Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. If you want to engage your audience, not just sell to them, this book (shortlisted for the 2020 Business Book Awards) is a good place to start.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

Sprout Social

AUGUST 24, 2022

If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. For Jepson, the path to social was indirect. “I But then I discovered social. Social was an overlap of all the things I loved and studied: Photography, video and communications.”.

Social Media Management 102

Social Media Management Social Media Tips Skills 102

Socialmedia.biz

APRIL 29, 2019

Social media marketing skills are critically important today. It is through social media channels that people gain their perception of a brand and social media managers have a lot to do with forming it. As a social media manager, good communication skills are most important.

Social Media Management 125

Social Media Management Skills Social Media Curation 125

Buffer Social

JULY 18, 2023

In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them. She shares how an engaged community leads to business growth.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Social Media Strategies Summit

DECEMBER 7, 2023

You might have one team typing in all caps and using exclamation points, one just reposting blanket flyers that don’t get any engagement, and one that tries hard but uses all the wrong names and logos. Apple is a fantastic case study into the importance and effectiveness of branding.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Oktopost

JULY 18, 2022

How do you continue to show up and be creative while balancing several tasks and the pressure of working in social media? Throw social media into the mix and if you’re not mindful, burnout is almost a guarantee. According to a study by Deloitte , 77% of professionals have experienced burnout at their current job.

Social Media Management 69

Social Media Management Social Media How To B2B 69

Sprout Social

MARCH 26, 2020

It’s a common misconception that social media jobs are glamorous and as simple as posting entertaining, witty Tweets or colorfully curated Instagram posts. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. . How social platforms are combating burnout.

Social Media Management 143

Social Media Management Social Media Comparison Energy 143

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Engaging with audiences, addressing comments and complaints, and staying true to a brand’s voice is a never-ending, but critical endeavor in the digital age. Community management.

Social Media Management 132

Social Media Management Social Media Skills Consultant 132

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. Scenario: You are the sole social media marketer of a retail brand with four store locations.

Social Media Management 120

Social Media Management Social Media Platform Review 120

Oktopost

DECEMBER 19, 2023

Oktopost’s X (Twitter) Threads enables you to seamlessly weave together a sequence of X Posts right from our Post Console, as well as schedule your Threads across the Publishing calendar, and measure their impact on your overall social engagement goals.

Engagement 69

Engagement Case Study Overview B2B 69

Bill Hartzer

APRIL 17, 2024

The report highlights significant trends across major platforms, with TikTok emerging as the front-runner for follower growth and engagement. Moreover, TikTok’s engagement rate stands 31% higher than Instagram’s and 18% above YouTube’s, making it an invaluable arena for marketers aiming for high interaction rates.

Report 87

Report Social Media Brands Social Media Management 87

Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

Social Media Management 110

Social Media Management Social Media Tips Feed 110

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Case Study: Nationwide.

Engagement 138

Engagement Retail Case Study How To 138

Razor Social

JUNE 21, 2019

Social media management tools are dead useful. Plenty of different software on the market offer social media content scheduling, publishing, and response management, and most have something great to offer brands and marketers looking to streamline their social media marketing.

Social Media Management 71

Social Media Management Social Media Tools How To 71

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. Click To Tweet. Click To Tweet.

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

agora pulse

SEPTEMBER 26, 2019

After all, at the heart of social media, we craft stories and engage our audience. By looking closely at how ArtLens at the Cleveland Museum of Art engages its visitors and interacts with them, we can find inspiration for our own social media content and customer experience. View this post on Instagram.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

agora pulse

SEPTEMBER 26, 2019

After all, at the heart of social media, we craft stories and engage our audience. By looking closely at how ArtLens at the Cleveland Museum of Art engages its visitors and interacts with them, we can find inspiration for our own social media content and customer experience. View this post on Instagram.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

Social Media Strategies Summit

MARCH 6, 2024

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Read on for all the tactics, tips, and tools you need to find the right audience on social media. This is a massive issue for many brands.

Social Media 213

Social Media How To Survey Analytics 213

Mindjumpers

AUGUST 17, 2011

I’m sure that this is great knowledge for many businesses engaged in an online presence, and that it’s something which might make the end of doubting that social media has a great impact on today’s brands. The monetary value of $136.38.

Hitwise 255

Hitwise Study Facebook Patterns 255

SocMed Sean

JULY 9, 2018

Actually, that’s what marketing is about – increasing offline sales and generating engagement. According to one study , social networking increases users’ online and offline activities by 30%, and user retention by 17%. Also, social media influences users’ behavior in the real world by 7%.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Ignite Social Media

SEPTEMBER 22, 2022

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. What Does Brandwatch Offer?

