Oktopost

JANUARY 25, 2021

Once upon a time, the streams of the freewheeling social media world and the seriousness of high-stakes B2B marketing didn’t cross. The B2B buyer’s journey can be long and convoluted, and now it often ventures into the social media landscape. LinkedIn alone generates 80% of social media B2B leads these days.

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Social Media Management B2B Social Media Hubspot 157

Oktopost

JULY 21, 2024

Let’s be radically transparent here: social media managers are exceptionally hard-working professionals. Here’s a non-exhaustive list of some of their responsibilities: writing content, creating graphics, managing an active community, monitoring analytics, and keeping up with the latest trends. The list just goes on.

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Social Media Management Products Social Media Tips 118

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? And this, my friends, is an opportunity for you.

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Social Media Management Social Media How To Consultant 161

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments.

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Collaboration How To Education Team 231

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. .

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Social Media Management Social Media Comparison Energy 145

Social Media Strategies Summit

JULY 26, 2024

Did you know that 68% of marketers admit they’re concerned about the return of their social media activities? Image source To make big decisions about where and how to spend your social media marketing bucks, you need to understand the impact of every platform, strategy, and tactic you employ. Let’s get into it.

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Analytics Social Media Tools Price 217

Hootsuite

MAY 5, 2021

billion active social media users, an increase of 13.7% And nearly three quarters of those users (73.5%) either follow brands’ social channels or research brands and products on social media. Social media has become a critical marketing and communication tool for companies of all sizes.

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Social Media Management Social Media HootSuite Tools 145

Social Media Today

APRIL 30, 2020

This week on #SMTLive, we looked at social media management and collaboration processes. We learned how social media professionals are structuring their teams, using tools to collaborate virtually, and how we expect the pandemic to affect our jobs in the future.

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Process Team Social Media Tools 208

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. The problem is that it’s still barely scratching the surface for small social media teams. You need to get smart by investing in the right social media management tools. Collaboration. Social Media Scheduling Tools.

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Team Tools Social Media HootSuite 227

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Community Engagement – Self-service support, education, and collaboration.

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Social Media Management Review Social Media Tools 128

Oktopost

JUNE 11, 2024

Social media managers do it all – literally. Sheldon Bruck went Behind the Post to reveal how he stays productive while juggling multiple responsibilities as a Social Media and Community Manager. So how can we manage these diverse responsibilities efficiently and effectively?

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Social Media Management Products Social Media How To 109

Sprout Social

JUNE 15, 2023

Social media is an integral part of nonprofit operations. And with the right social media strategy and tools, nonprofits can amplify their mission, transform how they connect with audiences and meet fundraising goals. But planning and executing a nonprofit social media strategy isn’t without a unique set of challenges.

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Social Media Management Social Media Tools How To 132

Sprout Social

NOVEMBER 11, 2021

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Lead management & CRM. an easy set up so you start seeing results fast).

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Social Media Management Social Media Platform Review 135

Ignite Social Media

NOVEMBER 17, 2022

As anyone who spends any time marketing on social media knows, managing all of your accounts can be a real hassle. The social media landscape for businesses has evolved rapidly with more people using social media on daily basis. At this point, 59% of the world’s population uses social media.

Social Media Management 120

Social Media Management Social Media Tools HootSuite 120

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). Our questions will cover: General experience and social media knowledge.

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Social Media Management Questions Social Media Skills 107

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I sproutsocial.

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Social Media Management Social Media Tips Skills 118

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

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Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

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Social Media Management Questions Social Media HootSuite 115

Social Media Strategies Summit

DECEMBER 7, 2023

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

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Social Media Management Social Media Education Collaboration 147

Ignite Social Media

NOVEMBER 17, 2022

As anyone who spends any time marketing on social media knows, managing all of your accounts can be a real hassle. The social media landscape for businesses has evolved rapidly with more people using social media on daily basis. At this point, 59% of the world’s population uses social media.

