Kikolani

JANUARY 26, 2010

One of my goals for 2010 is to attend some events / seminars / conventions pertaining to blogging and social media, and today was a great start as I attended the Social Media Arizona event in Tempe. Social Media 101. Measuring Social Media Influence. Social Media Strategy.

ROI 114

ROI Social Media SEO Tips 114

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# Write original, timely, relevant content , says Google (heard this one before ?).

News 274

News Google SEO Postrank 274

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer. Read All About It!

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

SEPTEMBER 3, 2010

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. For anyone who’s asking, “Why?&# here’s your answer. Read All About It!

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Adam Sherk

NOVEMBER 2, 2010

With Blekko officially launching this week the new search engine is getting a lot of attention particularly in the search marketing community because of SEO data it provides. The Most Common Causes of Duplicate Content on News Media Sites. Which News Sites Get the Most Social Media Engagement?

Sites 112

Sites News Postrank SEO 112

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat.

Postrank 151

Postrank Campaign Tourism Social Media 151

Jason Yormark

AUGUST 30, 2009

For those of you looking for the quick and dirty, Socialnomics reads quick, is filled with interesting real world stories, and is basically 265 pages of argument that social media is not only here, but ready to transform the way we live our lives and do business (his tagline actually).

Review 209

Review Case Study Postrank Study 209

Waxing UnLyrical

OCTOBER 19, 2010

Relevant content is, and will continue to be, key to reaching searchers. If you focus on one thing, focus on this: creating timely, engaging content that meets the needs of your target audiences. Its one of those things that despite whatever changes are going on with the Web, making sure good content is out there is key.

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

FEBRUARY 6, 2011

“Social media&# or “social networking&# – which term is correct? 3 ways to get great content from your boring business , by Shannon Paul. I still have not checked out Quora, heading over to Shannons post on making boring content better. Super Sunday: are you ready for some… advertising!

Class 144

Class Postrank Tourism Survey 144

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. Social Media Examiner’s Live Blogging Q&A. Also, it’s not all about what you do on your site or your social media. Share it here!&# and link to your post.

Questions 167

Questions WordPress Postrank Blogger 167

Waxing UnLyrical

JANUARY 13, 2011

I always referred to it as something like “a website with dynamic content and social media capabilities.” Our community was now creating the bulk of our content. With Google Analytics I can see if people are engaging with our blog’s content and then use that information to adapt to the preferences of site visitors.

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

NOVEMBER 17, 2010

In other words, while your content might be fabulous in its essence, your reader is doing exactly what we grew up being told not to do: judge a book by its cover. In the digital world, that’s judging content by its ability to intrigue you in a split-second. It’s the Google generation’s way of thinking.

Class 215

Class WordPress Creative Commons Postrank 215

Waxing UnLyrical

NOVEMBER 14, 2010

Though he mostly blogs about woodworking, he actually works in social media. Get Shareaholic test Filed under Public Relations , Social Media , Weekly Roundup | Tags: blogroll , davina brewer | Comments (11) Site settings comment help? Why: crises are sometimes unpredictable, but often avoidable. Dave lays out how.

Blogroll 214

Blogroll Class Postrank Comments 214

Waxing UnLyrical

NOVEMBER 23, 2010

The small community of readers I have built up and learned from would shun me, rightly perhaps. He is Director of Communications for Causeforce, one of North America’s biggest producers of charity events. Thanks for sharing the post with your #pr20chat community. I will NEVER cover someone/something for money.

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

NOVEMBER 28, 2010

Why: Apparently we’re not over the social media adoption curve after all, no matter what you might hear. Get Shareaholic test Filed under Public Relations , Social Media , Weekly Roundup | Tags: chipotle , coca-cola , pr , QR codes , SEO | Comments (4) Site settings comment help? Why: Grand plans are all very well.

Class 105

Class Postrank SEO Flickr 105

Waxing UnLyrical

JANUARY 1, 2011

Not only because it helps me immensely in terms of creating content, but because it gives readers a range of opinion and insight into the business of communication. Bringing on guest bloggers was one of the best things I could have done. Pay more attention to wellness. Read All About It! Read Me On BNET Watch Me In Action Book Me!

Class 105

Class Postrank Tourism Blogger 105

Waxing UnLyrical

OCTOBER 14, 2010

Teach your readers to take ownership of content. This cultivates a thinking community where information is evaluated, and then adapted and built upon. Copyblogger used this book as a guide to making boring content sexy. He does his best to stay informed on politics, tech, music, cultures, and social media.

Class 178

Class Flickr WordPress Template 178

Waxing UnLyrical

NOVEMBER 10, 2010

Pitches, content creation, op-eds, etc. And Bryce has already talked about how social media changed his life. It helps you understand the reciprocal nature of 21 st century communication. The really cool thing about business communication today is that it’s no longer a one-way channel.

Class 226

Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

NOVEMBER 4, 2010

This should contain all the content, links, and/or images you want. Select all the content, and hit “copy.&# Look for the current content of your 404 page. Paste your new content in exactly that place. Your shiny new content should be winking right back at you. Write a new post. Reminder: do not publish this!

