August, 2017

We Get By With A Little Help From Our Friends

Waxing UnLyrical

I sometimes feel like the entire WORLD is a disaster zone. There is so much pain and suffering and heartache pretty much everywhere I turn. TBH, it’s overwhelming.

Six Keys to Make It With Influencer Marketing

Webbiquity SMM

Influencer marketing is becoming an increasingly popular, and powerful, tool for marketers. As recently noted on the V3*Broadsuite blog: “The beginning of the year brought the usual deluge of posts about trends and predictions for marketing in 2017.

5 Tips for Successful Instagram Marketing

Harp Interactive

Use Instagram to tell your product or brand story visually & reach people that other forms of marketing might not, often for free or very cost-effectively. The post 5 Tips for Successful Instagram Marketing appeared first on Harp Interactive Blog. Social Media Marketing

7 Ways to Repurpose Your Video Content

agora pulse

Let’s face it, creating video content for social media can be unrewarding. It’s time-consuming to make, particularly long form video. Even something seemingly off the cuff like live video takes time to prep.

Video 171

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Facebook Messenger 101: Get Started Guide for Business [download now]

Pam Moore

Are you ready to gain an unfair competitive advantage on Facebook? Would you like to stomp status quo and serve your customers quickly, personally and in a more human way by leveraging automation and a platform that more than 1.2 billion people are currently using?

More Trending

#measurePR Recap (July 2017): How Major Media Measures Content

Waxing UnLyrical

In July, #measurePR discussed how major media outlets measure their content initiatives. We welcomed two high profile editors: Jon Gelberg of Inc. Media and Dave Griner of AdWeek. Here’s some of what we talked about: On whether a perfect content strategy exists: A2: No!

7 Steps for Finding Work/Life Balance While You’re Trying to Save the World

SocialFish

By Meico Marquette Whitlock. ——-. You’re deeply committed to your organization and doing whatever it takes to make life just a little bit easier for your members and the community you serve.

Three Things Twitter Needs to Thrive

Webbiquity SMM

Though Twitter is still the third-most popular social media platform according to eBizMBA , speculation about the company’s struggles abounds. News outlets from CNN to Wired to TechCrunch to The Verge have detailed Twitter’s struggles to grow its user base, increase advertising revenue, and innovate new products. Image credit: Scott Hampson. Still, Twitter’s best days may be ahead of it.

Are Instagram Pods a Good Way to Increase Likes?

agora pulse

Recently, Instagram started using an algorithm to reorder how posts are viewed in your home feed. This means that you’re no longer seeing images in reverse chronological order and instead the algorithm overrides chronological order to show you posts that Instagram thinks you will “care about most.”.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Marketing Webinar: Change the Way You Think About Marketing Your Business on Facebook

Pam Moore

Tired of spinning your social wheels trying to market your business on Facebook? Join me for a free live training event on Thursday, August 3rd at 2pm et ! This is a special Facebook live webinar event packed with actionable tips and strategies you can implement immediately. Grab your seat right now.

10 Reasons Your Organization Needs an Internal Newsletter

Meltwater

Most communications pros are focused on getting the word out, not in. But, as we've… Read More.

That One Time I Crashed the Del McCoury Band

Waxing UnLyrical

So this past week I spent a few days in NYC, one of my fave cities in the world. On Friday night, after drinks/nibbles with a friend, I headed to the loo (Brit-speak for “restroom” ICYDK) at the restaurant before heading back to my hotel.

Hotels 173

What Associations Need to Know About Facebook’s API Changes

SocialFish

Ah, Facebook–that social network I love to hate , even though my career kind of depends on using it.

API 225

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Proven Mechanics of Successful Social Media Writing

Convince & Convert

It seems like “ social media engagement ” is all the rage for marketers these days. You want more likes. You want more shares. You want more comments. And you want more clickthroughs. Because who doesn’t, am I right!?

The Real Scoop on Facebook Video Covers

agora pulse

Facebook is testing a new feature – video covers for Facebook pages. Facebook is all about video these days. Mark Zuckerberg called it a ‘Mega trend’ comparable to mobile. So it’s not surprising that Facebook video covers have appeared.

Video 171

Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

Would you like a competitive Facebook edge? Ability to stand out from the crowd in a good way? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . If you answer yes to this question, then you landed on the right blog post today.

Some Do’s and Don’ts for Brand Reputation Management

Meltwater

There’s a saying that, “Any publicity is good publicity.” ” It’s wrong. If you have negative… Read More.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

All the webmaster SEO tools on SEMRush

Socialmedia.biz

I just got my hands on a Guru subscription to SEMRush so I haven’t had a lot of time to figure it out. SEMRush delivers Google Analytics, Google Webmasters, Buffer, HootSuite, Moz, and SpyFu in one powerful and useful SEO and SEM dashboard.

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Solutions Day 2017 – It’s All Here!

SocialFish

Digital business isn’t a sideline anymore.

Trends 207

6 Ways to Track (and Beat) Your Competitors on Social

Convince & Convert

According to recent Pew findings , 69 percent of the public uses social media today. This means that a huge portion of your market is active on social media, which you probably know already—and your competitors know, too.

What You Need to Know About Visual Content for Social Media

agora pulse

The following guest post was written by Alla Bogdan. We all know that visual content is key to social media engagement — so why are so many marketers slow to incorporate visual content in their social media marketing plans ? Let’s overcome this hump, shall we?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Stop the Lazy Content Marketing Madness! Are You Guilty of These 8 Bad Habits?

Pam Moore

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? ROI is not something you have seen in a long, long time? Have you ever thought that maybe you have lost your mojo?

Infographic: Summer Numbers, the Hottest Brands on Social Media

Meltwater

Summer is the only season that feels much shorter than it is. Now, at the… Read More.

Brands 158

Improve your Google search results today

Socialmedia.biz

Photo by Oriol Lladó / Creative Commons BY NC ND. Follow the tips below to speed up and clean up your site. Do you use a CDN? Do you blog? Do you optimize your images? Do you pay proper homage to the Google gods? And other tricks of the SEO trade.

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Awesome Association MarComm Jobs – Week of August 30

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

8 Ways to Optimize Your Facebook Page

Convince & Convert

Back in March 2017, Facebook reported 1.94 billion monthly active users (1.28 billion daily active users). Obviously, it’s the marketing channel no business can ignore.

How to Get Social Media Engagement From Your Brick and Mortar Store

agora pulse

Subscribe to The 6 Minute Social Media podcast via iTunes | Stitcher. Plenty of brick-and-mortar businesses develop strong personal relationships with regular customers. Despite having a number of very loyal customers, many of these same businesses struggle to gain traction on social media.

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. We all know people buy from people. People also tweet with other people. They connect on LinkedIn with other people.

Brands 164

A Day, Week, and Month in the Life of a Marketing Data Analyst

Meltwater

In the data-driven climate of today, nearly every business and departmental decision is influenced by… Read More.

Data 153