Cortex

JUNE 15, 2020

One epic move can change up the dynamic of any sports game, and if it takes place during the final game in a championship series, it should be a no-brainer to capture that visual of a big three court shot, impressive defensive blocking and/or the star player being handed the trophy. The same is true for marketers.

Sports 52

Sports Engagement Team Social Media 52

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? And what did social media and fantasy sports?

Sports 83

Sports Social Media Engagement Compete 83

Pixlee

JULY 7, 2021

The sports industry took a major hit in 2020. According to Statista , the US sports industry lost $2.2 During this time, sports teams globally were scrambling to figure out ways to recoup losses and maintain overall engagement. billion of national TV revenue as a result of the COVID-19 pandemic.

Sports 52

Sports Team Influencer UGC 52

Sprout Social

APRIL 27, 2020

As with our earlier look at the best times to post this year, the way we get this data is similar to how Sprout’s Optimal Send Times determines the best times to get engagement at an individual account level. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame.

Engagement 145

Engagement Social Media Patterns Health Care 145

Audiense

AUGUST 2, 2016

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.

Sports 100

Sports Questions Marketing eBook 100

Social Media Today

MAY 29, 2020

Facebook's experimental NPE team has released its eighth app, with a live-sports companion tools called 'Venue'

Eventful 218

Eventful Sports Engagement Facebook 218

Audiense

MAY 23, 2016

This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. All sports, athletes, and clubs have their own unique interests.

Sports 111

Sports Data Instagram Marketing 111

Buzz Marketing for Technology

MARCH 14, 2012

The audience that follows NASCAR racing is a very loyal bunch of followers that average over 30 Million, which is on par with many sporting events such as the Stanley Cup, the World Series, and the NBA Championship. Pockets of highly engaged fans that could make great targets for some brands will be overlooked.

Sports 212

Sports Fashion Apple Advertising 212

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Engagement 156

Engagement Social Media How To Hubspot 156

Bill Hartzer

OCTOBER 5, 2023

This suggests that consumers in lower-tier cities remain unconvinced when making purchase decisions despite engaging with online influencers. Notably, in urban settings, sports celebrities have gained popularity, especially among Gen Z and Millennials who admire active lifestyles.

Research 149

Research Influencer Social Media Sports 149

Keyhole.co

DECEMBER 23, 2023

This blog examines how Ryanair’s social media strategy helps the brand gain the active engagement of audiences. By using this type of content, Ryanair’s marketing strategy keeps existing users engaged and draws in fresh audiences looking to laugh. Let’s examine how this translates into user engagement.

Social Media 52

Social Media Engagement Strategy Meme 52

Social Media Strategies Summit

JANUARY 28, 2021

Engagement is equally essential, if not more so. While having a high list of followers will get your content in front of more people, having better engagement gets those people to convert. Here are some practical tips for crafting powerful Instagram captions to boost your engagement. Clarify Your Brand Voice.

Instagram 130

Instagram Engagement Brands How To 130

Sprout Social

NOVEMBER 28, 2022

Instagram stories are a powerful feature to use to engage with your audience. And more opportunities to post means more opportunities to creatively engage with your audience. In this article, we’ll give you 39 engaging Instagram Story ideas to help spark more content ideas, without burning yourself out in the process.

Instagram 127

Instagram Engagement Brands Avatar 127

Techipedia: Tamar Weinberg

JANUARY 12, 2011

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? Will Kinsler. Like this post?

Sports 204

Sports Communities Social Media Forums 204

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Twitter is the new sports ticker. Facebook is the new hub for fans.

Sports 134

Sports Social Media comScore Tweetdeck 134

Ignite Social Media

FEBRUARY 13, 2024

The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. Even without driving engagement themselves, brands can still learn from online conversations to improve future marketing.

Analysis 157

Analysis Hashtag Sports eBook 157

Adam Sherk

AUGUST 28, 2012

Sports teams are among the biggest offenders: Now don’t get me wrong. As a marketer I appreciate the use of a call to action to increase activity and engagement. Brands of all shapes and sizes do it, but as I mainly follow news organizations and sports teams on Facebook it is the teams that negatively caught my attention.

Sports 116

Sports Team Facebook Feed 116

Tweaklibrary

SEPTEMBER 2, 2023

Below, you will find an extensive review and a comprehensive comparison of the leading free sports streaming platforms designed to enable you to watch live sports events like football matches and fight competitions online. However, it’s important to note that not every game from every sport is available on ESPN.com.

Sports 21

Sports Sites Eventful Cost 21

Keyhole.co

OCTOBER 30, 2023

Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Some companies might maintain a cool distance on online platforms or do just the bare minimum for audience engagement. So, how do they manage to maintain this delightful steam? million Indonesia: 1.7

Engagement 52

Engagement Social Media Strategy Meme 52

Audiense

AUGUST 2, 2016

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.

Sports 60

Sports Questions Marketing eBook 60

Social Media Strategies Summit

APRIL 22, 2021

The Discover Nebraska series features native Instagram videos that use a combination of clean, striking design, engaging imagery, and attractive graphics to showcase the best that the state has to offer. Or at least, it did in 2016, according to research from Engagement Labs. Image source. The lesson here? University of Phoenix.

