March, 2010

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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness.

Analytics 350
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I Don't Care Where. You. Are. Right. Now. | Almost Savvy

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search I Don’t Care Where.

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Olive Garden on Facebook: How To Not Use Social Media.

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / Olive Garden on Facebook: How To Not Use Social Media | Subcribe via RSS Olive Garden on Facebook: How To Not Use Social Media March 30th, 2010 Posted in Social Media Tweet Share UPDATE: It appears this is actually a scam. The official Olive Garden Facebook Fan Page posted such.

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Social Media Isn’t Conversation, It’s Publication

Socialized

The idea that social media allows us to engage in online conversations is getting people into all kinds of trouble, because what we’re doing when we click “Tweet&# on Twitter or “Share&# on Facebook isn’t conversation — it’s publication. Imagine you’re chatting with a real friend in a real cafe. The following might be true of your conversation: It is just between the two of you, and not meant for others.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > How a Small New York City Hotel Put Itself on the Map through Social Media How a Small New York City Hotel Put Itself on the Map through Social Media by Tamar Weinberg on March 4, 2010 Share Did you know that New York City offers more opportunities than the standard tourist attractions?

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How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

In the last post we covered how to create a Social Media Lead Flow. And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform? There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manag

B2B 225

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How-to: View and Organize Fan Pages on Facebook | Almost Savvy

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search How-to: View and Organize Fan Pages on Facebook Posted by Irene Koehler in Facebook , Tips on March 4, 2010 | 7 responses Today̵

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Olive Garden on Facebook: How To Not Use Social Media

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / Olive Garden on Facebook: How To Not Use Social Media | Subcribe via RSS Olive Garden on Facebook: How To Not Use Social Media March 30th, 2010 Posted in Social Media Tweet Share UPDATE: It appears this is actually a scam. The official Olive Garden Facebook Fan Page posted such.

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Facebook About to Drop a Bomb on Foursquare?

Socialized

Changes announced today to Facebook’s privacy agreement suggest the company is about to flip the switch and add location-based capabilities to the social network. Some think this might mean the end for standalone location-based services like Foursquare and Brightkite. I don’t think so. “ Experts ” have recently placed Foursquare valuations in the $50M to $70M range.

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Facebook vs Twitter (A Comparison)

The Marketing Blog

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 am Facebook vs Twitter (A Comparison) Jump to Comments With over 40,000 tweets per minute and new-user registration growth rate of 1500%, you would expect Twitter to give a close fight to the social networking giant Facebook.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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8 mistakes you can avoid making in social media

Direct Marketing Observations

I must admit that I was inspired to write this post based on the Social Media club of Orlando. They had tweeted me an invite to an event titled, “Mistakes and Lessons Learned in Social Media. It’s a great topic and thus I was inspired. I was going to title this post, “The biggest mistake I made in social media&# but that would mean that it’s in the past tense, and at this point I got it down cold.

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5 Apps to Backup your Social Media Accounts

Harp Interactive

It’s not likely that you are going to lose your online data anytime soon, though it is always a present possibility. Your real threats to your online social media accounts are hackers, viruses, user error, disgruntled employees and legal issues. You risk your access being shut off—without warning—if a service suspects you of violating its terms of service.

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Will Facebook replace your B2B Marketing email system?

Buzz Marketing for Technology

I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. At the time that I saw it and tweeted about it (of course) it really hadn’t hit me just how important this could be to any business. What seemed like a pretty basic message about an upgrade message of their current email system which is rather archaic (you know, the one that makes you delete messages one by one!

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Me & Microsoft: Round 2

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft / Me & Microsoft: Round 2 | Subcribe via RSS Me & Microsoft: Round 2 March 7th, 2010 Posted in Microsoft Tweet Share 10 months ago, I had the misfortune of being one of many Microsoft casualties in their rounds of layoffs. It was a pretty jarring experience losing your job and all.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Irrelevant: Jordan Alec Baby B's Bracket

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Random: Jordan Alec Baby B’s Bracket by cinta5 on March 19, 2010 So my 5-year-old nephew (the little guy on the left in the pic above) is doing pretty well so far in the NCAA tournament on ESPN.com’s contest and is currently on the front page of the LEADERBOARD.

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What's THE most important part of Online Reputation Management (ORM)?

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » ORM , SEO , Social Media , Strategy » What’s THE most important part of Online Reputation Management (ORM)? What’s THE most important part of Online Reputation Management (ORM)? Written on March 16, 2010 by Josh Peters in ORM , SEO , Social Media , Strategy 1 Comment - Leave a comment!

