How to Integrate Content Syndication Into Your Marketing Strategy

BeingOptimist

Content syndication is one of the best ways to drive growth in the digital marketplace. When content is syndicated, it’s distributed across different sites. Before syndicating content, marketers must decide who they’re trying to reach.

We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: ESCP Europe Human Experience | Main | Social Media Weekly Roundup 1/18-1/22 » January 20, 2010 We Interrupt This Lifecast: Syndication Overload (Part 2) Last week, in We Interrupt This Lifecast: Syndication Overload (Part 1) , I argued that people should not syndicate all of their tweets into Facebook.

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Search: Tempur-Pedic "Ask Me" Commercial | Main | 4 Ways To Celebrate MLK Day With Social Media » January 13, 2010 We Interrupt This Lifecast: Syndication Overload (Part 1) I have never written a rant post before, but nothing seems to bother me more online lately than when I log into Facebook and Im assaulted by a stream of peoples tweets in the Live Feed. Social technologies make syndication and aggregation simple.

A Lottery Syndicate Might Be Your Ticket To The Jack-Pot

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. The post A Lottery Syndicate Might Be Your Ticket To The Jack-Pot appeared first on Social Media Workshops | Washington DC, Maryland & Virginia | Social Media How To's with Romona.

Satisfy your Appetite for Targeted Traffic with SEO & Social

Harp Interactive

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales. The user generated content can be as simple as a Facebook "Like" all the way to rating systems and consumer reviews that are shared across the social net.

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Satisfy your Appetite for Targeted Traffic with SEO & Social

Harp Interactive

Social Syndication is the act of leveraging user-generated content (UGC) from your website or blog to publish on Facebook and other social media sites. This creates an increase in brand exposure and exponential linkbacks to your content resulting in higher search engine rankings and ultimately, an increase in sales. The user generated content can be as simple as a Facebook "Like" all the way to rating systems and consumer reviews that are shared across the social net.

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web.

5 Ways to Revitalize Stale Content With Your Personal Brand

Kikolani

It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You can do this by transforming it, polishing it, or reimagining it in a new context, using the power of your own personal brand. The Power of a Personal Brand. I’ve already alluded to the fact that personal branding is the mechanism for revitalization, but why is this so? Syndication opportunities.

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5 Ways to Revitalize Stale Content With Your Personal Brand

Kikolani

It doesn’t deserve to be thrown away, necessarily, nor will it do active harm to your brand if and when you publish it. You can do this by transforming it, polishing it, or reimagining it in a new context, using the power of your own personal brand. The Power of a Personal Brand. I’ve already alluded to the fact that personal branding is the mechanism for revitalization, but why is this so? Syndication opportunities.

A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer

Remarkable brands are more than a logo. We associate brands with images and feelings because - as neuroscience researchers have found - our brains love to stitch thoughts together. Our perception of any brand is constantly being reinforced by the images we see.

Four Ways Brands Can #Unplug

Social Media Strategery

Paradoxically, as people are realizing this always-on, always-connected lifestyle isn’t sustainable, companies and brands seem to be going in the opposite direction. I remember when publishing one blog post a week was considered a best practice for brands. Now brands are expected to post 15 times or more every month , and be present and active on Instagram, Twitter, Facebook, Pinterest, Tumblr, Soundcloud and Vine. Image courtesy of Flickr user davitydave.

Personal Brand Organization Tips

Buzz Marketing for Technology

Ok so you are comfortable with getting your personal brand out there on the web. Here are a few tips for keeping your personal brand clean, organized and synchronized. Monitor Tons have been written about monitoring technologies for brands and here is a good list of them all – 170 Resources to help you manage your online reputation. Organized Listening is really the easy part, organizing your brand and more complicated. Tags: Personal Branding

2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings. 58% brand marketers and PR professionals surveyed do not have a good sense of what people do after they consume their brand content (Cision).

What's The Point In Commenting On Blogs?

Twist Image

Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream. Individuals and businesses need to best define how this type of media drives the overall strategy and adds true economic value to the brand. Does the blog humanize the brand? brand strategy.

2020 Content Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

They are looking to escape from the noise and spam of the digital web and the brands that treat them only like a number. Most importantly I am going to help you get more brand awareness, engagement, leads and sales. Help you create loyal brand evangelists. Syndication.

