Harp Interactive

NOVEMBER 27, 2012

The Social Media World Forum is underway today and will go on through tomorrow in New York. If you can’t make it to the event follow the hashtag #SMWF to view tweets with the latest on brand engagement, monitoring, ROI, advertising and community management and much more.

Forums 298

Forums ROI Twitter Conference 298

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 40

Communities Strategy Forums Project 40

Sprout Social

SEPTEMBER 8, 2021

Or create a hashtag as a name for the Space as a way to keep the conversation going after the event has ended. Or you could collect followers’ questions using the hashtag before the event and answer those questions live during a Space. Here’s an example of a Twitter Space with a hashtag as a name: Set up permissions and captions.

Conversation 135

Conversation Twitter Hosting Upcoming 135

Sprout Social

FEBRUARY 15, 2024

In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players. View this post on Instagram A post shared by Nike Football (Soccer) (@nikefootball) Be responsive Social media is not a one-way communication tool, especially if you want to increase audience engagement.

Engagement 106

Engagement Tips Loyalty Metrics 106

Webbiquity SMM

MARCH 31, 2020

Fed up with the cancel culture attacks on anyone who dares express a sensible viewpoint, and the general adolescent nonsense so prevalent on the platform (when a hashtag like #thingspeoplestickuptheirbutts is trending, Twitter does not present itself as a forum for serious business discussion). ” Meaningful ratings: The ?

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Sprout Social

MAY 26, 2022

This is a great forum to attract new followers, but creating relevant and compelling content is the first step. You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Consider trending and branded hashtags. Some notable hashtags you might co-opt include: #TikTokCringe.

Examples 142

Examples Campaign Tips UGC 142

Hootsuite

JUNE 28, 2023

People join private Facebook Groups or forums to meet and talk with other like-minded people. In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. A lot of that talk centers around advice.

HootSuite 120

HootSuite URL Analytics Forums 120

Webbiquity SMM

JANUARY 23, 2024

First, identify the keywords and phrases associated with your brand, including your brand name, product, features unique to your product, brand slogans, hashtags, and common misspellings. Narrow down the most used hashtags for your brand and industry. This list should also include industry-specific keywords.

Sentiment 142

Sentiment How To Analysis Trends 142

Hootsuite

MAY 3, 2023

Work on your Instagram hashtag strategy Instagram hashtags are an effective way to expand your reach, increase impressions, and tap into relevant conversations on the platform. If you want to grow your following and generate leads, you need an Instagram hashtag strategy in place. Source: Twelve Rivers Realty on Facebook 2.

Real Estate 93

Real Estate Tips How To Hashtag 93

Sprout Social

AUGUST 22, 2023

Important sources for conversational analytics include social media listening, virtual agent and chatbot interactions, customer care emails, review forums, sales calls and other feedback channels. These could be direct messages on your social channels or chatbots, or discussions on customer forums.

Analytics 85

Analytics Conversation Brands Sentiment 85

Hootsuite

SEPTEMBER 14, 2023

With Streams, you can track keywords, hashtags, and phrases, as well as set up notifications for new mentions or conversations related to your brand. Durex was one of the first companies to use social media intelligence to identify the needs of the LGBTQIA+ community — a market they had previously largely overlooked. Try for free 2.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Buffer Social

SEPTEMBER 17, 2018

This week on The Science of Social Media , we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities. Part IV: Other communities and social networks for content discovery. Let’s kick it off!

Reddit 111

Reddit YouTube Communities Content 111

Keyhole.co

JANUARY 16, 2024

For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular. Don’t forget industry forums and communities Participate in relevant forums and online communities to stay abreast of trends and discussions. How does sentiment benchmarking work?

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. It’s also an important form of competitor research.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. The Profile Analysis will enable you to zoom in on what your competitor is posting about, identify their most used words and hashtags, and understand the sentiment around their social campaigns.

Conversation 118

Conversation Sentiment B2B Module 118

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? Image source. million members today.

