Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Plus, set alerts for spikes in brand mentions and use the insights to guide your online review management strategy.

Analytics 85

Analytics Conversation Brands Sentiment 85

Convince & Convert

MAY 29, 2013

This is where the adoption of the Four Ms of Influence Marketing needs to be embraced as the natural evolution of the Four Ps , particularly when it comes to lead generation and understanding the customer life cycle via social media. Why the Need for the Four Ms of Influence Marketing? Breaking Down the Four Ms of Influence Marketing.

Influencer 146

Influencer Marketing ROI Hubspot 146

Hootsuite

AUGUST 17, 2023

Good for: Instagram influencers, e-commerce businesses, visual content creators. A fairly robust content library helps with content planning and scheduling; social listening tools and sentiment analysis features lets brands track mentions and opinions from customers (and haters, too). Pricing: On request.

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Later

APRIL 5, 2019

If you’ve ever considered using Instagram influencer marketing for your business, now is the time to start! Adding Instagram influencer marketing into your overall strategy for Instagram can help to increase your brand awareness, grow your follower base, and drive major sales! How Much Does Instagram Influencer Marketing Actually Cost?

Influencer 66

Influencer Instagram Marketing Authentication 66

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Design a Powerful Influencer Marketing Campaign. 76% of marketers consider influencer engagement effective in garnering customer loyalty, and it’s the fastest-growing channel for customer acquisition.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Design a Powerful Influencer Marketing Campaign. 76% of marketers consider influencer engagement effective in garnering customer loyalty, and it’s the fastest-growing channel for customer acquisition.

Data 52

Data Social Media UGC Sentiment 52

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. While you’re trying to increase the number of exposure and backlinks you receive from social media, expand your outreach from bloggers to social media influencers. That number is likely to be much higher for B2B influencers.

SEO 115

SEO Social Media Reputation Real Estate 115

Keyhole.co

SEPTEMBER 20, 2023

Deep dive into the sentiment of every online conversation around your brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. For example, as shown in the above post , Hubspot Academy executive and educator Mark D.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Public relations professionals also frequently use media databases, news monitoring and email automation through services like Mailchimp and HubSpot. Gauge positive and negative sentiment from audiences.

Statistics 108

Statistics Skills Analytics Press Release 108

Keyhole.co

JUNE 30, 2021

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Paid social media: your brand’s ads; PR campaigns; influencers’ posts. Brand Sentiments: check what sentiments were in those mentions – positive, negative, or neutral.

Data 108

Data Social Media Strategy CPC 108

Buzz Marketing for Technology

MARCH 2, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of. Tweet This!

B2B 206

B2B Engagement Marketing Sentiment 206

Buffer Social

MARCH 15, 2018

Apart from collecting your mentions and allowing you to reply, Brand24 analyzes your social media reach, interactions, sentiment, and more. It can help you find mentions of your brand (or your keywords) on social media, blogs, forums, and more and then analyze the trends, sentiment, and influence level. Sprout Social.

Social Media 110

Social Media Tools Tweetdeck Price 110

Sprout Social

JULY 1, 2021

In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. For HubSpot, this is considered a backlink (or a win for off-page SEO) and a good one since it’s both a reputable website and a relevant keyword phrase. Get started on your B2B SEO strategy.

B2B 125

B2B SEO Travel Hubspot 125

Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Before Pulse, LinkedIn didn’t offer users or influencers much in the form of organic content. Our team has been hearing the same sentiment from marketers everywhere.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Sprout Social

APRIL 19, 2022

You can hone-in on sentiment and customer feedback to determine how you can build—or strengthen—your conversational marketing strategy. Integrations with Zendesk , HubSpot, Salesforce and more allow you to see a customer’s order history, contact information and overall relationship to your brand. Helpdesk integrations.

Conversation 101

Conversation Strategy Social Media Marketing 101

Buffer Social

JULY 29, 2019

Hubspot’s Marketing Grader. The Buffer website’s score from HubSpot’s website grader. When you plug in the name of a brand, Brand Grader will give you an influencer score based on the influential journalists, bloggers, and thought leaders who are talking about your brand. It will even gauge sentiment.

Social Media 70

Social Media Marketing URL Metrics 70

Hootsuite

AUGUST 14, 2023

There are so many different tools out there, ready to help you schedule social content , monitor brand sentiment , share insightful analytics , or collaborate with your team. Good for: Influencers, content creators, and businesses that want to create a visually appealing Instagram feed. Pricing: Plans starting from $11.25

HootSuite 67

HootSuite Social Media Management Price Hashtag 67

Webbiquity SMM

AUGUST 23, 2010

My own thoughts (for what they’re worth) on the matter are that: • It’s challenging to measure the true ROI of social media activities with any precision because social media is as much (if not more) about influence than direct action. Socialnomics: What Social Media Success Looks Like by Fuel Lines.