Education 264

Education Examples Social Media Meme 264

Keyhole.co

DECEMBER 26, 2023

Plus, it has expanded into proprietary adventure sports, racing, and music. All Red Bull social media accounts are active and filled with engaging content. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. market share.

Social Media 52

Social Media Strategy Sports Meme 52

Jon Loomer

JANUARY 11, 2018

Zuck continues to suggest that despite saying we’ll see less brand content, maybe not all brands are screwed… “For example, there are many tight-knit communities around TV shows and sports teams. Typically, they get lots of engagement as a result, but not strong engagement that would take “more time and care.”

Feed 158

Feed Feedly News Engagement 158

Convince & Convert

DECEMBER 3, 2014

As a result, these brands do not cultivate vibrant, engaged, and growing social media groups. But when a company takes a stance and sparks engagement, its brand stands out like an orange tree in an evergreen forest. Conversations Spark Engagement. This makes the Arment Dietrich brand both visible and engaging.

Engagement 167

Engagement Social Media Brands How To 167

Unmetric

AUGUST 22, 2019

Dick’s Sporting Goods. The post 15 most engaging Back-to-School social media posts appeared first on Unmetric Social Media Analytics Blog. Have your #TargetLittle looking sharp on their first day! BackToSchool #Cacti. A post shared by Target (@target) on Jul 26, 2018 at 3:13pm PDT. Huawei Mobile Services. Tic Tac Global.

Social Media 127

Social Media Engagement Class Campaign 127

agora pulse

JUNE 29, 2020

Some schools may view social media as a distraction from students’ education, but it’s actually a powerful tool that should be used to keep your students engaged and excited about your college. If your school is regularly doing the work to promote social engagement, it very well could drive in-person engagement, too.

Social Media 104

Social Media Engagement How To Groups 104

Social Media Strategies Summit

APRIL 11, 2024

But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. Ensure you’re focused on using social media to engage with your followers. Social media is an excellent platform for raising brand awareness and engaging your audience.

Social Media 226

Social Media Tips Marketing UGC 226

Hootsuite

APRIL 1, 2020

Engage the audience. Here are some engagement-boosting tactics: Provide recaps. Don’t be afraid to ask for engagement, too. Red Bull’s Live Sports events. Red Bull regularly takes to YouTube to broadcast live coverage of sporting events it sponsors. — Come Wine with Me (@mandyjmason) March 29, 2020.

YouTube 145

YouTube Engagement How To Class 145

agora pulse

JUNE 9, 2020

Results also showed that the Nationwide campaign content engaged men more often than women. This insight led the company to identify a continued opportunity to engage with 18-to 44 year-olds. Sporting Goods. Natura Makeup wanted to reach this engaged audience with inspiring and helpful content. Home, Garden, Pool/Spa.

Engagement 138

Engagement Retail Case Study How To 138

Sprout Social

OCTOBER 11, 2022

BBC Sport had a sound approach to setting boundaries on their pages amidst transphobic comments about Olympian Laurel Hubbard. The BBC Sport account shared that they would: Block people bringing hate to their comments sections. — BBC Sport (@BBCSport) August 1, 2021. Work to make their accounts kind and respectful places.

Eventful 115

Eventful Social Media How To Sports 115

Sherrilynne Starkie

MARCH 11, 2013

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.

Sports 281

Sports Brands Focus Group Microsoft 281

Pixlee

MARCH 31, 2020

App Engagements With and Without Content. Even though most customers are looking to ultimately purchase while using an app, they’re also there to engage with the brand and connect with likeminded people. But keeping users engaged and interested during lulls can keep your brand top-of-mind for consumers.

Retail 57

Retail Engagement How To Hashtag 57

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? Publishing timely, relevant content results in happy, engaged fans. Feature posts for Evergreen Engagement.

Engagement 56

Engagement Social Media Brands UGC 56

Social Media Strategies Summit

JULY 19, 2023

But using TikTok for business isn’t just about inscrutable humor and dance challenges; it drives meaningful engagement and action. This broad focus and variety of content types help Nike engage a wide range of audiences while using the clout of its big-name athletes to drive up views. 6) Monster Energy @monsterenergy / 2.6

Brands 130

Brands Energy Sports Fashion 130

Sprout Social

AUGUST 3, 2021

Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. million Tweets from July 1, 2021 to August 3, 2021 to learn more about how brands and fans are using social to stay engaged from several thousand miles away. Your favorite Olympic sports are here. — Front Office Sports (@FOS) July 8, 2021.

Brands 133

Brands Sports Compete Apparel 133

Oktopost

FEBRUARY 20, 2024

She works directly with CBIZ’s employees to build their personal brands and encourage their engagement in social selling, as well as managing their corporate social strategy. She’s also a giant Kansas City Chiefs fan, a general enthusiast of sports, and a big country music lover. Love going Behind the Post?

B2B 69

B2B Sports Apple ROI 69

SocMed Sean

MARCH 22, 2022

While bot Twitter use has gone up and actual human engagement on Twitter has gone down, the platform does still provide an incredible opportunity for companies. Restaurants, sports, and entertainment all do well in the Twitter world. In addition, some businesses may join Twitter without the intent to engage with customers.

Twitter 230

Twitter Strategy Hashtag Marketing 230