Sprout Social

NOVEMBER 19, 2020

For those interested in hiking, the outdoor activity that had the highest positive sentiment on Twitter (55% positive, 31% neutral, 14% negative), content from those types of brands can help them plan a day-trip, discover new trails and find the most picturesque landscapes. It’s clear that collective action can drive change.

Travel 121

Travel Sports Exercises Sentiment 121

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement.

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

JANUARY 12, 2021

B2C is a fluid, fast-paced transaction, with a relatively short sales cycle that relies primarily on retailers and mass-marketing campaigns to achieve commercial success. These clues can narrow your results, help discern sentiment, and track changes over time. Using a social management tool can also speed up the process.

B2B 101

B2B Marketing Metrics Survey 101

Sprout Social

JULY 14, 2016

This feature rounds out our message tagging toolset and creates an end-to-end tag management system. With the Tag Report, social media managers can analyze the effectiveness of tagged messages with insights on volume and performance patterns. Measuring Campaigns. Understanding Brand Sentiment.

Report 40

Report Sentiment Metrics Patterns 40

Razor Social

MARCH 30, 2016

Campaign Analysis. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Tag Lines/Campaign names – There may be specific words that you can track that are used quite a lot with the campaign. Sentiment Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Oktopost

MAY 11, 2020

One of the resources in your social media management tool-belt is your social listening strategy. Without it, it would be impossible to get the exact lay of the land in terms of your social outreach and brand perception. Whether it’s graphics work, editing, posting, or even data analysis for your ad campaigns.

Social Media 75

Social Media How To Social Media Management Organization 75

Audiense

MAY 16, 2016

A buyer journey can last decades, so what’s the value in amassing a following of over 15 million fans across your social accounts when a certain percentage of them probably won’t be able to become your customer? How does Porsche implement Twitter into its social strategy? Is there any sales aspect to your social strategy?

Strategy 113

Strategy Automotive Campaign Social Media 113

Hootsuite

JULY 15, 2019

Hootsuite’s scheduling options let you post at the best times of the day and place campaigns in advance. You can post to your Facebook page or multiple social networks at once. Regardless of the objective, Woobox campaigns are tailored to help brands meet their targets. Facebook page apps for e-commerce. Try it today.

HootSuite 111

HootSuite Facebook Template Templates 111

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. And the campaign doesn’t end when your team hits “publish.” Skip ahead with these links: What is a social media campaign?

Campaign 131

Campaign Social Media UGC Metrics 131

agora pulse

JANUARY 25, 2021

A community manager is not necessarily the same person as a social media manager. Having worked alongside large tech brands with my marketing agency Contentworks, I know that big brands have a team of community managers. Some of their tasks include: Creating a buzz around new promotions and campaigns.

Communities 112

Communities Forums Disqus Social Media Management 112

Sprout Social

AUGUST 3, 2022

From popular creators to celebrities to corporations, social media has become the face of the public apology. Social media managers and communication professionals must craft tactful corporate apologies—or else they risk facing even more backlash during a brand crisis. Apologies for missed expectations.

Brands 99

Brands Issues Social Media Conference 99

Convince & Convert

JUNE 10, 2014

The Social Pros Podcast in May brought in a new batch of expertise, featuring guests from Plus Your Business , the Google+ experts; SAP , a German multinational software company; Canva , the Australian, “amazingly simple” graphic design app; global retail giant Walmart ; and the world’s largest credit union Navy Federal.

Social Media 150

Social Media StumbleUpon Syndication Embedding 150

Pixlee

DECEMBER 30, 2020

My background has spanned email marketing automation, CRM management, leading customer experience, digital ad planning/account management, as well as other social and digital marketing activations. . I think if you know what your baselines are, you can tell what the sentiment is. I work with ambassadors.

Features 52

Features Brands Influencer Travel 52

Convince & Convert

FEBRUARY 2, 2012

It’s not a typical marketing-focused approach like you might see from other social media campaigns. One of the things that we’re looking at really closely is sentiment analysis. The main tool that we’re using, and my apologies, Eric, but we’re actually using the Awareness Networks social hub.

Social Media 116

Social Media Committee Team Questions 116

Sprout Social

NOVEMBER 28, 2016

But it’s when that story is told with negative sentiment, or when a user’s complaint goes unnoticed, that it becomes a problem. Social media is absolutely critical for directing followers to your landing or product pages. Using a social media management tool like Sprout Social can make this process easy and efficient.

Social Media 40

Social Media Social Networking Review Mobile 40

Sprout Social

APRIL 18, 2024

Sprout Social publishing features Sprout Social engagement features Sprout Social reporting features Sprout Social Listening features What does Sprout Social do? Sprout Social is an all-in-one social media management platform that unlocks the full potential of social for every area of your organization.

Features 123

Features Sentiment Social Media Management Report 123

Convince & Convert

APRIL 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Insurance 115

Insurance Journal Research Hashtag 115

Hootsuite

MAY 29, 2023

Image creation Content sourcing is one of the biggest bottlenecks for marketers and social media managers. You can see real-time sentiment analysis, so you know which topics to engage with and which to ignore. You can also use generative art tools to visualize and share your campaign ideas with your team.

Social Media 71

Social Media HootSuite Privacy How To 71

Hootsuite

JULY 7, 2020

It includes promoting awareness and showing solidarity through the use of hashtags, posts, and campaigns. Genuine social media activism is supported by concrete actions, donations, and measurable commitments to change. . Expect an influx of messages and equip your social media managers with the tools they need to handle them.

Hashtag 145

Hashtag Activities Social Media Retail 145

Keyhole.co

JULY 29, 2023

Creating social media campaigns Starbucks designs captivating social media campaigns to generate buzz and attract attention. These campaigns help Starbucks generate excitement and engagement among its followers. To automate this, you will need a social media management software.

Campaign 52

Campaign Social Media Strategy Hashtag 52