August, 2017

Six Keys to Make It With Influencer Marketing

Webbiquity SMM

Influencer marketing is becoming an increasingly popular, and powerful, tool for marketers. As recently noted on the V3*Broadsuite blog: “The beginning of the year brought the usual deluge of posts about trends and predictions for marketing in 2017.

We Get By With A Little Help From Our Friends

Waxing UnLyrical

I sometimes feel like the entire WORLD is a disaster zone. There is so much pain and suffering and heartache pretty much everywhere I turn. TBH, it’s overwhelming.

7 Steps for Finding Work/Life Balance While You’re Trying to Save the World

SocialFish

By Meico Marquette Whitlock. ——-. You’re deeply committed to your organization and doing whatever it takes to make life just a little bit easier for your members and the community you serve.

Hating on Social Media – #NOTOK

Janet Fouts

Recent activities in Charlottesville and Seattle have been widely reported in the media and particularly on social media. What I have read and heard the last few days sickens me, and I agree with many that it is important,–no, vital–that we stand up and say in a clear voice, “Hate is not OK!”

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

#measurePR Recap (July 2017): How Major Media Measures Content

Waxing UnLyrical

In July, #measurePR discussed how major media outlets measure their content initiatives. We welcomed two high profile editors: Jon Gelberg of Inc. Media and Dave Griner of AdWeek. Here’s some of what we talked about: On whether a perfect content strategy exists: A2: No!

What Associations Need to Know About Facebook’s API Changes

SocialFish

Ah, Facebook–that social network I love to hate , even though my career kind of depends on using it.

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Why I’m using Anchor.fm for podcasting, and you might too

Janet Fouts

I signed up for Anchor.FM when it launched, but I really didn’t use it. I already podcast on Spreaker, and I didn’t want to dilute my brand with too many channels. But the app looked cool so I’ve kept an eye on it.

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Are Instagram Pods a Good Way to Increase Likes?

agora pulse

Recently, Instagram started using an algorithm to reorder how posts are viewed in your home feed. This means that you’re no longer seeing images in reverse chronological order and instead the algorithm overrides chronological order to show you posts that Instagram thinks you will “care about most.”.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2017

Buffer Social

One of the questions I get asked most as the social media manager here at Buffer is: How do you break up your day in order to get the most out of social media? . Up until recently, I hadn’t really thought about it much.

Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Finding, curating, and sharing valuable content is a very time-consuming process. Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work.

That One Time I Crashed the Del McCoury Band

Waxing UnLyrical

So this past week I spent a few days in NYC, one of my fave cities in the world. On Friday night, after drinks/nibbles with a friend, I headed to the loo (Brit-speak for “restroom” ICYDK) at the restaurant before heading back to my hotel.

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Solutions Day 2017 – It’s All Here!

SocialFish

Digital business isn’t a sideline anymore.

Trends 183

A World Gone Social

Learn how companies must adapt to survive.

Working with Empathy

Janet Fouts

While it’s general policy to train your team in the technical elements of their job, you may be leaving out a crucial component; empathy. You probably already know empathy is not something that comes naturally to everyone, yet this skill is essential to a modern, conscious business.

Skills 135

7 Ways to Repurpose Your Video Content

agora pulse

Let’s face it, creating video content for social media can be unrewarding. It’s time-consuming to make, particularly long form video. Even something seemingly off the cuff like live video takes time to prep.

Video 113

A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2017

Buffer Social

One of the questions I get asked most as the social media manager here at Buffer is: How do you break up your day in order to get the most out of social media? . Up until recently, I hadn’t really thought about it much.

7 Creative Facebook Cover Videos to Inspire You

Socially Sorted

Facebook Cover Videos are being rolled and and they are awesome. Now you can showcase your brand on your Facebook cover with video. In this post we share 7 examples of Facebook Cover Videos to inspire you, why they work, and how to create your own, using savvy tools. Facebook. // Read More.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Far We Have Come in Teaching Communications

Meltwater

In the span ten years ago, technology and social changes have influenced how public relations… Read More.

Awesome Association MarComm Jobs – Week of August 30

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

5 Compelling Reasons You Should Republish Old Blog Content

Razor Social

Are you sending potential new customers to old content on your blog that is out of date? Or… … do you have old content on your site that never gets any traffic? Both of these things are bad for your site, so you need to do something about them. And here’s why.

What You Need to Know About Visual Content for Social Media

agora pulse

The following guest post was written by Alla Bogdan. We all know that visual content is key to social media engagement — so why are so many marketers slow to incorporate visual content in their social media marketing plans ? Let’s overcome this hump, shall we?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Create Beautiful Instagram Stories (and 10 Amazing Templates to Use)

Buffer Social

More than 15 million businesses now use Instagram worldwide and over half of those businesses are creating Stories every month. Stories are an incredible way to connect with your audience in fresh and authentic ways. Who knows, maybe they’ll even become the new News Feed.

7 Awesome Examples of User-Generated Content on Instagram

Socially Sorted

There are some awesome examples of User-Generated Content on Instagram. We set out to find some of them for you to share in this post. Here are 7 brands who have grown their presence online through the clever and savvy use of User-Generated Content. What is. // Read More.

Some Do’s and Don’ts for Brand Reputation Management

Meltwater

There’s a saying that, “Any publicity is good publicity.” ” It’s wrong. If you have negative… Read More.

Culture Eats Association Innovation for Breakfast Too

SocialFish

I’m speaking at.orgCommunity’s “ Solutions Day ” in just a few weeks in Chicago, and I’ll be sharing some exclusive data around this innovation question and how associations are showing up in the data (and dealing with it in real life). You won’t want to miss it! Register here.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Messenger 101: Get Started Guide for Business [download now]

Pam Moore

Are you ready to gain an unfair competitive advantage on Facebook? Would you like to stomp status quo and serve your customers quickly, personally and in a more human way by leveraging automation and a platform that more than 1.2 billion people are currently using?

The Real Scoop on Facebook Video Covers

agora pulse

Facebook is testing a new feature – video covers for Facebook pages. Facebook is all about video these days. Mark Zuckerberg called it a ‘Mega trend’ comparable to mobile. So it’s not surprising that Facebook video covers have appeared.

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Get Over Your Creativity Block With These 20 Social Media Content Ideas

Buffer Social

As a social media manager , it can be super fun to strategize and come up with multiple ways to share content with your audience. But it’s also easy to get stuck in a creative rut.

7 Easy Ways To Improve Instagram Engagement with Visuals

Socially Sorted

Struggling to improve Instagram engagement? Here are 7 visual strategies to boost your reach and engagement on Instagram. Some of them only take a few seconds to do! If you are wondering how to get more eyeballs on your posts (and improve Instagram engagement) then listen. // Read More.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.