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Customer service tiers: What they are and how to create them

Sprout Social

Customer support tiers bring much-needed order to your case management strategy. Without this level of structure, skilled support agents might get stuck dealing with FAQ-level inquiries, while beginners wrestle with complex problems. Social customer care rarely lives exclusively with one team.

How To 107
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How to Create Engaging Videos for Social Media

Rebekah Radice

Does your video content captivate and engage your social media audience? In a few short steps, you’ll create high-value marketing videos to add to your social media strategy. How to Create Engaging Videos for Social Media. Same thing as above, answering a FAQ and establishing you as the go-to expert.

Video 135
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How to schedule Tweets and drive better engagement

Sprout Social

If your social media strategy involves sharing a similar message across all your social media accounts, Twitter scheduling simplifies the process. This also makes sense when you’re managing multiple Twitter accounts. How to schedule Tweets using Sprout Social. Collaborating using Sprout .

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How to recruit more talent for your social video content

Sprout Social

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

Video 93
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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Collaborate on drafts before posting them.

HootSuite 140
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Enterprise Social Media Management: 10 Tools and Tips You Need to Know

Hootsuite

billion active social media users, an increase of 13.7% And nearly three quarters of those users (73.5%) either follow brands’ social channels or research brands and products on social media. Social media has become a critical marketing and communication tool for companies of all sizes.

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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. List social media goals for your next campaign. Brainstorm social media post ideas. Drafting email replies.

Tools 135