Janet Fouts

FEBRUARY 11, 2013

” Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. That just shows how little respect they have for the community.

Communities 141

Communities Content Jive Meme 141

Pam Moore

JUNE 30, 2017

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Are you influencing brand perception in a positive way? Your brand is your personality, communication, tone and perceptions of all who experience your brand. Value Received. Relationships.

Brands 167

Brands Strategy Authentication Reputation 167

Pam Moore

JUNE 8, 2017

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? Depending on how connected you are with your community they may be interested in what you eat, where you go for breakfast. What do I share?

Authentication 167

Authentication Brands Training Communities 167

Pam Moore

JULY 5, 2017

How to leverage all of the above to increase ROI on every dollar you spend on paid media, content marketing, influencer marketing, email marketing and more? Supporting Resources: Social Profit Factor Training System + Member Community. 10 Ways to Stomp Random Acts of Marketing (white paper). Audience Analysis Worksheet.

Analytics 167

Analytics Google Metrics ROI 167

Ignite Social Media

JUNE 16, 2016

Influencers have taken the marketing world by storm. As demand grows within the marketing industry, so does the need to get the most out of influencer strategy and to use these influential content creators in unique ways. Read on for some of our top recommendations on how to get the most out of your influencer strategy.

Influencer 60

Influencer Strategy How To Collaboration 60

Pam Moore

MAY 14, 2017

As the social web gets louder and marketers get more savvy they are looking for ways to better connect with their audiences and communities in memorable, meaningful and rewarding ways. Importance of being human in your communication, language and engagement with your community, customers and audience. You Are the Media!

Brands 166

Brands Authentication Wikipedia Training 166

Pam Moore

MAY 9, 2017

Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Remember the days of simple media and mass communication? Supporting Resources: Top 10 Mistakes Brands Make with Influencer Marketing and How to Fix Them (episode 121). episode 98).

Nielsen 165

Nielsen How To Influencer Overview 165

Pam Moore

JANUARY 26, 2016

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It’s community. Are you influencing brand perception in a positive way? Your brand is your personality, communication, tone and perceptions of all who experience your brand. It’s relationship.

Brands 113

Brands Strategy Reputation Marketing 113

Pam Moore

MAY 22, 2017

8 Steps to Develop a Social Business Plan (white paper). Here are the Differences and How to Use Them How to Use Social Media and Influencer Marketing to Launch a New Business, Product or App Influencer Marketing: How to Co-Create Content with Top Industry Influencers. SoundCloud.

Training 167

Training Influencer Team Analysis 167

Pam Moore

OCTOBER 9, 2017

It's these common foundations that weave the threads for relationships, trust and community. They say they want to build community. Digital Body Language: 105 Factors Impacting Your Brand (white paper). It's in our DNA to want to connect with other human beings who believe in the same things we do. SoundCloud.

Brands 166

Brands Small Business Communities Authentication 166

Pam Moore

JANUARY 4, 2017

Getting real with the state of your business, community, audience, brand awareness and what it is going to take to get to where you need to go. Stop worrying what everyone else is doing and start focusing on the needs of your customer and your online community, period. Hint: your audience must be hanging out on the chosen channels.

Social Media 167

Social Media Social Networking Training Instagram 167

Pam Moore

MAY 12, 2019

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Are you influencing brand perception in a positive way? However, you can influence perception if you know how to build, launch and manage your brand architecture. It's a promise delivered.

Brands 109

Brands Strategy Reputation Authentication 109

SocialFish

MARCH 16, 2011

We’ve also written a white paper on Social CRM for Associations, which is out very soon. Sign up here to be notified when the white paper is available ! It’s about developing community management and outreach skills in our staff. Social CRM is a term fraught with some confusion.

Social CRM 213

Social CRM Skills Project Process 213

Proactive Report

NOVEMBER 21, 2022

You also need to know who the influencers are in each conversation or topic. Identify the influencers in each node. With the goal of creating a community they could listen to Rosetta Stone started a Facebook page and actively gathered a large number of their customers there. That’s requires gathering and analyzing data.

Social Media 64

Social Media Analysis Research Conversation 64

Oktopost

OCTOBER 10, 2022

Foster Community on Social Media. Work with Influencers. Social listening can help you understand and take the pulse of your community. Foster Community on Social with Regular Interaction. Work with Influencers. Landing pages, white papers, and other sales assets can help your partners generate more leads.

Brands 75

Brands B2B SEO Influencer 75

Webbiquity SMM

MAY 10, 2011

It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

FEBRUARY 5, 2018

These stories are usually about someone else, like a customer, politician, or a member of the community. Additionally, a white paper by Hootsuite revealed some interesting data points showcasing how employee advocacy programs are delivering more reach and engagement with content distribution.

Strategy 145

Strategy Social Media Marketing Consultant 145

Pam Moore

NOVEMBER 29, 2016

Download our 105 Factors Impacting Your Digital Brand white paper. Building a personal brand is not just about creating a shiny social profile, but presenting yourself in the most authentic way possible to your community and audiences in a way that will attract them to you organically. How do you want people to perceive you?

