Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Consumers want to feel like your brand is speaking directly to them, addressing their unique preferences and needs. Audience research Every audience is different.

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Sherrilynne Starkie

MARCH 14, 2018

Research shows that most people will see a message seven time before they take action. Using curated content in social media brings many benefits, but it can take a lot of time searching for relevant, quality stories to share. It will also reinforce messages with those who have read the long-form article. Trick 3: Use automation.

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Consultant Social Media Content Marketing 268

Razor Social

APRIL 2, 2019

Frase is a very useful tool to help content marketers streamline the process of researching and creating content. Here’s how it works: Basically, it sorts through search results based on the query you specified to identify the content that is most relevant to your research. No more switching between dozens of tabs for research!

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Research Tools Content Curation 64

agora pulse

JANUARY 6, 2021

Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. If you’ve scheduled content, check your social media feeds to make sure it goes live as planned. Curate & Queue Content. Go back to your social listening dashboard and pick out trending topics to research.

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Social Media Management Social Media Curation UGC 172

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

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Campaign Social Media Brands Apparel 91

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive.

Strategy 175

Strategy Marketing Banking Influencer 175

The Realtime Report

JANUARY 8, 2020

Researchers have found that using social media obsessively causes more than just anxiety – in fact, testing has found that spending too much time online can cause depression, ADHD, impulsive disorder, problems with mental functioning, paranoia, and even loneliness. Fixing Our Feeds. Image Source: geralt via Pixabay.

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Ignite Social Media

APRIL 2, 2020

We did some research and found that there are approximately 38M 16-24-year-old’s in the US, which means 76% of all 16-24 year old’s in the US can be found on the platform. Who is not currently on TikTok, however, are brands ! There’s a huge opportunity for brands to break through on the platform this year.

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Marketing Authentication Trends Feed 217

So Influential

NOVEMBER 1, 2019

While there are all kinds of smaller things that can optimize for virality, the quickest way to grow a brand is to be consistent with your uploads *and your content* and being relatable to the audience you’re trying to focus on. Generally, they check the videos you’ve posted super recently on your feed, or older hits you might’ve had.

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Ignite Social Media

JULY 10, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). Pinterest & Instagram Rival for Shopping. IGTV Will Still Struggle.

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Trends Social Media Groups Groups 128

Ignite Social Media

NOVEMBER 5, 2020

The need for brands to have an active and engaging social media presence is essential now more than ever. I know I need to take breaks from my social accounts when I’m not able to let things go easily (after seeing stuff on my personal social feed) or if it’s still impacting my mood in a negative way after logging out.

Social Media 171

Social Media Tips Curation Feed 171

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. And your internal team can curate the articles directly in Sprout.

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Buy Curation Statistics Survey 92

Social Media Strategies Summit

SEPTEMBER 14, 2023

“Having a really great brainstorming session is really important to keeping your content fresh, keeping yourself relevant, and bringing your brands to consideration to new followers.” Things are different for a brand like ESPN. Of course, most brands don’t have 75+ people on their social teams. who would win?

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Content iPhone Sports Remix 130

Social Media Strategies Summit

DECEMBER 4, 2020

Parties and gatherings may be smaller, but consumers are looking to make this season feel more festive than ever before, and they’re asking for brands to help them get there. If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Remind Followers About Alternatives to Shipping.

Campaign 130

Campaign Social Media Retail How To 130

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive.

Strategy 91

Strategy Marketing Banking Influencer 91

Oktopost

JANUARY 2, 2023

In fact, companies managing their employer brand via employee advocacy can reduce turnover by as much as 28%. For example, engaged employees will leave positive feedback on platforms like Glassdoor that tell the public about what it’s like to work for your brand. Share three pieces of company-brand content.

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Sprout Social

SEPTEMBER 30, 2021

Instagram is booming for brands right now. And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products. Whether you’re a retailer or ecommerce brand, publishing product photos is a no-brainer to reach your followers and digital window-shoppers alike.

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Instagram Bazaarvoice Retail Feed 109

Sprout Social

FEBRUARY 14, 2023

Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. Kick off your process by taking inspiration from these four brands that have mastered the art of employee amplification. And yet, social advocacy examples continue to be the exception.

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Authentication Examples Class Team 90

Sprout Social

DECEMBER 19, 2019

Next, Instagram also added the option to include previews of IGTV videos within a user’s regular feed, helping people to discover accounts they follow that are also creating long-form video content. So what does this mean for your brand? Share previews of your IGTV videos to your feed to reach more viewers.

Trends 93

Trends Instagram Meme Authentication 93

Keyhole.co

SEPTEMBER 13, 2023

Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. When a user searches for a specific hashtag or clicks on one, Instagram shows a content feed with the same tag.

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Hashtag Trends Instagram UGC 52

Sprout Social

APRIL 18, 2022

Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. Vertical social networks are the next evolution in the never-ending quest for more curated online content experiences. Major networks are moving quickly to keep up. That’s a recipe for burnout.

Social Media 101

Social Media Film Exercises Social Networking 101

Oktopost

AUGUST 4, 2020

After everything I have read and researched, I am proud to finally be in the “I have gone viral” camp. Recognizing the expectations of our customers to stay in our audience feeds, I needed to think differently to break through the digital noise. In short, the rule breaks down as follows: Do not just share brand-related content.