2020 Content Editorial Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

They are looking to escape from the noise and spam of the digital web and the brands that treat them only like a number. Most importantly I am going to help you get more brand awareness, engagement, leads and sales. Help you create loyal brand evangelists. Syndication.

Sendible – Content Curation Suggestion Feature

The Proactive Report

A healthy curation strategy can position your brand as a thought leader. Content Marketing Online PR content content strategy content syndication dashboard digital PR management sendible. Content curation is a vital part of social media content strategy. 85% of curators say establishing thought leadership is their main objective. It also increases engagement. The downside is that it is one of the most time-consuming part of being a social media manager.

3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Total number of links and syndications achieved by the content. Social media penetration (total share numbers on-site and across syndication channels). Growth in branded keyword volume from organic search. For certain metrics (like link-building & brand exposure) — single, correctly executed ‘big content’ concepts can have an absolutely unprecedented ROI (worth millions).

How to create your own Personal Brand?

Buzz Marketing for Technology

As the economy twists and turns with more layoffs mounting – having a strong personal brand is becoming ever more important from a career perspective. To get some more clarity on this I interviewed Dan Schawbel the author of the Personal Branding blog. Build a Powerful Brand to Achieve Career Success (due out with Kaplan in April 09). Link to Original Audio Source Signup for this Podcast Series About Dan Dan Schawbel is the leading personal branding expert for Gen-Y.

Does Google Want Brands in Your Social Circle?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google Want Brands in Your Social Circle? Johanna said she could understand why brands would want to connect with users through Social Search, but that Google had developed it with individuals in mind, not companies. Thus there isn’t any type of official Google profile for companies as there is with Facebook Pages or branded YouTube channels.

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2019 Content Marketing Calendar Template [FREE DOWNLOAD + PODCAST]

Pam Moore

We have helped teams in organizations ranging from small business up to Fortune 10 brands win the needed support, budgets and even outside investments they need. One of the best benefits of a content calendar is to allow you, and any teams you are working with or leading to know what the planned content flow for your brand should and will look like. We have also developed a brand new Calendar Quick Start kit you can purchase after you are download the template if interested.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

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The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

Your content marketing should be the air you and your audience breathes as they experience your brand, not just buy your products. Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. You instead have a conversation with them that attracts them to you and your brand with high quality, relevant and valuable information. Help you create loyal brand evangelists. Syndication.

The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

Your content marketing should be the air you and your audience breathes as they experience your brand, not just buy your products. Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. You instead have a conversation with them that attracts them to you and your brand with high quality, relevant and valuable information. Help you create loyal brand evangelists. Syndication.

2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings. Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. Help you create loyal brand evangelists.

How Bloggers Can Make Money from Brands

ProBlogger

How to get you standing out in front of brands and agencies, and find new ways to make money from your blogging pedigree along the way. a bigger punch with an agency or brand. One of the questions that Sarah Pietrzak asked was, “What should brands expect of bloggers and where do you see this relationship going?”. When I work with a brand over an extended period of time, the first step is about establishing credibility, respecting the existing communities, engaging with them.

#KeyResources FOR BRANDS AND BUSINESS TO GET MAXIMUM EXPOSURE ON SOCIAL MEDIA AND #KeyResources FOR PEOPLE WHO WANT TO EARN ONLINE FROM HOME REGISTRATION IS FREE

Social Media Network Marketing

#KeyResources FOR BRANDS AND BUSINESS TO GET MAXIMUM EXPOSURE ON SOCIAL MEDIA AND #KeyResources FOR PEOPLE WHO WANT TO EARN ONLINE FROM HOME REGISTRATION IS FREE Below am sharing TWO SECTIONS with you. Part One is for people who would like to get good mileage for their Brands and Businesses. Audio Transcription Speech To Text Service Professional Transcriptionists And Editors Go on and discover below On Where You Can Optimize Your Brand And Business There are 4 Spaces: 1.

3 Easy Ways To Make Your Facebook Page More Welcoming

Firebelly

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Comcast Cares & You Can Too | Main | Jakes Take: Fresh Logos, Fresher Coffee » June 02, 2010 3 Easy Ways To Make Your Facebook Page More Welcoming You want your brand's Facebook page to look accessible, inviting, welcoming and, well, social. Below are three easy ways to make your brand's Facebook page instantly appear more welcoming.