Examples 228

Examples Communities Brands Forums 228

Sprout Social

OCTOBER 19, 2023

The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine. And 54% of marketers plan to use them at scale in 2024 for social customer care, along with other resources like FAQs and customer forums, per the 2023 Index.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Waxing UnLyrical

SEPTEMBER 19, 2012

But to the world at large, it’s not just about Facebook (or the related movie), but a community that has been built over the years around a common interest or topic. So I’m using this post to showcase such a community that has been actively working around sustainability. Readers: what you think about this community?

Social Media 209

Social Media Collaboration Meeting Communities 209

agora pulse

DECEMBER 28, 2017

Social listening can be done manually or automated with platforms that allow you to set up hashtags, handles, and keywords to monitor. Brand mentions of both your handle and hashtag. Any @Twitter handles you have for your brand, and also your brand name in #hashtag format, like @BMW and #BMW counts. The names of your products.

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Brands like Google, Alibaba, L’Oreal, H&M, and Mashable, trust Keyhole’s analytics.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Social Media Marketing

MARCH 22, 2018

Social Media today has an undeniable power of spreading information, growing the business and developing community. It is also a vital communication tool in various industries including healthcare. 54% of patients don’t mind with their providers asking advice from online communities for treating their condition better.

Training 99

Training Industry Social Media Health Care 99

Keyhole.co

MARCH 2, 2023

Smarter Community Engagement The ultimate goal in social media marketing is to establish and leverage a strong community of people who are aware of your brand, and interested in what it has to say. Keyhole is world’s the top company for hashtag research. The golden rule, however, remains to be: keep your content relevant.

Social Media 52

Social Media Tools HootSuite Marketing 52

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Ari Herzog

MARCH 13, 2012

They’re also retweeting dozens of people who are loving the #KotexForReal hashtag that is seen at the end of the above video (that’s aired numerous times on TV). You can visit those internet channels — and participate on their website forum — by visiting their newly-launched site. I tweeted my reaction.

Company 152

Company Tumblr Case Study Hashtag 152

Oktopost

NOVEMBER 16, 2023

Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. To tackle this, teams can bring local cultural experts and community insights to add context to regional social data.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JUNE 7, 2023

Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit. review websites (TrustPilot, G2), forums (Reddit), sales emails and other business-critical channels.

Brands 114

Brands Sentiment How To Analysis 114

Convince & Convert

OCTOBER 17, 2013

For every re-pin from the board that uses the dedicated hashtag, Elizabeth Arden will donate one lipstick to Look Good Feel Better, a public service program dedicated to improving the self-esteem and quality of life of women undergoing cancer treatment. About the Jessica Gioglio: Follow @savvybostonian.

Campaign 132

Campaign Forums Curation Social Media 132

Buzz Marketing for Technology

JUNE 27, 2008

online communities. International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc. BlackBerry. boris mann. change management.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Hootsuite

APRIL 11, 2022

This app provides real-time visualization of how well your hashtags, keywords, brand campaign, or event is doing. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.” You can use Brandwatch to monitor TikTok songs or hashtags, then use the upward-trending ones in your content.

Tools 110

Tools HootSuite Marketing Analytics 110

Waxing UnLyrical

MARCH 21, 2013

You have no idea how many great resources and idea are consistently shared during that chat (and at other times too, since it’s become the de facto hashtag to curate conversations around PR measurement). area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Consultant 256

Consultant Hosting Flickr Questions 256

Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Throughout the rest of the year, social media managers should focus on leveraging Instagram stories to build community and provide unique and relevant content that seamlessly fits into this medium.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Sprout Social

FEBRUARY 20, 2020

Topic queries are the bread and butter of listening, and creating strong ones depends on the platforms, hashtags, keywords and phrases you include or exclude. Listening can crawl data from Youtube, Reddit, blogs and forums too! Here are a few things to consider while building your queries: . Not all social platforms are created equal.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119