Class 241

Class Tumblr Template Templates 241

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. It really is a community. So of course I checked it out.

Social Networking 270

Social Networking Class Comments Conversation 270

Kikolani

JUNE 15, 2010

In the last few months, I have had the privilege of becoming a regular contributor on several multi-author blogs such as Search Engine Journal , Famous Bloggers , Social Media Examiner , Search Engine Watch , and Stay on Search. While we all know that content is king, promotion is queen. Announcements. Post Promotion.

Collaboration 148

Collaboration Groups Groups OpenID 148

Waxing UnLyrical

DECEMBER 6, 2010

It was Robin Ferrier’s Social is as Social Does , where she asked, point-blank: You know the difference between Facebook, Twitter, LinkedIn, and blogs. You know the standard refrain: Social media is about talking with – not talking to – your audience. You have an idea about how you can and should use each one.

Class 211

Class Comments Eventful Conversation 211

Waxing UnLyrical

FEBRUARY 8, 2011

The question was: what is the importance of lists (specifically in social media), and how does one get on them? Talk to them, engage with them and their content and show them that you should be on that list. For example: Obvious: Share their content. If you’re sharing PR-related content, an obvious hashtag is #pr.

List 161

List Class How To Comments 161

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Are you trying to create community? Then measure it.You can use Google Analytics, PostRank or even (GASP!) Then live it. Be ruthless.

Press Release 238

Press Release Technorati Klout Metrics 238

ProBlogger

APRIL 6, 2011

It’s not just “heritage media&# that’s trying to work it all out right now. Google just downgraded content farms. guest posting is the new content marketing. As a blogger, you need to make some serious strategic calls on where to put your focus because content-making is heavy going. Why listen to me?

Blogger 42

Blogger Brands Survey Cost 42

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. Some people think social media is just fun. What do you think about using social media for business? Make sure all your social media profiles are complete with the most relevant information.

Questions 277

Questions Social Media How To Postrank 277

Waxing UnLyrical

NOVEMBER 30, 2010

In my previous position as the managing editor of the University’s internal publication, I spent a lot of time (and still do) interviewing members of the campus community (faculty, staff, students, alumni, community partners, etc.). You can’t start a blog like ours unless the community wants it. It was a great idea!

How To 151

How To Creative Commons Postrank Flickr 151

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? This IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it.

Class 268

Class Facebook Privacy Public Domain 268

Waxing UnLyrical

JANUARY 25, 2011

Etsy does not pre-screen users or the content or information provided by users.” “Use The Terms of Use essentially constitute Etsy’s public statement of their content policy. Join the Grymm & Epic community for creative entrepreneurs, or read her heavy metal blog on Steff Metal. Seems simple enough, right? pts Settings.

Class 215

Class Policies Flickr Comments 215

Waxing UnLyrical

NOVEMBER 18, 2010

collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Or are you looking for lists of commonly mentioned words in the media? stories, blog posts, etc.).

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

NOVEMBER 24, 2010

With 10 years of operations already behind them (I’m told they were doing WOM before “social media&# even existed), offices in London, Oxford, New York and Sydney, they have an impressive client list that includes Nokia, Universal, Procter & Gamble, Canon, SKINS and STA Travel. What I didn’t know, was exactly what he did.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Viper Chill

MAY 6, 2010

You are here: ViperChill » Social Media » How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too Written by Glen, this post has 66 Comments I have a confession to make. Home What the F ? Cloud Living Say "Hi!"

How To 77

How To Delicious StumbleUpon Postrank 77

Waxing UnLyrical

SEPTEMBER 4, 2010

When I am content in the moment and wouldn’t change a single thing about it. Happiness/contentment are never too far from my mind, and I guess Ive had recent conversations with people (as I alluded to in the post) that made me realize its on others minds as well. My dog Suzy gets this. Here in the U.S., Read All About It!

Class 189

Class Comments Twitter Postrank 189

Kikolani

JULY 23, 2010

Calculating ROI on Internet Marketing – measurings your return on investment for PPC, organic search, and social media with Google Analytics. Social Media / Social Networking. Top 10 ways to promote your social media presence offline – fun ways to wear your social media enthusiasm.

Resources 129

Resources SEO GPL Mashup 129

Waxing UnLyrical

JANUARY 20, 2011

The Jasmine Revolution has, as we have now come to expect, triggered yet more discussion on how important social media is or can be in bringing about political change. There’s no doubt social media played its part. But social media is not a catalyst for change. It is just a facilitator.

Social Media 151

Social Media Class Postrank Tourism 151

Convince & Convert

MAY 22, 2012

I’m not on social media to kill time; I’m there to build a business and find my customers. And the ability to make data-based decisions and assign ROI to social actions is what enables me to do that. We don’t immediately know where social media sits in our conversion funnel – top funnel or bottom funnel?

Metrics 149

Metrics Analytics Report Google 149