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15 reasons to love social media

Direct Marketing Observations

My last few posts have been about the darker side of social media and thus I wanted to clear something up. I am the biggest champion of social media that you will find and here’s why. I may get a little spicy sometimes, but that doesn’t diminish all the “good&# things about this crazy space and all that it delivers to us daily. So get a gander at these 15 reasons and when you’re done reading them add your reason to the mix. 1) Today I have a very large network of close

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12 Guidelines for Corporate Social Media Policies

Harp Interactive

Welcome to the era of Socialism in Communication. While social media is liberating brands and opening up new grass-roots level channels for connecting with the consumers, it is also posing new challenges for companies in terms of managing and controlling all that free flowing external communication. While wide social media participation offers innumerous advantages to companies and brands it also requires constant monitoring and the need to provide clear guidelines to all participants to protect

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Creating Engagement in B2B Marketing

Buzz Marketing for Technology

A recent Cone Inc.’s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Nearly all participants — 93 percent — believe all companies should have a presence in social media. And 85 percent believe companies should not just present information via social media, but use it to interact and become more engaged with them.

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Me & Microsoft: Round 2

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft / Me & Microsoft: Round 2 | Subcribe via RSS Me & Microsoft: Round 2 March 7th, 2010 Posted in Microsoft Tweet Share 10 months ago, I had the misfortune of being one of many Microsoft casualties in their rounds of layoffs. It was a pretty jarring experience losing your job and all.

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How To: Enjoy SXSW (Without Being at SXSW)

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search How To: Enjoy SXSW (Without Being at SXSW) Posted by Irene Koehler in Blogging , Networking , Social Media on March 11, 2010 | no re

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How to add Social Networking Buttons to Your Email Signature in.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to add Social Networking Buttons to Your Email Signature in Outlook 1st Ta sk: Downloading the Icons to Your Desktop Go to [link]. Click on the name of the icon you want to download. Choose the size you want by clicking on the size underneath of the icon.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The Social Media Self Assessment Checklist-22 questions

Direct Marketing Observations

For the last few weeks I’ve started to compile a social media abilities list. Namely the skills and strengths that you would need in any high level position within an organization to carry out the social media duties and responsibilities required to be successful. Consider this the reverse RFP for social media consultants and companies. I know there are more questions that could be added, so feel free to add to it.

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CTV Canada Story on Cyber Libel

Socialized

Did you know you might be legally liable if you slam your landlord on Twitter? Even if you think he or she is a slumlord? CTV Southwestern Ontario , Canada, this evening televised a piece on “Cyber Libel&# that looked at online defamation and the liability social media users might unwittingly incur. I was interviewed for the segment, and appear briefly near the end, with some nice shots of this blog and a piece I wrote, titled Social Media Isn’t Conversation, It’s Publication ,

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Social Media Lead flow in B2B Marketing

Buzz Marketing for Technology

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. In the last post we covered Social Media Listening for B2B Marketing and while providing outstanding customer support is always a good choice when it comes to building a business case that will stand up in the boardroom, another very fertile area to consider is creating

B2B 206
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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. of tweets, tweet type, conversation type.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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iPhone 101: How To Sync Gmail Contacts Without Using Exchange

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Apple / iPhone 101: How To Sync Gmail Contacts Without Using Exchange | Subcribe via RSS iPhone 101: How To Sync Gmail Contacts Without Using Exchange March 1st, 2010 Posted in Apple Tweet Share I felt compelled to share how to go about synching your Gmail contacts without burning your allotted ONE Exchange account on the iPhone.

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Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Yet Another SXSW Post (And, No, I Don’t Know If You Should Go Next Year) Posted by Irene Koehler in Business , Networking on M

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Why Twitter Still Matters

Direct Marketing Observations

Recently I read somewhere that the demise of Twitter is imminent and all anyone wants to talk about anymore is Foursquare and Gowalla , 2 shiny new LBS based companies that are reeling in new users by the bushel. Sure I’ll talk about and use Gowalla and Foursquare, but that doesn’t mean that Twitter is no longer relevant though. In fact what this simply means is that those 2 aforementioned companies have merely carved out a niche for themselves in a space that Twitter doesn’t

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Under the Social Media Influence

Socialized

The Million Follower Fallacy: Audience Size Doesn’t Prove Influence on Twitter, on Read Write Web , cites a recent survey that found “Twitter follower count is somewhat of a meaningless metric when it comes to determining influence.&# I was excited that finally someone realized that these numerical measures were totally unrelated to influence.

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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. More than ever, customers are using social media to spread the word about the brands they like and perhaps more importantly, don’t like.

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