Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Kikolani

AUGUST 29, 2017

We have all heard that guest blogging is one of those methods, but we are actually going to examine other methods and attempting to do it without only the guest blogging. That doesn’t mean that you shouldn’t use that as a method, but let’s play a game of identifying how we can do it without guest blogging, ok?

Klout 82

Klout How To Influencer List 82

The Way of the Web

SEPTEMBER 29, 2011

Like a lot of people, I’m registered on both Klout and Peerindex , which both attempt to track my online influence in slightly different ways to give one overall score which can be compared to others in my areas of interest. Sharing amazing content which gets lots of interaction. Sharing a lot of content all the time.

Klout 49

Klout Loyalty Social Networking Influencer 49

Kikolani

OCTOBER 28, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Blogging / Writing. Blogging / Writing. Use mindmapping and inspiration to ensure you never run out of blog post ideas. The Resources Mashup.

Mashup 122

Mashup Resources Klout RSS 122

The Realtime Report

DECEMBER 12, 2012

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. And the more you use the tool, the more it learns about the sets of influencers talking about your brand– to a point where it can even make recommendations for the type of content that a given influencer is most likely to engage with, in a given context.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Hootsuite

NOVEMBER 25, 2015

According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50 However, finding the right influencer marketing tools can be a major challenge.

Influencer 76

Influencer Tools Marketing Klout 76

Convince & Convert

JUNE 15, 2012

In fact, there have been several changes in just the last few months designed to frustrate low quality content providers and other spammers. A tweet and a link shared by Danny Sullivan (especially a tweet that has content about search engines) should be more valuable than a tweet from a brand new twitter account.

Google 126

Google Content Construction Social Graph 126

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. I’ve edited a lot of blog posts and with new writers especially, I almost always invariably move the third paragraph to the top. David Armano. Samir Balwani. Adam Singer.

Tools 277

Tools Tips Marketing Social Media 277

Akamai Marketing

APRIL 30, 2009

Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up to meet each other in person. Here’s the great thing: by their very nature, Twitter-peeps share something in common, making it a very powerful marketing tool. Everyone is doing it. Ah, events.

Eventful 116

Eventful Twitter Klout Policies 116

Kikolani

JULY 12, 2012

Bounce rates are not a foolproof parameter for measuring exit stats and the effectiveness of your blog promotion. It means half of your visitors have returned at least once in that time to check upon your blog. When you manage to make people come back regularly to your blog, it means you have built your loyal public.

Klout 122

Klout Newsletter Blogger Resources 122

Kikolani

MARCH 18, 2013

Promote your blog posts with discussions on Twitter. Invite people to come and talk about your latest blog posts on Twitter. This should lead to more retweets of your content. Increase your Klout. On communities by bloggers, you could use this to talk about your user experience on their blog or website.

Engagement 167

Engagement Twitter Klout How To 167

Convince & Convert

AUGUST 3, 2011

This is an interview I did with Klout for their Klout Stars series , where they ask “influencers&# about their background in social media. I moved out of that industry into digital marketing in 1994. I love social because it’s the perfect combination of online marketing and retail politics.

Influencer 128

Influencer Klout Retail Curation 128

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) Track the number of links pointing to your website and/or blog, and examine the source of new links.

Metrics 160

Metrics Postrank Social Media Klout 160

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Nine Blog Metrics. Retweets (reflects both level of engagement and quality of shared content). which content is most popular with followers).

Social Media 194

Social Media Metrics ROI Klout 194

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. This is all about content. 640 Million on Facebook.

Lurker 203

Lurker Klout Policies Consultant 203

Kikolani

MARCH 22, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. 9 Amazing Content Curation Resources – Content curation supplements original content for both broadly and narrowly focused topics.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Koka Sexton

JULY 18, 2015

Influencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Influencer marketing just works. Advertising.

Influencer 40

Influencer Klout Marketing Wiki 40

Akamai Marketing

FEBRUARY 22, 2011

I recommend it for anyone who uses Twitter for more than a personal “what I had for lunch&# account… Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency? All Rights Reserved.

Tools 163

Tools Klout Policies HootSuite 163

Webbiquity SMM

MARCH 30, 2012

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Identify the key influencers in your market.

