Diva Marketing Blog

OCTOBER 5, 2011

Her focus is to manage social media for one of the non profit's community education programs. So I am familar with the demands of funding source reporting. High Nielsen ratings were the gold ring. Counting followers, likes, comments, posts. Just asking. She said two things to me that inspired this post. #1

Nielsen 69

Nielsen Metrics Analytics LinkedIn 69

Convince & Convert

SEPTEMBER 2, 2015

highlight to tweet) In fact, a Nielsen report that shows 84% of worldwide consumers will take action based on the reviews and recommendations of trusted sources above all other forms of advertising. What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here.

Influencer 60

Influencer Brands Marketing Authentication 60

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. CPL CPA CPC ROAS.

Social Media 173

Social Media CPC CPA Aggregator 173

Diva Marketing Blog

FEBRUARY 22, 2009

If you are hearing different things in social media it either means that comments are sparse or that something has truly happened and you’re the first corporate eye-witness. The atmosphere was electric, as we had direct competitors in the room; Procter and Unilever; Nielsen, TNS, and Motivequest.

Research 40

Research Social Media Nielsen Microsoft 40

Keyhole.co

AUGUST 10, 2023

This can generate engagement, likes, comments, and shares, which expand your reach to a wider audience. By sharing such content, you invite your connections to comment, share their perspectives, and engage in meaningful conversations. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

This can generate engagement, likes, comments, and shares, which expand your reach to a wider audience. By sharing such content, you invite your connections to comment, share their perspectives, and engage in meaningful conversations. This fosters community and interaction within your network.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Too many companies and organizations are reinventing the content wheel for every social outpost they maintain.

Brands 145

Brands Content Social Media Consultant 145

Rebekah Radice

NOVEMBER 24, 2017

Many social listening tools, allow you to opt in to receive daily reports on those mentions. 25% expect a reply within 30 minutes, regardless of when they posted their comment. According to a recent case study by TapInfluence and Nielsen Catalina Solutions, influencer marketing delivers 11 times the ROI of digital marketing.

Hashtag 138

Hashtag Influencer Trends Industry 138

Convince & Convert

SEPTEMBER 21, 2010

How frequently will you need to create reports or check the filters? Leave your additions, and any questions, in the comments! Also, the ability to tag sources and posts for later reporting or creating listening streams is often important to consider. How much control do you want to have to be able to make changes yourself? •

Social Media 157

Social Media Radian6 Strategy SM2 157

Jon Loomer

AUGUST 29, 2018

In the United States, you can also target by DMA , which is a media market as defined by Nielsen. The bottom chart is the Comparison Audiences section, which reports the comparative audience against the base audience. Think gym memberships, community centers, etc. Let me know in the comments below!

Facebook 166

Facebook Travel Mobile Comparison 166

Rebekah Radice

NOVEMBER 24, 2017

Many social listening tools, allow you to opt in to receive daily reports on those mentions. 25% expect a reply within 30 minutes, regardless of when they posted their comment. According to a recent case study by TapInfluence and Nielsen Catalina Solutions, influencer marketing delivers 11 times the ROI of digital marketing.

Hashtag 60

Hashtag Influencer Trends Industry 60

Buffer Social

JUNE 12, 2016

Follower count is one of the metrics we keep a close eye on with our social media reports and audits. reporting is greater on Twitter than other networks). Nielsen research conducted a study for Twitter UK back in March, revealing the top ten reasons why people follow brands. Drop us a comment below!

Twitter 81

Twitter Strategy Instagram Facebook 81

Oktopost

JUNE 9, 2020

For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. Use your community to help you promote your products…Customer advocacy drives sales.&#. by iMedia Connection.

Social Media 199

Social Media Tools Tips ROI 199

Webbiquity SMM

JANUARY 17, 2011

What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report. And much more.

Research 212

Research Social Media B2B Marketing 212

Buzz Marketing for Technology

JUNE 27, 2008

12 Comments. LinkedIns 361% year-over-year growth handily beats Facebooks 56% growth in the same period, according to the latest stats from Nielsen: However many people have pointed out to me that my case is unusual. Subscribe to comments for this post OR Subscribe to comments for all Read/WriteWeb posts.

LinkedIn 109

LinkedIn Google Directory API 109

ProBlogger

AUGUST 15, 2017

According to eye-tracking studies reported by Nielsen Norman group, internet users prefer looking at images that carry information. Yes, we have become a community of skimmers and slackers. KPCB reports that 74% of internet traffic will be video content this year! Next on our list, let’s take a look at…. #2

Engagement 43

Engagement Instagram Content Nielsen 43

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). It’s public, and you can comment. And no matter how much criticism Huff Po’ gets for ‘stealing’ content and including little original reporting in lots of stories, it works.

Sites 96

Sites Industry Blogger News 96

Buffer Social

MARCH 16, 2017

The Power Editor and Facebook’s Marketing API are for people who want to create a huge quantity of Instagram ads at once while Instagram Partners are experts who can help with buying and managing ads at scale, engaging with your community, and creating Instagram content for you. You can’t reply to comments on your Instagram ads.

Instagram 111

Instagram Advertising URL FAQ 111

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. link] jaybaer Thanks for the comment Jon. link] jaybaer Thanks for the comment Jon. Great example! Great example!

Social CRM 147

Social CRM Twitter B2B CoTweet 147