ROI 193

ROI Social Media Vocus Metrics 193

Rebekah Radice

DECEMBER 5, 2016

And after my latest presentation at Hubspot’s #Inbound16 on omni-channel marketing, it’s easy to see why there’s confusion between the two. Interviews with employees or influencers. Humanize customers interactions to increase positive sentiment by 50%. Multichannel marketing is about choice. – Wikipedia.

Trends 146

Trends Social Media Strategy CSR 146

Sprout Social

DECEMBER 20, 2023

Our social listening solution empowers you to be proactive by grasping how your audience feels about you and your competitors, uncovering influencers to partner with, identifying trends as they emerge and by getting ahead of crises with custom alerts and granular sentiment analysis. Source: HubSpot) 7.

HootSuite 112

HootSuite Brands Price Collaboration 112

Oktopost

FEBRUARY 1, 2024

It covers various activities and channels, including: Brand design and messaging Paid advertising Content marketing Social media marketing Search Engine Optimization (SEO) Community management PR and events Influencer marketing Brand loyalty is becoming less of a given day by day.

Brands 62

Brands Hubspot Marketing B2B 62

Oktopost

OCTOBER 26, 2020

Robust B2B integration options including Salesforce, Act-On, Marketo, Hubspot, and Google Analytics . Hubspot is probably one of the more recognizable names in marketing technology. With Hubspot, you can publish, share content, monitor posts, along with analytics and reporting. Lacks tools for analytics and sentiment tracking.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Buffer Social

APRIL 19, 2017

Key data available: Fans on Instagram (Posts about your brand, Top fan posts, Top brand and emerging influencers). While it does not provide as much data as other free Instagram analytics tools, it calculates your Instagram influence score, which few tools offer. Key data available: Influence score. Top posts with the hashtag.

Metrics 109

Metrics Analytics Instagram Tools 109

Rebekah Radice

DECEMBER 5, 2016

And after my latest presentation at Hubspot’s #Inbound16 on omni-channel marketing, it’s easy to see why there’s confusion between the two. Interviews with employees or influencers. Humanize customers interactions to increase positive sentiment by 50%. Multichannel marketing is about choice. – Wikipedia.

Trends 60

Trends Social Media Strategy CSR 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. When you finish reading this article, you may disagree with that sentiment.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 24, 2017

HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” The platform is popular not only with consumers, celebrities, and business professionals, but also critically with journalists and influencers.

Tools 100

Tools Twitter Sample Samples 100

Oktopost

JULY 13, 2023

Consider the value of always knowing how your channels and individual posts are performing in terms of: Impressions Clicks Conversions Share of voice Sentiment These insights are essential for honing your B2B social media strategy and for demonstrating social media ROI to c-suite executives.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. How to Win Facebook Friends and Influence People (All Facebook): Nick O’Neill’s post on how to become a Facebook power user (read: genuine) is great.

Marketing 265

Marketing SEO Journal Engineering 265

Sprout Social

JULY 30, 2018

For example, Hubspot’s Instagram boasts everything from how-to education content and memes to motivational videos and beyond. Sentiment Analysis. Sentiment analysis as a competitive benchmark measures whether or not your brand mentions are positive, negative or neutral in the eyes of your audience. Social Mentions.

Brands 78

Brands Analysis Sentiment Metrics 78

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Track brand mentions, study competitors, discover new key influencers, and create reports. These tools can help you find out. 1) Socialbakers. 6) BrandWatch.

Tools 207

Tools Social Media Netvibes Sample 207

Sprout Social

APRIL 5, 2017

While it might have been a few centuries before social media existed, the same sentiment rings true to marketers and community managers today. But a HubSpot study found brands that post twice a day with under 10,000 followers see fewer clicks the more they post. Benjamin Franklin once said, “By failing to prepare, you prepare to fail.”

Social Media 88

Social Media How To Publishing LinkedIn 88

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Mark Schaefer cites several examples of how companies are offering perks to customers based on their social media influence, as measured in various ways such as Klout scores. Adoption soared. 85% of Inc.

Social Media 198

Social Media Tools Tips ROI 198

Buffer Social

SEPTEMBER 25, 2023

HubSpot AI Social Media Caption Generator - Get catchy social media captions instantly HubSpot's AI Social Media Caption Generator is another useful AI-powered content generation tool that has helped me create catchy social media captions. Built-in reporting : Create, publish, and track social posts from Hubspot's dashboard.

Social Media 97

Social Media Meme Content Sentiment 97

Webbiquity SMM

MARCH 27, 2017

Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. Monitor your social media activity and find key influencers in your market. 17) HubSpot Social Inbox. 3) Radian6 (aka Social Studio).

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Sprout Social

DECEMBER 20, 2022

Sprout integrates with Salesforce , Zendesk and Hubspot so you can work across platforms to track the end-to-end customer experience. Get deep insights and data about the general sentiment around your brand, topics your audience is interested in and specific keywords you want to monitor. Sprout Social Listening and Analytics.

Social Media 97

Social Media Tools Sentiment Small Business 97