Sat.May 09, 2020 - Fri.May 15, 2020

How to lead and inspire others

Sherrilynne Starkie

I’m hosting a new business podcast about how to lead. Most people know me as a marketing communications professional. But, did you know that for years I’ve been a volunteer leader for IABC , the International Association of Business Communicators? I’m a past president of IABC Ottawa and am just about to step up as Chair of IABC Canada East Region. In addition, for almost 20 years I’ve held leadership roles at communications agencies in Canada, the USA and the UK.

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Made Dizzy By COVID-19 Data? Artificial Intelligence Helps Clear Things Up

The Realtime Report

Made Dizzy By COVID-19 Data? Artificial Intelligence Helps Clear Things Up. As governors begin to make decisions about reopening the economy, Americans are left to wonder whether they should follow their state government’s lead – or make their own decisions about when to return to normal. Image by marian anbu juwan from Pixabay.

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Google Announces New, Free Digital Skills Training Sessions Online

Social Media Today

Google is expanding its free digital training sessions online, in order to meet demand amid the COVID-19 lockdowns

10 Top Instagram Marketing Tools to Grow Your Business

agora pulse

Want to get the most out of your Instagram marketing? These tools can help you grow your business and get more out of this popular social media platform. With more than one billion active users, a highly visual platform, and a user base that skews heavily toward the under-35 age bracket, Instagram is an essential tool for marketers in almost any industry. So how can you make Instagram work for your business or client?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Want to own Google Page One?

Sherrilynne Starkie

If you want to own Google Page One for your key search terms, I’ve shared my secrets in this recent webinar for my friends at Agility PR, the software and services company for public relations professionals. A lot of marketers put considerable time into creating content and growing their social media following. They spend budgets on digital ads for promotion and yet, they continue to be disappointed with the results.

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Working through a pandemic #mindfulsocial with @nextpivotpoint

Janet Fouts

On the show this week my guest is Julie Kratz, an inclusive leadership trainer, author, speaker, and founder of Next Pivot Point. We talked at length on what it’s like to live and work through this pandemic while having smart conversations about how we want to be now and going forward. How can we be in the driver’s seat deciding the path we take through and beyond the crisis? What do we want more of? Less of?

More Trending

How to Stay on Top of Facebook Ad Comments (Without Losing Your Mind)

agora pulse

Want to respond to Facebook dark post comments? We’ll show the best ways to do this, so you can get started today ! If you’re a seasoned Facebook admin and have an active Facebook page, you’re probably pretty good at responding to comments on your organic posts. But how quick are you to respond to comments on your unpublished posts (i.e., dark posts)?

3 Phases of Digital Transformation: Mindset, Skillset, Toolset

Oktopost

Digital transformation is not something new to any sales or marketing organization. In fact, prior to the virus that shall not be named, many companies were already pushing the envelope on creative digital communication.

Social Media Experiments: What You Can Learn by Testing Messaging, Imagery, and More

Meltwater

It’s easy to get tunnel vision as a marketer or business owner.You’ve got lots of things on your plate, and only so many hours in the day to get everything… Read More >>>. Marketing Planning & Strategy Social Media

LinkedIn Launches its Own Polls Option to Facilitate More Engagement

Social Media Today

LinkedIn has added its own, native polls option, providing another way to gather feedback, and boost engagement

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

You Again? Avoid Spamming Your Followers on Social Media

agora pulse

You think you portray enthusiasm and energy when you send a flurry of posts. But your followers may have another word to describe what you’re sharing: spam. . As an experienced social media marketer, you’ve seen your fair share of spam. From fake accounts to misleading posts, social media spam creates unnecessary noise that drowns out authentic content and engagement. Of course, you would never spam your social media followers on purpose.

Highest Valued Internet Influencer

The Realtime Report

Highest Valued Internet Influencer. According to D’Marie Analytics, David Dobrik’s current ad equivalent value hit $537,000 per post across all his social media platforms, making him the 9th most influential person across all social media platforms and the first internet-based content creator to enter D’Marie’s global ranking of Top 10 Most Valuable Influencers across all influencer categories including models, actors, athletes, musicians, celebrities and internet influencers.

8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

blockquote.tiktok-embed { all: unset !important; important; } blockquote.tiktok-embed:before { content: none !important; important; } blockquote.tiktok-embed:after { content: none !important; important; }. Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. And advertisers can stand to learn a few things from them.

Facebook Provides New Ad Placement Controls to Better Manage Potential Brand Association

Social Media Today

Facebook has updated its ad placement control tools, in order to provide more safety and assurance for advertisers

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

COVID-19 Social Media Re-Opening Checklist

Ignite Social Media

As a social media agency , we’ve been on a different kind of frontlines during COVID-19: helping our clients navigate and communicate individual business plans on their social channels. In the early weeks, we helped develop and adjust editorial calendars, content, and social media messaging that took into account the tough decisions of closings, furloughs, and those staying open for essential customer needs.

What to Do (And Not to Do) After an Accident In The  Workplace

The Realtime Report

What to Do (And Not to Do) After an Accident In The Workplace. Compared to historical standards, going to work today is incredibly safe. Even still, the International Labour Organization (ILO) believes that there are 340 million occupational accidents around the world every single year. Image by Pexels from Pixabay. Although workers have protections that aid them if they get injured in the workplace, they must still tread carefully. Have you or someone you know suffered an injury at work?

