Social Media Case Study: How Red Bull Built a Strong Fan Base Online

Devumi

How they pulled it off is an inspiring social media case study. Social media case study: Red Bull Unlike other brands, Red Bull rarely advertises its […]. The post Social Media Case Study: How Red Bull Built a Strong Fan Base Online appeared first on Devumi.

Social Media Case Study: How Barack Obama Became President

Devumi

Find out how he effectively used various platforms for his presidential bid, and his current use, in this social media case study. The post Social Media Case Study: How Barack Obama Became President appeared first on Devumi.

Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? While Adidas had presence on all official signage, Nike stole the show by outfitting hundreds of individual athletes, and using relevant messaging through commercials and the #findyourgreatness Twitter hashtag.

Social Media Case Studies: Jimmy Fallon Can Teach Social Media

Devumi

Read how the late night comedian uses his online presence to boost his show in this social media case study. The post Social Media Case Studies: Jimmy Fallon Can Teach Social Media appeared first on Devumi.

Social Media Case Study: Taco Bell’s Flavorful Social Media

Devumi

See how the brand cultivated that image and created an engaged online fandom in this social media case study. The post Social Media Case Study: Taco Bell’s Flavorful Social Media appeared first on Devumi. Facebook Instagram Social Media Case Studies Twitter content marketing facebook marketing hashtag marketing instagram marketing twitter marketing video marketingTaco Bell is one of the most popular fast food chains in the USA.

Social Media Case Study: How GoPro Conquered YouTube One Awesome Video At A Time

Devumi

Lets dive into the action and discover how GoPro pull it off in this social media case study. The post Social Media Case Study: How GoPro Conquered YouTube One Awesome Video At A Time appeared first on Devumi.

Social Media Case Study: Lego Built A Fun Social Media Presence for Kids of All Ages

Devumi

Discover how Lego built its popularity online one brick at a time in this social media case study. The post Social Media Case Study: Lego Built A Fun Social Media Presence for Kids of All Ages appeared first on Devumi. Facebook Social Media Case Studies Twitter YouTube facebook marketing hashtag marketing twitter marketing video marketing youtube marketingLego is a well-known name when it comes to fun and creativity.

Case Study and Lessons Learned: App Product Launch and Awareness

Akamai Marketing

Case Study #2: Community Driven Product Launch. For tracking and ease, the event and its communication was primarily executed through Twitter using hashtag #DaBusHNL. Apps Case Study Event Marketing Influencers Marketing start-ups Twitter case study event marketing marketing measurement social media strategy Background: . TheBus in Honolulu is an award-winning bus system, recognized as one of the best in the country.

Case Study of @TheAcademy vs @TheGrammys

Ari Herzog

Kudos to the social media team to include the #Oscars hashtag so people could click it and watch what else people tweeted with the tag, but otherwise these official tweets were unsocial and boring. Related articles you may enjoy: Case Study: Britney Spears on Twitter.

752,626 Facebook Ads Analyzed, an eCommerce Growth Case Study, New Social Media Tools, and More!

Buffer Social

This week, we’re covering a massive study that analyzed more than 750,000 Facebook ads, how one eCommerce brand generated thousands of emails and followers, our favorite new social media tools , and more. So this specific case study focused on the eCommerce company called Brevite.

2 Amazing Movember Case Studies That Will Make You Grow it Back

Convince & Convert

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. 2 Amazing Movember Case Studies That Will Make You Grow it Back is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Pinterest Sweepstakes Microsoft Mouse Design: Case Study With BJ O'Hare

Diva Marketing Blog

BJ O'Hare , social media lead for Microsoft Hardware Team, graciously agreed to tell us the back-story in a Diva Marketing Mini Case Interview. To participate in a chat follow @windows or @windowsblog and the hashtag #winchat.

5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments.

How to Adapt Your Brand for Instagram

Convince & Convert

Social Media Case Studies capital one hashtags instagram social media campaign social media case study social media strategy user generated content

Case Study: Twitter + Two Weeks = $7000 Raised

Bare Feet Studios

So I am delighted to present a brief case study for your consideration.

Twitter Mistakes: How Brands Tried to Ruin their own Twitter Marketing!

Devumi

Case Studies Facebook Twitter content marketing facebook marketing hashtag marketing social media marketing twitter marketing twitter marketing strategy

United Airlines PR Disaster: What you Can Learn from Their #FAIL

Devumi

Business Case Studies Marketing hashtag marketing online marketing social media social media marketing twitter twitter followers twitter for business twitter for small business twitter marketing twitter marketing strategy video marketing viral marketing

Advocacy Campaign Examples in Social Media Marketing

Devumi

Case Studies Facebook Instagram Twitter YouTube content marketing facebook marketing hashtag marketing twitter marketing video marketing youtube marketingSocial media has become an important marketing tool for cause-oriented individuals and groups.

The Best Father’s Day Social Media Marketing Campaigns

Devumi

Case Studies Facebook Pinterest Twitter Vimeo YouTube content marketing facebook marketing hashtag marketing twitter marketing youtube marketingFather’s Day is when everyone marks their calendar to make time with their dads. Brands are also scrambling to get their social media campaigns ready for Dads. In anticipation, and to celebrate it in our way, let’s look at the best Father’s Day social media marketing campaigns of the past.

Creative Communications: Lessons from Health and Wellness Brands

Waxing UnLyrical

In fact, during Colon Cancer Awareness month in 2016, they live streamed a colonoscopy on Periscope accompanied by the hashtag #ScopeScope. Case Studies Communication Strategy creative communications Hanna Knowles Lärabar Mayo Clinic Uplift StudiosGuest Post by Hanna Knowles.

