Sprout Social

JULY 23, 2020

As a young social media manager, getting into the habit of thinking through each pitfall and every improvement opportunity was critical in helping me grow my career. As a social media manager, you understand your audience better than anyone. Putting social silence into action. You have to stay silent.

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Social Media Brands Sentiment How To 145

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Approval: Reviewing and approving all content before it is published.

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Template Templates Social Media Tips 134

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. 1 Social Media Tool Create.

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HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment. It’s auto-magical.

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Social Media Strategy HootSuite Sentiment 111

Keyhole.co

FEBRUARY 3, 2024

Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. However, a negative mention can severely tank your social media reputation when you’re playing the social media game. Not just that, Keyhole is a complete social media management tool.

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Social Media How To Metrics Sentiment 59

Oktopost

JUNE 1, 2023

A scalable social media publishing platform – one that integrates all the other marketing and team management tools you depend on – that automates all those slow, protracted tasks and focuses your attention on the most pressing parts of inbound marketing. The strongest sign that you’re getting it right?

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Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. Social and world events impact your presence and community.

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Eventful Social Media How To Sports 116

agora pulse

JUNE 13, 2020

Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. Keyhole’s real-time hashtag monitoring dashboard shows how many people posted with your hashtag along with engagements and sentiment: Another awesome component of Keyhole is its ability to track the most influential people engaging with your keywords.

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Analytics Tools Twitter Hashtag 204

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. Social media represent the only platforms where you can pursue B2B influencer marketing.

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Social Media Strategy B2B Collaboration 62

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Price: Custom. Me ntionlytics. Price: Custom. Reputation.

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Tools Social Media Sentiment Price 52

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. Don’t simply publish your content and then wait with bated breath for it to be picked up. at least once. Promote your video.

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Video Social Media How To Trends 130

Oktopost

JUNE 15, 2023

From comments on your posts to indirect, untagged mentions of your brand, products, services, social listening makes it possible for you to go above and beyond in terms of customer service and community management. and, of course, your team’s creativity and industry insight is the recipe for stellar content publishing.

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B2B Sentiment Analysis Influencer 62

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

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Oktopost

DECEMBER 5, 2022

Social media marketing is more about creating meaningful connections, sharing updates, and building a community. And that’s not the only way social media networks can complement SEO efforts. ↑ Simply repurposing blog content can increase your website and social media visibility and promote content discovery.

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SEO Social Media Reputation Real Estate 115

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Ultimately, we didn’t want to tell them how to use their products—it was their story to tell.”

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Strategy Brands Content UGC 125

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. How does social listening impact customer success?

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Social Media UGC Content Loyalty 52

Sprout Social

MARCH 21, 2019

Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. This tool is an excellent addition to your social media marketing toolset if you’re using a free publishing service that doesn’t offer much in terms of analytics.

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Analytics Twitter Tools Strategy 106

Sprout Social

MARCH 17, 2020

In this section, we will cover three tools we believe are critical to a team or individual’s workflow during times of uncertainty, all of which are available on all Sprout plans: Pause All (found under Publishing Settings). Some brands, Sprout included , have opted to pause all regularly scheduled social content for the moment.

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Features Brands Library Team 103

Hootsuite

JANUARY 24, 2022

Here is some of the most important raw data you can collect through social media: Engagement: Clicks, comments, shares, etc. Brand sentiment. Social share of voice. The first step to developing an effective social media data analysis plan is to establish SMART goals. sentiment analysis). Get Started.

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Data Social Media HootSuite Template 94

Buffer Social

JULY 13, 2022

Noting the comments you get — positive, negative, or neutral — can help you understand followers’ sentiments about your brand and your content which, in turn, enables you to connect better with them. I'm sorry to say that we are unable to connect and directly publish to Instagram and Facebook Personal Profiles.

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Social Media Policies Team Comments 98

Sprout Social

MARCH 19, 2020

But even if your agency doesn’t offer social media services to clients, don’t overlook social for your own business. . Take advantage of your social platforms to show off some of your best work, attract new audiences and set yourself apart from your competitors. . Analyze the sentiment surrounding your agency.

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Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together.