Amazing Facts About Type C Charging That Makes it Global

Tweaklibrary

Technology will evolve with time. We will be always in search of advancements in applied science. This is mainly due to our eagerness towards innovations. When it comes to the charger, we have dealt with numerous charging methods and ports. What we seek now is a universal charging solution and data connectivity option. USB type C charger and connector will answer our requirements with an excellent solution.

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TikTok Changes Rules on Music Usage by Businesses

Social Media Today

TikTok has announced a change to its music licensing, which means that commercial entities can no longer use popular tracks in their clips

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Use Instagram’s New Support Small Business Sticker

Later

There are lots of ways to support small businesses during COVID-19, including using the new Support Small Business sticker for Instagram Stories! Announced just yesterday, the new sticker was created by Instagram to help people discover and support small businesses during COVID-19 — and it’s already getting a ton of use.

YouTube Videos Promoting Covid-19 Conspiracy Theories Taken Down After Press Gazette Investigation

The Realtime Report

YouTube Videos Promoting Covid-19 Conspiracy Theories Taken Down After Press Gazette Investigation. YouTube is broadcasting Covid-19 conspiracy theory videos to millions of people, and in some cases running adverts alongside them, a Press Gazette investigation has found. Image by Gerd Altmann from Pixabay. The Google-owned platform, which made $15bn in revenue last year, claims to have cracked down on dangerous and misleading content.

The Best Paid & Free VR Games 2020

Tweaklibrary

Did you buy an expensive VR Headset and found that you’re short on cash to buy some great VR Games? Well, don’t get disheartened; as there are a plethora of best free VR Games available for various platforms. Just check out the list & get all set to dive in the pool of Virtual Reality ! Best VR Games To Play: PART 1- Popular VR Games For Most Headsets. PART 2- Best VR Games To Play Without Controller. PART 3- Few More Mentions: Best VR Games For Beginners.

Instagram Adds New Anti-Bullying Measures, Including Bulk Comment Actions and Mention Controls

Social Media Today

Instagram has added some new anti-bullying measures, including the capacity to delete multiple comments at once and new controls on who can @mention your account

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Use Facebook Groups to Grow Your Business and Engage Customers

Hootsuite

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. Or, at the very least, the joy that comes with having upwards of five internet strangers sign our e-guestbook. Were they all my brother trying to prank me? I don’t want to talk about it!!).

How To Eliminate Frustration and Find A Better Internet Provider

The Realtime Report

How To Eliminate Frustration and Find A Better Internet Provider. We’ve all been the victim of frustration at the hands of our ISP. Changing rates, unclear terms, malfunctioning equipment, and poor customer service are just a few complaints that ISPs seem to have under their belts. There’s no sense in getting your blood pressure up over it, though; especially when there are so many other options available out there. Image by Gerd Altmann from Pixabay.

How to Set Up a VPN on Your Router

Tweaklibrary

VPN (Virtual Private Network) is one of the safest ways to keep assured that your internet connection is safe. VPNs actually keep you safe from other people eavesdropping (virtually) in whatever you are doing or searching or browsing that might lead to an irreparable breach. Since the VPN can save us from being tracked while being online on the internet, it’s advisable to use it for almost every device you have.

YouTube's New Audience Activity Insights Are Now Available to All Creators, Video Chapters Now Opt-In

Social Media Today

YouTube's new audience insights tools are now available to all users, while its video chapters option is also in the process of being rolled out

Can I Switch from Medicare Advantage to a Medicare Supplement Plan?

Socialmedia.biz

Choosing healthcare options can be confusing, especially when you’re older and suffering from health problems. You may be wondering how easy it is to change options. You may find you’ve made a wrong decision or your circumstances may have changed. For instance, if your health has deteriorated, you may want to choose a plan that offers you more cover. What is the difference between Medicare Advantage and Medicare Supplement insurance plans?

5 Business Agility Lessons Hard-Learned Amid the COVID-19 Catastrophe

The Realtime Report

5 Business Agility Lessons Hard-Learned Amid the COVID-19 Catastrophe. Hari Abburi. If there’s one thing the global business community has learned from the COVID-19 pandemic that continues to ebb, flow and unfold on the daily, wreaking having on bottom lines in every corner of the world in its wake, it’s the outright imperative for companies to be agile “from top to bottom.”

How To Set A Default Google Account

Tweaklibrary

Most of us use multiple Gmail accounts on a daily basis. One for personal use, another one for professional use, and maybe one more account for testing, rough, spamming or other casual use. It gets difficult to setup default account with all our favorites, Google credentials, contacts , and bookmarks. You might not be aware that you can now carry all your data related to a particular account on all your devices you log in.

Facebook Launches New Support Tools for SMBs in Both Facebook and Instagram

Social Media Today

Facebook has released a new set of features to support SMBs impacted by COVID-19, including a new 'Support Small Business' sticker for Instagram

Thinking of Re-Entering a Store

Ari Herzog

I haven’t entered a grocery store in nearly two months. Days before the Governor’s stay-at-home advisory here in Massachusetts, when the coronavirus was beginning to spread around the country, I remember feeling a heightened sense of awareness inside Target when a young child coughed several aisles away. I thought the worst: that the droplets emanating from the kid’s exhaled coughs would travel in my direction. That experience led me to stop shopping.

How to Handle a High Volume of Business Calls Without Getting Overwhelmed

The Realtime Report

How to Handle a High Volume of Business Calls. Without Getting Overwhelmed. It’s the best thing that’s ever happened to your business. But it also seems like the worst thing that’s ever happened to your business. What are we talking about? That’s right, you guessed it: receiving a ton of different business calls. Image by Tumisu from Pixabay. This high call volume typically means that you’re probably looking at an influx of new customers for your business.