SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

Case Study 168

Case Study Communities Study Committee 168

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Check out 26 top social media marketing books for everyone interested in social media, from newbies to advanced marketers. Social Media Marketing Books for Newbies. Learning the ropes of social media marketing?

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

JULY 7, 2022

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. Audio: Add music from YouTube’s audio library to the entire video or certain parts. YouTube is a great place for community-building and engagement.

YouTube 116

YouTube Marketing Library Video 116

Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . Fast forward six years, and Marissa has built a successful business that’s been featured in publications like Fast Company and US Magazine, and has an engaged digital community. .

Communities 60

Communities Instagram Small Business Hosting 60

Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. You have the opportunity to build a library of content populated largely by your own customers. But good communities are more than support channels.

Cost 135

Cost Communities Drupal Forums 135

Pixlee

SEPTEMBER 8, 2020

Gen Z is the most diverse generation yet, and it’s no surprise they expect to see themselves represented in marketing content. But, it’s not only the newest generation that cares about inclusive marketing. It takes more than just searching through stock photo libraries to find images of underrepresented groups.

Campaign 77

Campaign UGC Marketing Authentication 77

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. You can schedule posts, interact with your community and even monetize your content. Use the dropdown filters at the top to sort your posts by type, date or other categories like marketing channels.

Instagram 107

Instagram Facebook Marketing Features 107

Keyhole.co

JULY 18, 2023

If your business is yet to market itself on TikTok, you are missing a trick. But what else makes it the ideal marketing platform? TikTok users are active and engaged – the perfect marketing combination. TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes.

Tips 52

Tips Marketing Trends Influencer 52

Sprout Social

NOVEMBER 2, 2021

The influence of TikTok is undeniable—it’s the most downloaded app in the world , fuels the creator economy and cultivates thriving communities. By experimenting with a TikTok marketing strategy we’re poised to be an early leader and a source of data, inspiration and thought leadership within our industry. What we tested.

Strategy 117

Strategy Marketing Hashtag Influencer 117

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Ignite Social Media

JUNE 17, 2021

Build a Robust Content Library. The possibilities really are endless but building a robust content library will help you have the best assets at hand and understand where you may have gaps. It’s always great to start with existing marketing assets. Add them to your library. Where can it come from?

Social Media 176

Social Media Content Guidelines Library 176

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

Statistics 145

Statistics Social Media Marketing Survey 145

Oktopost

NOVEMBER 18, 2021

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Over the course of his nearly 20 years of experience in marketing, Shawn believes an integrated approach to marketing plays a critical role within the revenue team. Catch all episodes here.

B2B 62

B2B Apple Marketing Startup 62

Sprout Social

JANUARY 29, 2020

And while some resolve to work out more or eat more healthily, marketers are setting goals to grow their careers and elevate their strategies. On the list of marketers’ resolutions? In an industry known for rapid change, it’s critical for marketers to stay on top of their skill sets and expand their knowledge base.

Crowdsourcing 78

Crowdsourcing Marketing Social Media Management Knowledge Base 78

Ignite Social Media

SEPTEMBER 18, 2023

Engage with Communities If you have trouble brainstorming ideas for your brand’s TikTok , turn to relevant communities. TikTok has become a true social hub, so there are communities for everything: GardenTok, BookTok, CardTok, MovieTok. Figure out a way to show your product in a really fun and appealing way.

Brands 110

Brands Content UGC How To 110

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

Collaboration 226

Collaboration How To Education Team 226

Pixlee

MAY 9, 2022

Creative” content includes the efforts of your marketers, influencers, and any other creative who contributes to your organization’s success. First, you can look at what competing brands are doing in terms of their creative talent and marketing. Invest in Community-Driven Marketing. Engagement rate with ads.

UGC 75

UGC How To Compete Apparel 75

Oktopost

DECEMBER 8, 2021

Justin Levy, Director of Social and Influencer Marketing takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Justin currently leads social and influencer marketing for Demandbase. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here.

Engagement 109

Engagement B2B Apple How To 109

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Famous for its calendar view, CoSchedule focuses on helping marketing teams make sure they’re never missing a day of content. Nowadays, there are much more efficient ways to publish and schedule social media content.

Publishing 98

Publishing Tools Brands Facebook 98

Buzz Marketing for Technology

JUNE 27, 2008

SLA Community. And while I dont like to dwell on labels (the debate over the word "library" comes to mind), the reality is that part of the success in selling the information literacy concept within a corporate environment is the branding. Consider the influence of information literate workers within their local communities.

Library 100

Library Compete Skills Proposal 100

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Don’t post unauthorized commercial communications or spam on Instagram. DO: Use search streams to build community. However, you can use Hootsuite to help identify existing Instagram communities you can engage with.