Vocus 184

Vocus Alltop Message Boards Klout 184

ProBlogger

APRIL 23, 2012

Twitter is one of the top three or four social media marketing tools today, with roughly 12% of online adults using Twitter according to this Pew Internet report. Since the cost of using Twitter is so low and the process of sharing tweets is so simple, it is an ideal tool for blog marketing. Twitter’s blog benefits.

Tips 40

Tips Twitter Marketing Klout 40

Janet Fouts

JANUARY 27, 2011

Looking for a job in marketing? Is one of the best blog metrics tools out there, and now they’re reaching deeper into your traffic incorporating Google Analytics and Feedburner. Is one of the best blog metrics tools out there, and now they’re reaching deeper into your traffic incorporating Google Analytics and Feedburner.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

OCTOBER 29, 2012

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Klout , Peer Index or Kred score? You may want to start by searching only blogs, or only Twitter or videos for example. Will you share their blog posts? Retweet a few things?

Influencer 135

Influencer Klout URL Social Media 135

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. Each element has its own chapter: F ocus, L anguage and Content, I ncentives & Motivations & Outreach, R ules Guidelines & Rituals, T ools.

Review 142

Review Company Klout Policies 142

Kikolani

JUNE 1, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Blogging / Content. How to Use Pinterest to Drive More Traffic to Your Blog – Pinterest drives traffic to your website. The Resources Mashup.

Mashup 115

Mashup Resources Klout RSS 115

Webbiquity SMM

JANUARY 24, 2011

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Don’t want to follow Twitterers who aren’t following you? This tool makes unfollowing non-followers easy.

Tools 206

Tools Social Media Lithium Sysomos 206

ProBlogger

OCTOBER 5, 2016

If you apply the principle to blogging, you could improve your efficiency and maximize your efforts. Applying the 80/20 to Blogging. Can you apply the 80/20 rule to your blogging efforts and become a better blogger ? The principle can easily be adopted as a tool for bloggers and marketers. Fact: Marketing > Content.

How To 55

How To Health Care Microsoft Blogger 55

Hootsuite

NOVEMBER 25, 2015

According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50 However, finding the right influencer marketing tools can be a major challenge.

Influencer 40

Influencer Tools Marketing Klout 40

Buffer Social

MARCH 6, 2017

Where do you turn for meaningful stats on your social media marketing ? And as part of the analysis, you can dig into the referral stats on your social media marketing as well. The robust features at Cyfe let you create a custom dashboard filled with stats from dozens of marketing tools. How have my followers grown this month?

Analytics 111

Analytics Social Media Tools Klout 111

Akamai Marketing

FEBRUARY 8, 2011

As a blogger, there are numerous tools at your disposal to track how your content is doing. But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. It isn’t that we need a tool that does everything. Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Twist Image

JANUARY 4, 2011

Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. It also sucks, because the content was great and I really wish you could hear it, but it's just not listenable. marketing magazine. Well, it was bound to happen.

Klout 83

Klout Analytics Conversation Publishing 83

Akamai Marketing

MARCH 9, 2009

Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency?

Eventful 100

Eventful Klout Tourism Policies 100

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Put it in perspective.

Mobile 124

Mobile Klout Policies Tourism 124

Social Media Marketing

APRIL 22, 2011

Essentially, it is a rewards system that makes what we already do on the web - create and share content - fun by making it a stock market-like atmosphere. When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share.

Social Media 167

Social Media Klout Flickr Radian6 167

SocMed Sean

JULY 25, 2015

you can use the comics or cartoons that you find on SocMedSean.com as long as you provide attribution back to either the original blog post where you found the comic, or to my SocMedSean.com root domain.” Do You Even Know What Your Klout Score Means? Do You Really Need Those Gadgets? Didn’t We Automate Our Social Media?

Social Media 100

Social Media Creative Commons Klout Foursquare 100

Kikolani

APRIL 27, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Blogging / Content Marketing. Blogging / Content Marketing. Is Business Blogging Dying? The Resources Mashup. Here’s why.

Mashup 113

Mashup Resources Klout Remix 113

Akamai Marketing

MARCH 24, 2011

Then you could ask them “ where should we have a social media presence? &# Give every employee’s voice equal weight, no matter if they are your VP of marketing or the janitor. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About?

Social Media 149

Social Media Klout Policies Small Business 149