpose isn’t to serve the SEOing webmasters. If nobody talks, nobody remembers, and nobody sticks around.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing. Is Social Media Overrated?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 21, 2009

A great experience breeds influence and positive feelings. Customer service as we all know is not just about putting issues right, it’s about ‘before, during and after’ the sale and I think this client is a prime example of many companies out there who do not openly demonstrate the value of the customer.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media marketing recognizes the fact that this online space allows millions of people to congregate and to communicate with one another, and it’s not much different than sitting in a real room talking to real people. Social media gives you an opportunity to exert influence onto customers and prospects.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. What will the new innovation, the new leap, the Web 3.0 (I Pierre recently launched Social Alerter. He writes a science blog , maintains a set of SEO tools and moderates at Cre8asite Forums. I hate that moniker) of marketing be?

Social Media 105

Social Media Marketing Digg MySpace 105

Bare Feet Studios

MARCH 1, 2009

I would have liked to point this campaign to my San Francisco friends, who also happen to be active web users, who themselves have a large “following&# via blogs, social networks, Twitter, et al. I do mean to suggest that this campaign is completely unfriendly to social media influencers.

Tourism 40

Tourism Campaign Sites Social Media 40

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Mainly, through networking. Rae explains all.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Buzz Marketing for Technology

JUNE 27, 2008

« NBA Launches Social Network | Main. » Turn Gmail Into Your Personal Nerve Center from Agent of Influence. » Using Google Apps to Help Manage Email from SEO Blog Pro. Social Commerce. Social Networking. Micro Persuasion. Turn Gmail Into Your Personal Nerve Center. Read More].

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Techipedia: Tamar Weinberg

JULY 8, 2008

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services.

Social Media 163

Social Media Marketing Consultant Communities 163

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

AUGUST 26, 2009

The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks. get Twitter mentions of your brand via RSS or email) or use a service like Backtype (backtype.com) to see comments across blogs and other social media sites (such as FriendFeed).

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

APRIL 14, 2010

There’s a lot more to marketing than just being social. For example, your website, without a doubt, needs SEO. SEO and social media are two entirely different things. The crux seems to be that you’re bored because social media has gotten too hard. But that point was inevitable, no? Thanks for commenting.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

JANUARY 23, 2008

But there’s a lot more to media than just these social networking sites. In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. Does social media convert? We classify blog and social media marketing in to 2 distinct types: 1.

Sites 101

Sites Social Media Digg Blogosphere 101

Proactive Report

JULY 14, 2010

From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. Companies that leverage social networking, content and knowledge assets will be those best positioned for future success.

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. And you there with the SEO/tech blog, that goes for you too. Don’t send other social networking vote requests through StumbleUpon : StumbleUpon is a network of content that you believe someone else is interested in.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

MARCH 10, 2010

With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. Essentially, her focus was SEO, and her daily grind consisted of keyword stuffing clients’ websites. Find those who influence you , and then find out who they are engaging with. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Webbiquity SMM

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. She also explores the many nuances of social marketing on her blog Social Media to Social Business. She also blogs at Social Media Paige. Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

APRIL 8, 2010

Numbers Aren’t Everything Over-zealous clients or enthusiasts might feel the need to absolutely reach out to the “influencers&# who have eleventy billion Twitter followers. It’s more important to look at the holistic view of the individual or entity on Twitter and across other social channels.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Specificity is why SEO blogs exist in great numbers. It’s why we can find social media blogs in the thousands. The more you can cross off your list, the better your chances for success and influence as a blogger. I absolutely agree and I think that there’s a lot of influence in leaving an everlasting impression.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Convince & Convert

JULY 8, 2010

Shameless Plus – For more insights on what influences email deliverability, check out our Letters to the C-Suite: Getting Serious About Permission & Deliverability). Robert Scoble argued that email faced deletion at the hands of Web 2.0 The reasons that social networks require email addresses are numerous: 1.

RSS 128

RSS Research B2B Consultant 128

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My primary twitter account gets lots of followers from the chiropractic field, but they get confused when I’m talking SEO all the time. My #1 mistake was not creating a business blog and using THAT to connect with all the ORM, SEO, PPC, and SMM folks out there. You talk about other things around the people you want to influence.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Feel free to link to this post with the top right hand image, which was contributed by David Mihm who specializes in Portland Web Design. Search Engine Optimization (SEO) : The SEO Success Pyramid : Matt McGee talks about the process of making great websites. What is the Definition of SEO? Every post is a winner!

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

SEO for Facebook Pages Your Page is visible to search engines! Under “Wall Settings&# , click “edit&# , and under “default landing tab for everyone else&# select your new tab in the drop down. You’re done! t vài cách ?? ng Fans th?c

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

I can’t tell you how many people have added me and their last name is “Com&# or “Seo.&# ? Then, you use that number as a success metric for influence. This infraction goes for all social sites that accept submissions, and not just StumbleUpon.) This isn’t the way to network !

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279