Brands 60

Brands Strategy Small Business Authentication 60

Pam Moore

AUGUST 8, 2019

It's your promise to your customers, partners, employees, audience and community. Your brand is rooted in who you are at the core, what you are about and what you do for your customers, employees, partners, audience and even online community. 15 Tips to Zoom Your Brand (white paper). It's Who You Are. Need more help?

Brands 60

Brands Strategy Reputation Training 60

Pam Moore

MARCH 8, 2018

They know who they are and what they offer their customers, partners, online community and friends. Our agency, Marketing Nutz can help you build, launch and optimize an influencer marketing program that will help you achieve your goals. Social Profit Factor Training System + Member Community . Know themselves.

Brands 167

Brands Training Policies Template 167

Webbiquity SMM

APRIL 11, 2012

Three others have unmanaged “community pages” which the companies don’t maintain and may not even be aware of. a white paper can be re-used as a presentation, a couple of blog posts and a bylined article) and spread the workload among several internal subject matter experts, so one writer becomes overwhelmed. Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Pam Moore

MAY 27, 2016

Facebook presents tremendous opportunity to nurture relationships, establish and grow community, increase brand awareness and even your business bottom line. It will also help you build relationships and connect with influencer in your community and network who are helping you learn and grow. Facebook is no different.

Facebook 113

Facebook Marketing Groups Groups 113

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. That gave us fertile ground to kick off the community.

Company 122

Company How To Case Study Mobile 122

Pam Moore

SEPTEMBER 23, 2016

How to leverage social media insights to learn about your customer and social media audience / community. Supporting Resources: Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). How to Get Your Social Marketing Budget Approved (white paper). Welcome to the Inspiration Age.

Data 60

Data Social Media Brands Authentication 60

Pam Moore

JANUARY 25, 2016

The Social Zoom Factor podcast has enabled us to differentiate, diversify, build community, provide value to our audience, establish thought leadership, earn trust, generate leads, increase revenue by creating new and diverse revenue streams, make new friends and the list goes on. Steps to Develop a Social Business Plan (white paper).

Social Networking 106

Social Networking ROI Analysis Brands 106

Buffer Social

DECEMBER 17, 2018

Another study shows that 60% of consumers have been influenced by a social media post or a blog review while shopping at a store. Moving on to arguably one of the biggest influencers and social media experts of our generation, Gary Vaynerchuk. Social media truly is engrained in all aspects of our lives. Sunny Lenarduzzi.

Social Media 110

Social Media Marketing Curata Influencer 110

agora pulse

FEBRUARY 1, 2017

The tool that helps you understand your community. These are the followers that mention you directly and open the lines of communication. The influencer. And it helps you identify the influencers in your group and know who to reach out to during your influencer marketing campaigns. Others go above and beyond.

Social CRM 60

Social CRM Avatar Groups Groups 60

Pam Moore

OCTOBER 16, 2019

15 Tips to Zoom Your Brand (white paper). Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Audience Analysis Worksheet. Stomp Random Acts of Marketing. Need more help?

Social Media 60

Social Media Consultant How To Training 60

Mindjumpers

DECEMBER 3, 2010

Obviously one can say that social bookmarking also allows you to save and sort content, but let’s be honest: social bookmarking is used more for SEO than for “sharing” and the community-aspect of social bookmarking is quite low, depending on the used service.

Content 213

Content Social Bookmarking Press Release Research 213

Proactive Report

DECEMBER 30, 2010

PR folk should be writing Twitter and Facebook content, white papers, case studies and journalistic-quality articles. It will identify all the influencers you should be working with. That means developing good content. PR content needs to include website meta tags, web page content and blog posts.

Data 75

Data Social Media Case Study Skills 75

Pam Moore

SEPTEMBER 9, 2020

Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. I was building social communities online before we had the pure luxury of social networks such as Facebook.

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

SEPTEMBER 12, 2016

Build a loyal community of trend seekers that are engaged, shares your amazing content and takes action? How to Get Your Social Marketing Budget Approved (white paper). Influencer Marketing in a Nutshell. Grow your email subscriber list? 5 Steps to Prioritize Social Networks for Business. Content Marketing in a Nutshell.

ROI 60

ROI Social Networking Template Templates 60

Pam Moore

JUNE 14, 2017

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper). Freshbooks.

Training 166

Training Authentication Social Networking Resources 166

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

ProBlogger

NOVEMBER 11, 2014

Share how the topic of discussion has changed or influenced your life or someone you know. Use white papers, government figures, research studies, and professional publications to prove your point. In fact, images (charts, graphs, spreadsheets, graphics, etc.) can often facilitate the transfer of information better than text.

Content 55

Content B2B How To Reputation 55

Sprout Social

JULY 20, 2016

Since it’s still in the early stages, LinkedIn Pulse is ripe with opportunity to establish yourself as an influencer. Instead of linking your ads to a sales page, you can direct them to white papers, reports or other valuable lead magnets. The goal is to generate potential leads, not get people to buy.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Pam Moore

NOVEMBER 3, 2019

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. 15 Tips to Zoom Your Online Brand (white paper). 15 Tips to Zoom Your Brand (white paper).

Social Media 60

Social Media Template Templates Training 60