Social Media Management 103

Social Media Management Social Media Tools HootSuite 103

Social Media Strategies Summit

MAY 27, 2022

As a marketer, it’s important to balance how much time you spend on social media and the results you get. That’s where time-saving strategies for social media management can help you. Expert marketers use these strategies to get the most out of their social media marketing efforts. Track Your Time.

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Social Media Strategy Marketing Curation 185

Webbiquity SMM

JULY 24, 2018

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social media is actually even bigger than that, though.

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Social Media Tools Netvibes Lithium 186

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. ” Social media messaging during a crisis. ” Social media strategy during a crisis.

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Social Media Social Media Management Issues Team 199

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

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Social Media Social Media Management Sentiment Collaboration 136

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.

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Analytics Social Media Tools Price 179

agora pulse

JULY 22, 2020

Interested in expanding what your social media agency can do for your clients? Consider Instagram Live collaborations. Check out these how-to tips and examples of Instagram Live collaborations. . But is that the same for Instagram live video collaborations? How to Run an Instagram Live Collaboration.

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Collaboration Examples Instagram Tips 140

agora pulse

JUNE 22, 2020

Whether you’re shopping for your first social media management tool or you’re ready to upgrade an underperforming tool, you need to make sure that your preferred social media dashboard has these nine essential features. A Quick Look at Social Media Dashboard Basics. Social media post scheduler.

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Features Social Media Social CRM Social Media Management 147

Sprout Social

SEPTEMBER 16, 2021

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that relying on only native apps is limiting. Social media tools are necessary for your brand to excel in its marketing goals. Why you need social media marketing tools. Social media analytics.

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Social Media Tools Curation Price 145

Sprout Social

NOVEMBER 25, 2024

But what about gifts for social media managers? Some would argue social marketers are those in the greatest need of a pick-me-up during the holiday season. We turned to our internal team and Sprout’s community, The Aborteum , to find out which gifts are at the top of social marketers’ wish lists this year.

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Social Media Management Social Media Film Class 74

Social Media Strategies Summit

FEBRUARY 18, 2021

Social media is a fun and dynamic place where nothing remains constant. One day everyone is obsessed with a silly social media challenge and the next day everyone forgets about it and moves on to something else. In this post, you will learn about 9 of the biggest social media trends to watch out for in 2021.

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Trends Social Media Authentication Instagram 200

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy.

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Curation Social Media Management Tools Social Media 102

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

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Social Media Management Social Media Tips LinkedIn 97

Buffer Social

JANUARY 12, 2023

Keeping that in mind, we — along with experts — outline what we’ve noticed people are picking up more of in the industry and make observations about what the future might hold for social media in 2023. But there might be a solution that can work for everyone – celebrity social media personalities.

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Social Media Social Media Management Collaboration Fashion 143

Hootsuite

JUNE 24, 2020

Social media mistakes happen — but they don’t have to. Setting up an efficient social media approval workflow decreases the risk of publishing errors. With a social media content approval process in place, all content is vetted, edited and approved by select team members ahead of publication. .

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Social Media HootSuite How To Template 145

Sprout Social

SEPTEMBER 5, 2023

There’s something awe-inspiring about watching #CleanCore videos on social media. Managing a brand’s social media presence is time-consuming, so removing the clutter that overcomplicates your processes improves your team’s output and makes room for more meaningful work. Optimize your social media workflow Planning.

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Social Media Social Media Management Team Collaboration 142

Social Media Strategies Summit

AUGUST 5, 2022

Chelsey Holts currently serves as the Director of Social Media for UNC Chapel Hill’s flagship accounts. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. I love diving into social media strategy and analyzing data.

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Collaboration Trends Instagram Team 49

Sprout Social

AUGUST 26, 2020

So you’re ready to bring on a new social media manager to help your brand or agency’s marketing efforts. This is why it’s so important to know how to train social media managers and properly onboard a new social media team member. Social media expertise.

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Team Social Media Social Media Management How To 144