Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. This three-fold plan appears to be a timeless marketing approach on the net, but how do you know you’re succeeding in these areas?

Strategy 213

Strategy Klout Marketing Overview 213

Jason Yormark

OCTOBER 27, 2011

If you’re receiving this blog post, that means you are one of the last remaining survivors. You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. In fact 90% of those I work with don’t even know what a Klout score is. You are the future now. Re-tweet dammitt!

Klout 254

Klout Influencer Comparison Hosting 254

Kikolani

AUGUST 29, 2017

We have all heard that guest blogging is one of those methods, but we are actually going to examine other methods and attempting to do it without only the guest blogging. That doesn’t mean that you shouldn’t use that as a method, but let’s play a game of identifying how we can do it without guest blogging, ok?

Klout 82

Klout How To Influencer List 82

Twist Image

AUGUST 19, 2012

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. digital marketing. marketing blogger.

Klout 96

Klout Influencer Publishing Social Networking 96

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

The Way of the Web

SEPTEMBER 29, 2011

Like a lot of people, I’m registered on both Klout and Peerindex , which both attempt to track my online influence in slightly different ways to give one overall score which can be compared to others in my areas of interest. Tancredi, headphones and promo information all via Peerindex. Measuring influence or just tracking loyalty?

Klout 49

Klout Loyalty Social Networking Influencer 49

SocMed Sean

JULY 8, 2012

Also, if you have a pet peeve to add, feel free to add it to the Facebook post or leave it in a comment on the blog post. –Sean Posting a lot of meaningless content (pins, check-ins, etc…) just to artificially inflate your Empire Avenue, Klout, or Kred score. People who tweet ALL THE TIME!

Social Media 279

Social Media Klout Creative Commons eBook 279

Twist Image

FEBRUARY 19, 2012

Schaefer over at Grow Blog is about to publish his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of scoring an individual consumer's true influence in the online channels. What about a successful Blog? digital marketing.

Klout 81

Klout Marketing Influencer ROI 81

Kikolani

OCTOBER 28, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Blogging / Writing. Use mindmapping and inspiration to ensure you never run out of blog post ideas. Next Week is Blog World. The Resources Mashup.

Mashup 122

Mashup Resources Klout RSS 122

Firebelly

OCTOBER 9, 2012

A Klout score, while controversial to many, is becoming more mainstream and carrying more weight in the real world. Get the latest scoop in today’s must-reads: Klout in the Classroom: Grading Students on Social Media Use. Klout Would Like Potential Employers To Consider Your Score Before Hiring You. Why Klout is doomed.

Klout 176

Klout Hotels Microsoft Class 176

Jason Yormark

MAY 1, 2012

It’s been a whirlwind month or so and my blog and personal social media use has certainly suffered. The anxiety of a shrinking Klout score and Alexa rating always seems to reel me back in. Finding time to attend to my personal stuff is always going to be a significant challenge with a full time gig. I’m so vain.

Klout 265

Klout Retail Team Social Media 265

The Realtime Report

DECEMBER 12, 2012

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. Step one is obviously to monitor the conversations–Amplfy monitors Twitter (via Gnip), Facebook (public posts) and blogs. It “brings direct marketing discipline” into social media, and enables scale.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Bill Hartzer

NOVEMBER 1, 2014

Reddit AMA, Ripoff Report, Klout, and Duane Forrester Leaves Bing. I did a Reddit AMA (Ask Me Anything), Ripoff Report’s home page was removed from Google, I don’t trust Klout, and Duane Forrester has left Bing as their Webmaster Liaiason. I Can’t Trust Klout. blogs personal blog'

Klout 86

Klout Reddit Software Report 86

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. For a very long time, measuring marketing was a needle in a haystack approach, whereby we all agreed to lie to each other about data and extrapolations of it. Website stats.

Metrics 127

Metrics Postrank Klout Marketing 127

Hootsuite

NOVEMBER 25, 2015

According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50 However, finding the right influencer marketing tools can be a major challenge.

