Jon Loomer

DECEMBER 15, 2023

Are blogs making a comeback in 2024? Blogs have fallen down the marketing priority list in the past few years. I keep seeing marketers predict that blogs will be big in the new year. The argument the way I understand it is that people are losing trust in other forms of content. Email open rates are falling.

Engineering 161

Engineering Trends Video Types 161

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240

Marketing Education Forums LinkedIn 240

Webbiquity SMM

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Seven Essential Digital Marketing Tips for Your Business in 2021. What sets them apart?

Tips 352

Tips Marketing Privacy Influencer 352

Waxing UnLyrical

SEPTEMBER 12, 2019

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.

Content 150

Content Marketing Case Study Study 150

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content? Stories can be a great way to drive leads and customers.

Strategy 116

Strategy Content How To Marketing 116

Ignite Social Media

DECEMBER 16, 2022

The social media landscape is seen as an ever-changing field, not to mention a growing market of $221.29 We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. .

Social Media 161

Social Media Brands Fair Use Marketing 161

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 225

B2B Social Media Marketing Influencer 225

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 123

Strategy Brands Content UGC 123

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.

Social Media 267

Social Media Tips Marketing HootSuite 267

yMarketingMatters

JANUARY 27, 2019

Content will be key to your success in 2019. Creating excellent, valuable, authentic content that connects and resonates deeply with your audience must be paramount. If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year.

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Tips Content Marketing Patterns 130

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. What Is Social Proof In Marketing? Nine Benefits of Social Proof in Marketing.

comScore 299

comScore Marketing Case Study Review 299

Social Media Today

MAY 1, 2018

Guest blogging is a popular and highly revered digital marketing tactic because it delivers a number of important benefits.

Marketing 160

Marketing Content 160

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

B2B 95

B2B Content Syndication SEO 95

Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

Social Media 91

Social Media Content Marketing ROI 91

Keyhole.co

APRIL 22, 2024

When you’ve worked long and hard on a piece of original content, it can be frustrating to find that someone else has decided to steal it. This is especially important in the world of search engines, where duplicate content is a surefire way to damage your SEO score. What is online plagiarism?

Content 52

Content How To Engineering SEO 52

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. If you’ve got room to infuse humor or unusual concepts into your marketing, run with it.

B2B 93

B2B Strategy Tips Content 93

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift.

B2B 62

B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. With human-focused social campaigns, she reveals how her strategy and content are more in line with B2C. She even gives examples of current and past campaigns that have driven results for Drift.

B2B 62

B2B Content eBook Apple 62

Blog2Social

SEPTEMBER 19, 2018

Content curation is one of the most powerful strategies in social media marketing. Sharing third-party content from relevant sources helps to turn your social media channels into valuable content resources for your audience. Content curation has many benefits.

Curation 110

Curation Social Media Content How To 110

Ignite Social Media

JUNE 20, 2023

Generated by Bing and ChatGPT When a rationale marketer first sees ChatGPT or Bard crank out a blog post in 30 seconds, fear and wonder mix in equal parts. It was, “Marketers won’t be replaced by AI. Marketers who don’t use AI will be replaced by marketers who use AI.” How did it do that? Am I expendable?

Tips 161

Tips Content SEO Engineering 161

Sociallyin Insider Blog

JULY 9, 2021

In our current digital age, being the company to create and publish the best content carries a lot of weight. 17 EPIC CONTENT MARKETING EXAMPLES TO BOOST YOUR BRAND. What is Content Marketing? Curating/Creating Content. Distributing Content. Publishing Content. GoPro's Use of Visual Content.

Examples 93

Examples Brands Content Marketing 93

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. Here is what this blog post and episode #242 of the Social Zoom Factor Podcast will provide to you: .

Template 167

Template Templates Trends Content 167

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online.

Content 113

Content Marketing Loyalty Findability 113

Sociallyin Insider Blog

JANUARY 16, 2023

Content marketing is like a good storyteller: It operates best when humor, information, creativity, and strategy are all working together to compel you to do something with the story you just heard.

Content 98

Content Marketing Strategy 98

Writtent Blog

NOVEMBER 24, 2023

You’ve probably heard that blogging can do wonders for your business–improve your SEO, attract more visitors to your website, build trust and brand loyalty, generate more leads and sales, and more. The problem is that figuring out how to start a blog for your business isn’t as easy as starting a personal blog.

Hubspot 96

Hubspot How To Loyalty Resources 96

The Social Media Hat

FEBRUARY 8, 2024

Marketing Minutes with Mike The post Creating SEO-Friendly Blog Posts in Two Minutes appeared first on The Social Media Hat.

SEO 110

SEO Social Media Marketing Content 110

The Social Media Hat

FEBRUARY 8, 2024

Marketing Minutes with Mike The post Creating SEO-Friendly Blog Posts in Two Minutes appeared first on The Social Media Hat.

SEO 110

SEO Social Media Marketing Content 110

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Pam Moore

JULY 6, 2019

The reality is that content is the core of not only the social and digital web, but also of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing.

Content 104

Content Marketing Template Templates 104

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . Why is blog traffic important? Just take a look at this amazing blogging statistics meter from worldometers.info. Making sure your content is adaptive. Over 1 milion posts!

Strategy 93

Strategy Content Marketing Influencer 93

Kikolani

MARCH 5, 2018

Every author who creates or manages a blog has heard the saying: “Content is king!” ” That’s probably because every marketer You're reading 5 Questions To Help You Write Better Blog Content , originally posted on Kikolani , authored and copyrighted by James Lang. Recommended Posts.

Questions 119

Questions Content Conference Resources 119

Buffer Social

DECEMBER 7, 2023

Think about five content creators you admire. One of the posts from my inconsistent days Then, everything shifted when I crossed paths with Mary Imasuen , the Social Media Marketing Lead at a law firm where I interned. Anchor your content strategy on the 3 Whats Before 2019, my content creation was like throwing spaghetti at the wall.

Tips 112

Tips Content Startup LinkedIn 112

Oktopost

APRIL 21, 2020

There’s no doubt that when B2B marketers do social media right, they can be a great facilitator in staying connected with prospects and customers through content. Together, they unveil current trends emerging in the B2B marketing industry due to COVID19 and best practices to tighten B2B content strategies.

B2B 109

B2B Content Marketing Syndication 109

The Realtime Report

SEPTEMBER 8, 2023

How Content Writing Can Improve Your Business People are shifting from traditional means of advertising and adapting to digital media, therefore, web content has become more important than ever. Regularly updating your content is an excellent method of remaining current and competing for your target market’s attention.

Content 91

Content Engineering SEO Compete 91

Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. For our Content team, in particular, we’re four people spread out across three timezones.

Collaboration 85

Collaboration Template Templates Team 85

Pam Moore

AUGUST 11, 2018

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! YOU can create amazing content!

Industry 132

Industry Real Estate Content Insurance 132

Pam Moore

APRIL 13, 2018

From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet. Top 10 Content Marketing Myths.

Content 162

Content Marketing Training ROI 162