Keyhole.co

MARCH 6, 2024

Simply put, social media sentiment analysis is tracking brand mentions, gathering relevant information, and analyzing the data with one goal in mind – to determine how people perceive your brand and learn their opinions about you across social platforms. The company made over $6 billion off that campaign within a year!

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Keyhole.co

JANUARY 15, 2024

It’s easier than ever to call out individuals and companies for shady behaviors. Social listening tools scan websites, blogs, and social media platforms so that you can quickly find out if anyone is saying anything negative about your contact center management company, for example.

Sentiment 52

Sentiment How To Reputation Analysis 52

Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Ten Great Brand Monitoring Tools.

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Tools B2B Sentiment Notification 116

Keyhole.co

MAY 12, 2023

Keyword monitoring is when you keep track of certain brand-relevant or high-search volume keywords to see what people are searching for. Let’s say you have a company that sells video games. You can leverage keyword monitoring to see what games people are searching for the most.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Awario Awario is another popular brand monitoring tool.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

MAY 16, 2023

The term “media monitoring” specifically is when you collect online tidbits that have mentioned a concerned topic. Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. This encompasses social media, news articles, blogs, and other online sources.

Tools 52

Tools Sentiment Analysis Metrics 52

Hootsuite

MAY 16, 2023

And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. What is social media reputation management? The stakes are high.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 106

Reputation Strategy Brands HootSuite 106

Keyhole.co

DECEMBER 13, 2023

Mention is a good example of a platform helping brands track and post to social media apps. Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. Pricing: Hootsuite has 4 plans.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Josh S Peters

JANUARY 9, 2013

Branding and awareness is the entire premise of TV commercials and billboards. They aim to inform with the hope to make sales. Another way to think about it what does enhancing branding and increasing awareness typically bring? Protect Brand Reputation. That is when you enter the land of hippies and gurus.

Social Media 188

Social Media Reputation SEO Engineering 188

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Product development Your social media data holds valuable insights to inform your product development. These insights can also inform your overall content strategy across channels.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. That said, ongoing compliance is required for companies looking to avoid fines and penalties. Is there a link between GDPR and social media? Is it working?

Social Media 132

Social Media Privacy Marketing Policies 132

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact.

Press Release 95

Press Release Banking Reputation Marketing 95

Hootsuite

JULY 17, 2023

Knowing what people are saying about you isn’t just a vanity exercise — this is critical information that can impact your business. Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Go on, listen in!

Reputation 71

Reputation Tools HootSuite Sentiment 71

Keyhole.co

MAY 31, 2023

This information will help you to develop a more effective social media strategy and to identify opportunities for growth and improvement. Research your industry Researching your industry is important to navigate the vast sea of information to find the right competitors to benchmark against. Are they sharing similar content to you?

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Saying It Social

JUNE 3, 2010

Brand recognition: You need to go where your customers are, and they are increasingly spending a great deal of time on social networking sites. Using social media enables your company to reach a huge number of potential customers. Videos from popular sites like YouTube can also be optimized for indexing by the major search engines.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Keyhole.co

JULY 20, 2023

These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. 8 Google Alerts alternatives for efficient online media monitoring Here are our top picks of Google Alerts alternatives in terms of price, features, and user reviews: 1.

Industry 52

Industry News Google Brands 52

Keyhole.co

OCTOBER 21, 2023

Monitoring social media is like listening in on discussions at a busy market in the digital realm. It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. You can save your reputation by acting quickly.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

MAY 19, 2023

Public relations crisis management is a set of procedures aimed to prevent or lessen the damage from unexpected events that may threaten the company’s operations or reputation. Will this spoil your brand’s image? Can it lead to the loss of trust (inside or outside the company)? Question #2. Question #3.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Webbiquity SMM

APRIL 12, 2022

On the other hand, if your social media reputation is damaged, consumers may feel they have a social and ethical responsibility to avoid your brand. If your company maintains a social media presence, you should have a policy for using and navigating this channel. Check what blogs and articles are saying about your brand.

Social Media 189

Social Media Policies How To Guidelines 189

The Way of the Web

MARCH 3, 2012

Defining what you and your brand do: Rather than worrying too much about an exact definition, it’s better to have an idea which you and any employees can broadly follow, but also be flexible within. What builds a brand is making stuff available, seeing how people respond and then building on it.

Project 40

Project SEO Reputation Training 40

Keyhole.co

MARCH 4, 2024

Improve brand reputation Social media is an important medium for building relationships. As your most direct link to the customer, it can be leveraged to gain trust and influence the attitudes toward your brand reputation. Brand monitoring helps you to control the narrative and protect your reputation.

Examples 52

Examples Social Media How To GPS 52

Keyhole.co

APRIL 20, 2023

Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand. His book “Newsjacking” defines the term as a strategy of incorporating one’s insights or opinions into news and significant media information.

Aggregator 52

Aggregator News Trends Reputation 52

Keyhole.co

OCTOBER 7, 2020

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for.

Sentiment 59

Sentiment Analysis Tools Price 59

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. You can see what’s working for them and what’s not and use that information to improve your own business. This information will help you spot the leaks in your own SEO strategy. We get that frustration!

Analysis 52

Analysis Types Tools Price 52

Keyhole.co

DECEMBER 1, 2020

In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs and preferences. So, companies can make sure that they are reaching their target audience, and not wasting their efforts.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

OCTOBER 31, 2022

In a world with an overflow of information, setting up social media marketing can be just the beginning of a complex process. It involves consistently monitoring and evaluating your audience’s needs and preferences. So, companies can make sure that they are reaching their target audience, and not wasting their efforts.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

AUGUST 24, 2021

In that respect, Keyhole is a great social listening & brand monitoring tool that will provide you with valuable insights about your audience, and so much more. Depending on your brand or industry, you should have a mix of original as well as curated content that engages the audience. Don’t worry about your content.

Curation 64

Curation Content Collaboration Trends 64

Keyhole.co

NOVEMBER 4, 2020

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone who is new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

OCTOBER 23, 2018

Before you move into the next stage of learning how to use Twitter effectively, make sure you: Complete and optimize your Twitter profile: Choose a branded image for your Twitter profile pic and use your bio to describe what you do. Get verified: Want your customers to trust that you’re a credible company?

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Twitter Brands How To Hashtag 110

Keyhole.co

DECEMBER 10, 2022

Keyhole is a real-time social media analytical tool that can help you monitor your social media metrics and share actionable data points with the stakeholders. Whatever your social media marketing scope is, Emplifi alternative Keyhole can monitor it. To know more, sign up for a demo.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Keyhole.co

FEBRUARY 13, 2022

Pro: You can search the Internet for specific conversations about your brand, segment those conversations into categories, and analyze them to spot out critical information. Con: Brandwatch can be quite technical for someone new to brand monitoring tools and the query structure can be tedious. BrandMentions.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

FEBRUARY 13, 2017

However—96% of the people who discuss brands online do not follow those brands’ owned profiles. That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. ” — MarketingLand. ” — Inc.

Tools 207

Tools Social Media Netvibes Sample 207

Sprout Social

OCTOBER 31, 2018

Twitter represents a treasure trove of information and opportunities for brands to engage with fans and followers. At a glance, you can probably see how Twitter advanced search can help you tap into finding specific Tweets or real-time information. Below are some examples that brands should familiarize themselves with.

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Twitter Brands Hashtag Industry 97

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. Which sounded like Social CRM meets Systems Integration company to me. Converseon – They offer a monitoring tool that filters out content not relevant to you.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275