article thumbnail

Case Study of @TheAcademy vs @TheGrammys

Ari Herzog

Kudos to the social media team to include the #Oscars hashtag so people could click it and watch what else people tweeted with the tag, but otherwise these official tweets were unsocial and boring. But of course they do, right? -- Thanks for reading Case Study of @TheAcademy vs @TheGrammys by Ari Herzog. Click those links.

article thumbnail

2 Amazing Movember Case Studies That Will Make You Grow it Back

Convince & Convert

For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. did a good job of curating a centralized place for the movement. 2 Amazing Movember Case Studies That Will Make You Grow it Back is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

25 Suggestions For How To Use Twitter

Dave Fleet

Don’t panic: Search for hashtags and relevant accounts during emergencies to stay informed. Generate ideas – Whether it’s through case studies other people post, ideas sparked from conversations or reactions to your posts, let your connections help you to generate new ideas. See who else is around.

Twitter 419
article thumbnail

Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). Hashtag Gone Wild: How JPMorgan Chase’s Twitter Chat Went Awry #ASKJPM. As many of you know, I started the #measurePR Twitter chat back in 2010.

Storify 216
article thumbnail

6 best social media monitoring tools 

Unmetric

Track relevant hashtags. We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. Using the tool’s hashtag tracker, you can discover the most engaging hashtags used by your brand. Get competitive intelligence.

article thumbnail

Fun and Features Take Center Stage in MINI’s #asktheNEWMINI Video Campaign

Convince & Convert

While some may chuckle at the idea of asking their car a question, or fear negative backlash following several high profile hashtag campaign failures, here’s why this campaign has been effective for MINI: The campaign caters to the company’s super fan audience of “MINIacs.” Post by MINI. Have a question to ask the new MINI?

Campaign 141
article thumbnail

8 marketing campaign ideas that customers will engage with

Sprout Social

Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. For example, a Black Friday campaign is short-term while a hashtag campaign is longer-term). Promoting a #hashtag. Tasks involved in a successful campaign include: Asking for and curating customer reviews. See how that works?

Campaign 135