Review 91

Review Case Study Social Media Management Airlines 91

agora pulse

JULY 1, 2016

With a healthy numbers clients around the world, Citrus was in need of a better way to manage their social media accounts. Problem: Too much time spent between two social media management tools that didn’t deliver.

Social Media Management 72

Social Media Management Social Media HootSuite Real Estate 72

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. But now, I believe it’s time to reconsider these studies. Outdated studies. I know I have. Great starting point.

Study 111

Study Social Media Overview Aggregator 111

Buffer Social

JANUARY 26, 2021

What if I told you engaging with your customers on Instagram can double or triple your revenue? as its founder and CEO D’Shawn Russell told us: “Our social media makes us a lot of money… We went from doing maybe $20,000-30,000 a month just posting pretty images to well over a $100,000 a month now simply by engaging people more."

Instagram 96

Instagram Engagement Notification Small Business 96

Blog2Social

OCTOBER 30, 2020

Authenticity on social media can be a game changer for any brand. A study shows that 91% of people “are willing to reward a brand for its authenticity via purchase, investment, endorsement or similar action”. 61% of these people will either purchase or show “increased” purchase interest from authentic brands.

Authentication 95

Authentication Social Media Engagement Study 95

Rebekah Radice

JANUARY 22, 2019

Does your video content captivate and engage your social media audience? In a few short steps, you’ll create high-value marketing videos to add to your social media strategy. How to Create Engaging Videos for Social Media. Is it entertaining, educational, and igniting conversation?

Video 135

Video Social Media Engagement How To 135

agora pulse

JANUARY 5, 2021

Need proven actionable advice to help you to stay motivated as a social media manager and remain focused? For social media managers and small business owners, losing focus and motivation is a dangerous game. For social media managers and small business owners, losing focus and motivation is a dangerous game.

Tips 138

Tips Social Media Management Exercises How To 138

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

Case Study 114

Case Study Marketing Directory Retail 114

Sprout Social

APRIL 17, 2023

That’s why we’re dedicated to creating solutions that elevate even the most sophisticated social strategies, creating a clear line from social insights to return on investment. The ROI of social media management Social media is a vast and sprawling ecosystem. in savings.

ROI 102

ROI Social Media Management Team Study 102

agora pulse

NOVEMBER 10, 2020

The best social media analytics tools source data directly from each social platform and compile the information into easy-to-understand reports. What Does a Social Media Report Look Like? Checking engagement on a social media analytics tool. Zoho Social. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

AUGUST 21, 2019

However, the company found its valuable time gobbled up by many social media tasks. It desperately needed a social media management tool. We recently had an engaging conversation about social media management with Cheryl K Ang , Iceland Music’s project manager, North America, and music supervisor.

Case Study 74

Case Study Study Social Media Management Newsletter 74

Hootsuite

FEBRUARY 12, 2015

It’s important to make sure the content itself, whether it’s on your company’s blog or on your social channels, is tailored to the right audience. Here are the best practices for using social media marketing to drive B2B sales. 9 Ways Social Media Marketing Can Help B2B Companies.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

agora pulse

AUGUST 17, 2016

The mission of the USL Digital department is to promote its league, teams and players and keep its fans engaged year-round through content on the USL website and social channels. Problem: Keeping the entire social team on top of its widespread social presence. ” Wiskowski happily admitted.

Case Study 60

Case Study Study Social Media Social Media Management 60

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. times more likes and 1.8

Facebook 275

Facebook How To Loyalty Social Media Management 275

agora pulse

JUNE 29, 2020

Some schools may view social media as a distraction from students’ education, but it’s actually a powerful tool that should be used to keep your students engaged and excited about your college. If your school is regularly doing the work to promote social engagement, it very well could drive in-person engagement, too.

Social Media 104

Social Media Engagement How To Groups 104

Hootsuite

OCTOBER 4, 2022

Neuropsychology is the study of how human behavior, emotion, and cognition affects brain function and the nervous system, and vice versa. Since launching in August 2019, the account now has over 1 million engaged followers and is one of the largest mental health platforms on the social network. Our brains on social.

Tips 96

Tips Social Media Management HootSuite Energy 96

Sprout Social

NOVEMBER 22, 2021

Today, Sprout Social , an industry-leading provider of cloud-based social media management software, announced the addition of Yelp to its review management capabilities. We are thrilled to bring this integration to market and provide an even more robust review management offering to businesses of all sizes.”.

Review 107

Review Reputation Social Media Management Software 107