Brands 200

The H&M Foundation Use Social Media to Support UN Refugees

Devumi

Business Case Studies Facebook Twitter Vimeo YouTube business content marketing hashtag marketing online marketing social media marketing twitter followers twitter marketing video marketing vimeo marketing viral marketing youtube marketingThe growth of social media has been a boon to many groups, including nonprofit organizations. It has given them an important new venue to promote their causes.

Vimeo 95

Obvious in retrospect, but genius.

SocialFish

Could you promote a hashtag that would enable you to find those photos later? Case Study Content Strategy From the TrenchesCheck out this video of a restaurant using hastagged Instagram photos of food from its diners to create their menu.

Runaway Holiday Hashtag Campaign: Lidl’s To Donate $260K in Christmas Dinners

The Realtime Report

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. After local newspapers picked up the offer and promoted it, people started retweeting the hashtag.

How a High-End Brand Uses Cinemagraphs and Storytelling

Convince & Convert

The campaign will also extend the company’s hashtag #inourshoes with a series of branded and influencer-generated content featuring Stuart Weitzman shoes. Social Media Case Studies ad targeting brand engagement cinemagraph social media case study Social Media Marketing storytelling

Brands 147

Social Media for Authors: Get Social To Get Published

Devumi

Case Studies Facebook Tutorials Twitter YouTube Community management content marketing Engagement facebook marketing hashtag marketing video marketing youtube marketingThe life of a beginning author is difficult.

Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis

Convince & Convert

Relevant hashtags to help disseminate info . Use Twitter threads to connect new posts to old posts and use hashtags consistently to spread the messages broadly. Greatest Hits Social Media Marketing Social Media Strategy Social Media Case Studies social media crisis management

FAQ 154

How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. He had bloggers perform a new social media challenge and share it with a branded hashtag. Image via BigStockPhoto.com.

Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

Pam Moore

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life.

How To 168

Why Awesome Influencer Campaigns Combine Many Kinds of Marketing

Convince & Convert

They donated money to Boys & Girls Clubs of America for every selfie posted with their campaign hashtag #selflessie. In the case of Toyota, the answer is clear: yes! Image via BigStockPhoto.com. Did you ever think that a selfie could help the community? It’s a nice thought, right?

How to Steal the Next Billion Dollar Website Idea: A Case Study

Viper Chill

I’m very open when my post ideas come from other sources but in this case the timing is purely coincidental. Ollie would even hire a guy with a PhD to study the sites we were cloning. On the 15th of January 2008 the domain name Groupon.com went live for the first time.

How to Showcase Your Brand’s Unexpected Side

Convince & Convert

highlight to tweet) The footage is unexpected, compelling, and in some cases, humorous—making it great, shareable marketing. The video is supported by website and social media content using the hashtag #lovefreebies. Love freebies? You’re not alone.

Brands 117

General Electric Teams Up With Jimmy Fallon To Launch #SomeoneShouldInvent Campaign

Convince & Convert

The integration on The Tonight Show with Jimmy Fallon served as the launch for General Electric’s crowdsourced social media campaign where fans of the brand were asked to submit invention suggestions with the dedicated hashtag #SomeoneShouldInvent.

How Top Companies Use GIFs on Twitter

Convince & Convert

Intel Australia & New Zealand played off of DJ Snake and Lil John’s “Turn Down For What” by showing how a tablet goes from day to night seamlessly with the humorous hashtag #ShutDownForWhat. Ain’t no party like a Twitter GIF Party!

4 Tips to Fuel Your Instagram Campaign to Success

Convince & Convert

Case Study: A Day at the Races With Indy 500. By uploading photos to Twitter or Instagram and using the hashtag #Indy500orBust, fans were entered for a chance to win the ultimate Indy 500 experience. Unlike most hashtag-driven campaigns, #Indy500orBust didn’t end there.

Best Holiday Ads 2015: Marketing Fun for the Festive Season!

Devumi

As the best holiday ads 2015 edition here on Devumi will show you, that has certainly been the case this year! These five ads did their best to incorporate Internet specific tactics, holiday marketing, hashtags, and social integration to create truly memorable […].

Association Social Media: National Association for Women Business Owners Phoenix Chapter (NAWBOPHX)

SocialFish

The communication team keeps track of members using this hashtag and awards prizes that are sponsored by their corporate partners. Case Study From the Trenches

Association Social Media: Philanthropy Ohio

SocialFish

I created a hashtag, which we promoted everywhere with signage, in the presentation, pre-event emails, the web app, etc. By adding the hashtag to the centerpieces on the tables and every slide in the presentation, people engaged with us more than I even expected them to.

How NASCAR Creates Exciting Fan Experiences on Social Media

Convince & Convert

To maximize the viewing experience of the Daytona 500, NASCAR implemented a number of compelling social media programs, including the Hashtag 500. Hey #DAYTONA500 fans, follow @NASCAR now to compete in the Hashtag 500 this Sunday!

How Ford’s Instagram Campaign Encourages Fans to Drive Safely

Convince & Convert

In the study , drivers who took their eyes off the road for two seconds or longer increased the risk of an accident up to 24 times. Social Media Case Studies awareness Ford holidays instagram PSA safety social media campaign social media case study

4 Ways This Big Brand Blew It on Twitter

Convince & Convert

If you’re trying to get someone to cancel a phone contract, why are you wasting precious characters pushing a marketing-speak hashtag? Community Management social media case studies twitter community management real-time marketing social media case study Sprint t-mobile