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LinkedIn Curation B2B Industry 138

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Orkney Library & Archives has won the hearts and feeds of over 77,000 on Twitter, including celebrities and giants of the literary world. 3 bits of advice for small brands to make a large impact on social.

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Library Team Social Media Feed 121

Twenty4 Social

SEPTEMBER 30, 2020

In order to determine if the niche that you have chosen will be profitable, you will have to take the time to do some research online. In order to determine if the niche that you have chosen will be profitable, you will have to take the time to do some research online. Here are four ways that you can tell if a niche will be profitable.

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How To Influencer Course Curation 52

Socialmedia.biz

NOVEMBER 3, 2020

Not to mention, the number on your Instagram that follows ultimately doesn’t mean much if it doesn’t reflect an active user that makes transactions, visits your landing pages, and campaigns for your brands with friends and followers. With our newest software, we will help your brand plan content in an simple process.

Instagram 118

Instagram Hashtag UGC Social Networking 118

Social Media Strategies Summit

FEBRUARY 27, 2020

Despite this compelling number, brands have been a bit slow to embrace video as a medium. At the same time, social media users have begun to shun overly curated and filtered views of life in favor of more authentic, in-the-moment content, often in the form of quick and easily digestible video clips. Source: Facebook Groups.

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Trends Social Media Instagram Platform 182

Twenty4 Social

OCTOBER 12, 2020

Research suggests that posting some time between 10 am and 3 pm on a weekday will net you the best results. Posting at the right time of day has been shown to be hugely important when it comes to your Instagram account success. This way, you maximize the number of people who are awake and who are using the app.

Instagram 52

Instagram Tips Influencer Curation 52

Twenty4 Social

SEPTEMBER 30, 2020

In order to determine if the niche that you have chosen will be profitable, you will have to take the time to do some research online. If you are looking into getting into the niche marketing business, then it is essential for you to know what makes a niche profitable. Here are four ways that you can tell if a niche will be profitable.

How To 52

How To Influencer Curation Course 52

Keyhole.co

MARCH 7, 2023

Instagram, with more than 2 billion active users monthly, has become a game-changer for personal and business branding. Why do brands run after getting more Instagram followers? Why is having a massive Instagram following so crucial for brands? This can lead to a significant boost in brand awareness and, ultimately, more sales.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Buffer Social

JULY 6, 2017

Not curating user-generated content. As square videos and images are no longer cropped on Facebook and Twitter, they take up more real estate on someone’s feed — 78% more, in fact. Curated content helped grow our Facebook fan base. Five out of our recent top 10 Facebook posts are curated from others.

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Social Media Curation UGC Instagram 112

agora pulse

JANUARY 30, 2021

So, if you need help creating a strategy so your brand can thrive and succeed in 2021, read on. Carefully curate your sources of inspiration, looking only at people and feeds that truly inspire you. From within a company or brand, it’s easy to lose sight of how the company actually comes across. Is the brand serious?

Social Media 132

Social Media Tips Strategy LinkedIn 132

Later

JANUARY 1, 2020

It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. Keep reading to find out: #1: Hidden Likes will Create a Visual Shift in Content (and Increase Feed Posts?). Wondering what the big Instagram marketing trends of 2020 will be? View this post on Instagram.

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Trends Instagram Marketing Influencer 87

Later

SEPTEMBER 19, 2018

However, while it ’s fairly easy to produce beautiful photos and a curated feed on Instagram, many small businesses forget a key ingredient: strategizing their posts to sell. Whether it’s the products they’re selling, or their brand ethos and messaging, we’re more likely to buy from brands that we like.

Small Business 61

Small Business Instagram Strategy Hashtag 61

Keyhole.co

APRIL 3, 2024

To a beginner, a Twitter feed may seem like an enormous party where everyone’s talking at once. Picture these lists as your curated channels, focusing on the accounts that bring value to your feed, whether they’re competitors, team members, or industry influencers. The noise can quickly overwhelm you.

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Strategy Twitter Tips Marketing 52

Later

FEBRUARY 16, 2021

Design Your Branding. Having a clear idea of who will buy your product or service will inform how you market it on Instagram — from your visual branding (such as colors, fonts, and photography) to your content strategy, tone of voice, and hashtag strategy. Step #3: Design Your Creative Branding. 1-5 colors.

Instagram 112

Instagram How To Metrics Analytics 112

Sprout Social

FEBRUARY 5, 2020

Here, we’re going to try to make sense of Facebook reach and how it can help grow your brand. You’ll need to take your overarching brand strategy into account to determine whether you should be focusing on increasing your post or page reach. If brand awareness is your goal, increasing your page reach is usually the better target.

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Facebook How To Metrics Organization 145

Later

FEBRUARY 6, 2019

For busy brands and businesses trying to leave their mark on Instagram, finding time to prepare, schedule, strategize, and optimize your Instagram content can be very difficult. Check out these top tips on how to plan Instagram content for your feed! How to Plan Instagram Content Tip #1: Curate Your Instagram Feed 2-3 Weeks in Advance.

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Instagram Tips Content How To 62