Software 145

Software Instagram Tools HootSuite 145

Buzz Marketing for Technology

JULY 24, 2008

The Victorian School Libraries Learning with Web 2.0 Subscribe to some library related blogs. Week 8: Social bookmarking and Library 2.0. Read about the Library 2.0 Watch YouTube videos people have made about libraries. Read about Second Life and how libraries are using it. Contact Us. Register your blog.

Web 2.0 100

Web 2.0 Library Wiki Exercises 100

Likeable

AUGUST 18, 2020

In this episode, Holly Curtis , VP Product, Global Creative Director at Keds, chats about what it means to be a “publicly private” person, why it’s so important for women to design products for women, and how that thoughtfulness translates into Keds marketing initiatives—particularly with the recently launched Hand-Book for Women.

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. You can also add new assets to the library on the mobile app.

Mobile 139

Mobile Notification Collaboration Library 139

Ignite Social Media

AUGUST 27, 2019

is ideal for any content marketing strategy and comes in many different forms: videos, reviews, blogs, product reviews, etc. Create content on your channels that is centered around capturing UGC for your brand and once you have a library to pick from, it quickly becomes the key to any integrated content marketing strategy.

UGC 98

UGC Brands Authentication Banking 98

Hootsuite

JANUARY 16, 2023

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. BookTok, short for “Book TikTok,” is a community of users on TikTok who are passionate about books and literature. Now, it is one of the world’s biggest social media communities for books.

Review 98

Review HootSuite Library Influencer 98

Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. Of course, the joke here is that the New York Public Library is a.

Social Media 67

Social Media SMS UGC Marketing 67

Oktopost

JUNE 9, 2021

Listen to the Podcast: Malin Liden, SAP’s Vice President, Head of EMEA Marketing Transformation Office takes the hot seat today. A passionate people leader and known for creating a marketing culture of success and innovation, Malin joins today’s episode to talk about what it means to lead effective digital transformation across SAP.

B2B 118

B2B Apple Review Authentication 118

Ignite Social Media

MAY 25, 2021

Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. Stay up-to-date with audio in the Reels library and only use those clips. This is an especially powerful tool for brands looking to connect more with their audience in an authentic way because it gives the community a chance to chime in.

Instagram 172

Instagram Engagement Content Tips 172

Oktopost

MARCH 24, 2022

Watch the recording: Want to hear more from renowned B2B marketing leaders? How do you build a community through rebranding? When it’s time to shift the focus of your community and hone in on who your ideal audience is, how do you reconcile the community you’re building with the one you’ve already built? Episode Summary.

B2B 69

B2B Apple Hosting Meeting 69

The Realtime Report

APRIL 30, 2018

Knowing this, the Urban Libraries Council is bringing together 12 public library systems from across the U.S. and Canada to explore ways libraries can reach and engage entrepreneurs in their communities — particularly people of color, women, immigrants and veterans. Durham County Library (N.C.)

Library 70

Library Small Business Proposal Collaboration 70

Socialmedia.biz

JUNE 12, 2018

If you want to learn how to become an expert in social media marketing, then you’ve come to the right place. Below are five keys to becoming a social media marketing professional. So the first place to start is to not waste your time and money learning useless, ineffective or even destructive marketing tactics. Figure it out.

Social Media 99

Social Media How To Marketing Education 99

Sprout Social

MARCH 9, 2023

There are two main aspects of internal communication: employee engagement and internal marketing. Internal marketing is a strategy to help employees make an emotional connection to the products or services the company sells. Community building : Nurture long-term growth by engaging with your audience directly.

Skills 113

Skills Template Templates Travel 113

Oktopost

AUGUST 3, 2022

Want to hear more from renowned B2B marketing leaders? With the number of both individuals and organizations using social media rapidly increasing and the benefits of a successful social media strategy quite significant, many marketers have added the topic of social media governance to their agenda to discuss. Catch all episodes here.

Social Media 84

Social Media B2B Apple Policies 84

Pixlee

DECEMBER 27, 2021

Use User-Generated Content and Influencer Marketing to Convert Social Fans. If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. Additionally, influencer marketing can expose your brand to broader, even unexpected, audiences.

UGC 72

UGC Facebook Library Transportation 72

Oktopost

AUGUST 10, 2022

Want to hear more from renowned B2B marketing leaders? Marketing comes down to people, math, and a whole lot of processes. But with so many processes in place to measure, have we, as marketers, lost the ability to humanize the customer experience? Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube.

B2B 89

B2B Press Release Apple Loyalty 89

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

Social Media 110

Social Media Marketing Curata Influencer 110