Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

The Realtime Report

AUGUST 27, 2021

Content Marketing Strategy. Has your company’s website been lacking in traffic and engagement as of late? While there is a lot that goes into making a website a “success”, content marketing is a huge part of the puzzle and requires careful and thoughtful planning and execution. 5 Ways to Boost Your.

Strategy 168

Strategy Content Marketing Social Networking 168

Audiense

JULY 3, 2018

This is a guest post written by Tristán Elósegui , founder and marketing consultant at Matridiana. Social networks are constantly evolving. Their role in a marketing strategy has changed over time. This is logical, companies survive on sales and not the number of followers of their social profiles.

Social Networking 92

Social Networking Strategy Adwords Marketing 92

Rebekah Radice

JUNE 19, 2017

That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” How you can master the top social networks. What tools and processes will effortlessly let you track and measure your social media efforts… This course is for you.

Course 60

Course Social Media How To Marketing 60

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Influencer Marketing Going Micro. That’s why many smaller companies are turning to so-called micro-influencers.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. They’re not much different.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Hootsuite

JANUARY 4, 2023

billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

MARCH 31, 2020

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Convince & Convert

MARCH 20, 2013

This article for me is part sharing what I know about digital marketing tools and part love letter to three companies that really deserve your business. Its no secret that my favorite web company right now is Wistia. Buffer offers an impressive solution to the problem of effectively sharing content on social networking sites.

Company 151

Company Analytics Software Video 151

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. So what can I as a marketer or CEO get from reading the book? What’s their business strategy?

Social Networking 176

Social Networking Nielsen Film Facebook 176

Mindjumpers

NOVEMBER 1, 2010

Tweet Integrated Marketing Communication (IMC) is “the concept under which a company carefully integrates and coordinates its many communication channels to deliver a clear, consistent message&# , according to the marketing guru Philip Kotler. Similar Posts: 5 Tips for Making a Consistent Social Media Effort.

Marketing 213

Marketing Technorati Social Networking LinkedIn 213

Oktopost

OCTOBER 5, 2022

Want to hear more from renowned B2B marketing leaders? But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? Catch all episodes here.

Data 118

Data Engagement Hubspot B2B 118

Hootsuite

NOVEMBER 9, 2020

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. You’re not alone. Oh you like strategy?

Strategy 145

Strategy How To Marketing Template 145

Webbiquity SMM

APRIL 30, 2020

Here’s why you need various tools to support your Instagram marketing efforts, along with guidance to help you determine which tools are likely to work best for you. Social media marketing. More than 70% of marketers say social media marketing has significantly helped them. Why Instagram?

Instagram 159

Instagram Tools Hashtag Authentication 159

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses.

Hashtag 103

Hashtag Analytics LinkedIn Content 103

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. Marketing Charts ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 129

Brands ROI Authentication UGC 129

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. Step by Step Social Media. You probably already know a little of Facebook, Twitter and social bookmarking. What is Social Media?

Training 76

Training Course Social Media Press Release 76

Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

Content 201

Content Marketing B2B Journal 201

Myrland Marketing

SEPTEMBER 1, 2021

At every stage of your career, there is a case to be made that you need to market yourself and that you need to pay attention to traditional and social networking. Remember that not all clients stay in the same position, or in the same company, forever. Social Networking Complements In-Person Networking.

Marketing 96

Marketing Training Reputation LinkedIn 96

The Realtime Report

NOVEMBER 11, 2017

Marketing Tips That Will Help You Find Clients. If that’s the case, then why not open your own company. Of course, it takes a lot more than the completion of your online bachelors degree in accounting to be successful. Part of creating a strong and effective marketing plan is to know who your target clients are.

Tips 87

Tips Marketing Loyalty Social Networking 87

Direct Marketing Observations

OCTOBER 4, 2017

In fact, those that can make it just halfway through the course can sometimes advance to the next round, based simply on how difficult the course can be. The same holds true for B2B marketers. B2B social media marketing can be brutal but it’s not a loser. So what is a marketer to do? It’s average.

B2B 100

B2B Conversation Social Media Strategy 100

Buzz Marketing for Technology

AUGUST 18, 2010

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. It’s no longer a social science experiment by a bunch of early adopters – it’s just part of our everyday approach! So where do we go from here?

B2B 246

B2B Social Media Marketing StumbleUpon 246

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. follow companies and brands they’re thinking of purchasing from.

Retail 104

Retail Social Media Brands Tips 104

Ignite Social Media

JULY 10, 2020

While TikTok’s parent company Bytedance has taken pains to separate their Chinese and non-Chinese platforms, there is currently some talk of a potential ban of TikTok in the United States that is worth watching. Here’s what marketers need to know about TikTok before jumping in. Influencer Marketing.

Brands 176

Brands Facebook LinkedIn Influencer 176

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50

Marketing 181

Marketing Influencer SEO Adwords 181

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Most of the people with whom you are communicating in social are your current customers.

Social Media 167

Social Media Content Marketing B2B 167

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Growing a real following on Twitter takes more than sending out Tweets whenever your company has a product being released or an upcoming event.

Strategy 109

Strategy Tips Twitter Marketing 109

Small Business Mavericks

OCTOBER 8, 2012

I mean in terms of marketing. There are now 1 billion users on the world’s largest social network. And the good news is the social network is still growing. Beyond the usage numbers, however, more people are starting to catch on to the idea of using brand pages for marketing.

Facebook 105

Facebook Marketing Social Networking News 105

Hootsuite

DECEMBER 12, 2023

Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Not for execs on social media. right now).

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

APRIL 11, 2022

Of course, we’re a little biased, but we love Pendulum’s easy integration and convenience. The dashboard has most metrics that you’ll want to keep an eye on as marketers, influencers, and business owners. If you’re in the business of creating TikTok marketing campaigns, we recommend Brand Maxima Analytics. Brandwatch.

Tools 110

Tools HootSuite Marketing Analytics 110

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Janet Fouts

DECEMBER 30, 2014

“Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. Are you ready to market online? Tweet this.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Convince & Convert

DECEMBER 14, 2013

What is the difference between content marketing and social media? And, with the burgeoning interest in the former, will the latter wane as a tactic or as a marketing term? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. The goals of social media are participation, then behavior.

Social Media 167

Social Media Content Marketing Repository 167

Webbiquity SMM

NOVEMBER 12, 2019

Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? Just four (18.2%) of the 22 responded, showing that even the companies whose business is brand monitoring largely fail at it.” It’s not all about playing defense, of course.

Brand Monitoring 155

Brand Monitoring Brands B2B Review 155

Buzz Marketing for Technology

MARCH 4, 2010

At the time that I saw it and tweeted about it (of course) it really hadn’t hit me just how important this could be to any business. Facebook made its initial announcement of Project Titan to the market on February 5th and was candidly thought to be a Google Gmail killer. Share this on Reddit. Stumble upon something good?

System 219

System B2B Facebook Marketing 219