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Strategy Metrics Hubspot Retail 143

agora pulse

DECEMBER 11, 2017

Community management. Track sentiment. Publishing. Repeat content publishing. Add a few saved replies that have a similar sentiment: “Thanks so much!” Campaign performance. Team performance. Customer support. Moderation Rules. For team members. Twitter lists by Twitter handle. Search for influencers.

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Social Media Sentiment Team Publishing 59

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager?

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Communities Social Media Management HootSuite Skills 95

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. Without a single central tool to manage, synchronize, publish, analyze and optimize all your activity on all the relevant platforms?

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Social Media Management Social Media Tools Hubspot 159

Razor Social

NOVEMBER 29, 0002

Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. If you’re not responsive to your community they’ll stop interacting so it’s important to measure this. Sentiment Analysis. Management tool analytics.

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Analytics Social Media How To Analysis 89

Oktopost

JULY 13, 2023

What’s more, due to the number of avenues that social media allows businesses to explore, 73% of them say that it has been either “effective” or “ very effective” – emphasis on the “ very ”! A thriving social media presence doesn’t depend on a massive marketing team. The downside?

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Social Media Management Social Media Tools ROI 62

Talkwalker SM

APRIL 26, 2016

Social listening can also inform when a brand should join a conversation. For example, on February 14, National Donor Day, a dramatic spike in organ donor-related conversation was measured in both volume and positive sentiment, as noted by the green line in the graph.

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UGC Sentiment Exercises Issues 60

Sprout Social

JULY 30, 2019

If you’re looking to drive awareness through publishing, how many impressions are you driving? If you’re looking to build a community, how many people do your posts engage on average? Share of voice: Volume and sentiment. How should you be using those? The answer is about tying the metrics back to your goals. Conclusion.

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Metrics Social Media Analytics Report 109

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Whether you’re beloved by the world or loathed, social media is a vital tool for both shaping and managing your reputation. Hershey has partnered with the Mmusic Initiative and uses its social platform to showcase the organization’s work.

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Reputation Strategy Brands HootSuite 106

Oktopost

APRIL 10, 2023

While social media is undoubtedly a popular place to be, with some 4.2 billion users, that can’t be the only reason why social publishing is key to business growth. Scalability promotes growth, and scalable social media marketing software promotes growth both within and beyond the social media channels you use.

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Social Media Publishing Social Media Management Platform 62

Keyhole.co

MAY 2, 2024

After tracking them, you need to analyze the sentiment of these conversations – whether they perceive your brand as positive, negative or neutral. Tailoring your responses shows how well you listen, understand and appreciate the sentiment behind each mention. Here’s how to get started with LinkedIn social listening: 1.

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LinkedIn Tools Sentiment Analysis 52

Buzzlogix

MAY 15, 2017

Digimind measures sentiment, allowing you to see if the perception of a keyword is negative, neutral, or positive. Sprout Social. Sprout Social is one of the most popular social media monitoring tools because it gives you the analytics you need to increase social media engagement. TweetReach.

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Social Media Tools Klout HootSuite 40

Keyhole.co

NOVEMBER 19, 2020

Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Hootsuite isn’t just a social media management software; it also monitors relevant conversations on social media, and provides relevant insights. Price: Free.

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Tools Social Media Sentiment Price 98

Sprout Social

SEPTEMBER 5, 2023

With the right optimizations and tools, you can maximize your brand’s social ROI and make best use of your time and resources. Optimize your social media workflow Planning. Publishing. Customer care: Answer questions, foster engagement and provide responsive customer service functions for your community on social.

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Social Media Social Media Management Team Collaboration 132

Oktopost

JUNE 28, 2023

So, whether you’re feeling stuck or just want to keep the momentum going, here are the best strategies for social media publishing that drive engagement and kickstart conversions. Jump to Section Be ‘the Active One’ Be ‘the Funny One’ Be ‘the Smart One’ Be ‘the Chatty One’ Be ’the Sentimental One’ What to Choose?

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Social Media Engagement Strategy B2B 62

Sprout Social

JANUARY 11, 2023

A social media dashboard is a tool that aggregates your crucial social media metrics across networks to quickly measure the performance of your posts/campaigns, customer care interactions and community engagement. What should you include in a social media dashboard? Example: sentiment).

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