Top 15 Influencer Relationship Management Tools To Optimize Your Campaign

Keyhole.co

That’s because, in several ways, influencers are marketers with an audience, and brands who seek help from them must respect the influencer’s engagement processes. . Easy campaign creation – Create briefs, branded landing pages and track product content along with influencer product shipment.

8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

Google Panda and other forms of algorithmic filtering continue to impact even reputable brands with quality content. Syndication and Sponsored Content. Syndication is an important audience development and traffic driving tool for publishers. It also comes with SEO risk factors, so it is critical to build safeguards into all syndication contracts.

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YouTube Tuesday: What The HELL Is Social Media?

Firebelly

A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media. Digitalia | Indianapolis Social Media Marketing « Social Media Weekly: 5 Stories You Need to Read | Main | Jakes Take: A Slew of Social Network Ideas » June 22, 2010 YouTube Tuesday: What The HELL Is Social Media? I particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end.

The Best Video Content About the Greatest Feeling on Earth

Convince & Convert

So I reached out to them to learn more about their work and ended up with a long-distance video interview with Dustin Hinz, Guitar Center’s VP of Brand Experience & Entertainment Marketing (Dustin is based in Los Angeles where as I live in Copenhagen, Denmark). In the Brand Experience & Entertainment Marketing team we are 16 people – half of which are producers, the rest are videographers, editors and filmmakers,” Dustin Hinz explained in his video reply to me.

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Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly Marketings Upcoming Speaking Engagements | Main | Social Media Marketing Madness [Cartoon] » March 17, 2010 Facebook Fans Mean Business (And Are More Likely to Buy) A new report from Chadwick Martin Bailey and iModerate reveal people feel more inclined to purchase from the brands they are fans of on Facebook.

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10 Instagram Best Practices For 2015

Firebelly

By sharing what your brand is doing on Instagram, you’re telling your brand’s story more effectively than with just words alone. Imagine the disappointment for a customer excited to discover your brand has an Instagram account–only to find that is hasn’t been updated in weeks (or months). Instagram allows you to easily syndicate your photos to your other social accounts (Facebook, Twitter, Tumbler, Flickr, and Foursquare).

10 Things That Expose Good Sites to Google Panda

Adam Sherk

But the unfortunate reality is that with just about every Panda update well-established brands with good content get caught in the filter. The types of sites vary but most are trusted, authoritative brands with large audiences that have produced quality, popular content for years. Syndicated content – publishing a large amount of syndicated content has been problematic for some brands, particularly when that content appears on quite a few other sites.

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How to Write for Multiple Demographics at Once

Kikolani

While you’re developing your multiple-demographic strategy, keep these basic principles in mind: Keep your brand voice consistent. No matter which demographic you’re writing for in the moment, you’re still the same brand at the center of them. Chances are, your demographics aren’t equally valuable—one is more beneficial to your brand than the other. Have two different personal brands as authors for your different lines of posts. Syndicate to different demographics.

Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. So make sure to include not only brand new content but also high-priority evergreen and seasonal content when appropriate. Using brand names for home page links and headlines (or touts) for content links provides clarity and avoids over-optimization. Smart syndication.

NBC Targets Local Markets on the New Digg

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk NBC Targets Local Markets on the New Digg by Adam Sherk on August 11, 2010 Through branded profiles and the personalized “My News” feature on the new Digg, publishers are hoping that building up followers who view them as a preferred or trusted source will enable them to reach a larger number of users on a regular basis.

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Facebook Commenting Platform: Pros and Cons For Businesses

Dave Fleet

Comment syndication and aggregation – commenters can push their comments to Facebook; comments left as a reply over there are aggregated back on the original site. Core to the pros (and the cons) of the new plugin from a brand perspective is the combination of this new feature with the recent change to allow people to use Facebook “as a Page&# – commenting throughout the site under the banner of a Page rather than a person.

Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

It is time to start considering the role groups play for your brand, and whether creating one makes sense. Groups could help to build and foster a community that was once happening on brand pages. The platform has added new shopping objective, catalog functionality, and shopping ads, making it easier for brands to directly grow online sales. Even though we have seen a few brands find success using IGTV , adoption has been slower than Instagram would like to admit.

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