Influencer 76

Influencer Tools Marketing Klout 76

Convince & Convert

AUGUST 3, 2011

This is an interview I did with Klout for their Klout Stars series , where they ask “influencers&# about their background in social media. I moved out of that industry into digital marketing in 1994. I love social because it’s the perfect combination of online marketing and retail politics.

Influencer 127

Influencer Klout Retail Curation 127

Koka Sexton

DECEMBER 22, 2012

.” The criteria used to benchmark each individual’s impact within the sales space was: Social media presence – Twitter/ Facebook/ Klout score/LinkedIn authority. Quality, regularity and popularity of written work – books, blog posts, articles, EBooks etc. Active engagement with recognized resource sites.

Influencer 81

Influencer Klout Marketing eBook 81

Akamai Marketing

APRIL 30, 2009

Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up to meet each other in person. Here’s the great thing: by their very nature, Twitter-peeps share something in common, making it a very powerful marketing tool. Everyone is doing it. Ah, events.

Eventful 116

Eventful Twitter Klout Policies 116

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) Track the number of links pointing to your website and/or blog, and examine the source of new links.

Metrics 159

Metrics Postrank Social Media Klout 159

Kikolani

MARCH 18, 2013

Promote your blog posts with discussions on Twitter. Invite people to come and talk about your latest blog posts on Twitter. Increase your Klout. On communities by bloggers, you could use this to talk about your user experience on their blog or website. Charlie Tour – PGA Tour + Content Marketing @TaylorMadeGolf.

Engagement 167

Engagement Twitter Klout How To 167

Techipedia: Tamar Weinberg

AUGUST 31, 2011

When Brian Solis and I launched BuzzGain in January 2009, we had 5 primary blog(ger)s who covered us out of the top 10 influential ones that we targeted and 27 other blogs that made a mention of our launch. Besides these blogs, our press release got picked up by Marketwire, BizJournals and MSNBC. Image credit: Sean MacEntee. [

Press Release 142

Press Release Patterns Marketing Klout 142

Ari Herzog

JULY 6, 2012

You used to read guest blog posts every Friday. Why Negative Blog Comments are Needed by Jeannie Chan. Why Negative Blog Comments are Needed by Jeannie Chan. Social Media Marketing Across Global Cultures by Christian Arno. Why Klout Matters by Tammi Kibler. 8 Tips for Successful Business Blogging by Lior Levin.

Blogger 151

Blogger Klout Proposal Mobile 151

Kikolani

JULY 12, 2012

Bounce rates are not a foolproof parameter for measuring exit stats and the effectiveness of your blog promotion. It means half of your visitors have returned at least once in that time to check upon your blog. When you manage to make people come back regularly to your blog, it means you have built your loyal public.

Klout 122

Klout Newsletter Blogger Resources 122

Small Business Mavericks

JANUARY 16, 2013

Social media is good for more than just marketing or schmoozing. Google will notify you when those keywords are mentioned online – in a blog post, on a website, in social media, or wherever. Klout is an influence monitor. It’s also good for listening. Online listening entails many tactics. Google Reader.

Tweetdeck 101

Tweetdeck Klout Google Reader HootSuite 101

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. I’ve edited a lot of blog posts and with new writers especially, I almost always invariably move the third paragraph to the top. David Armano. Samir Balwani. Adam Singer.

Tools 277

Tools Tips Marketing Social Media 277

Webbiquity SMM

MARCH 30, 2012

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Identify the key influencers in your market.

Vocus 184

Vocus Alltop Message Boards Klout 184

Koka Sexton

JULY 18, 2015

Influencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Influencer marketing just works. Advertising.

Influencer 40

Influencer Klout Marketing Wiki 40

ProBlogger

APRIL 23, 2012

Twitter is one of the top three or four social media marketing tools today, with roughly 12% of online adults using Twitter according to this Pew Internet report. Since the cost of using Twitter is so low and the process of sharing tweets is so simple, it is an ideal tool for blog marketing. Twitter’s blog benefits.

Tips 40

Tips Twitter Marketing Klout 40

Janet Fouts

JANUARY 27, 2011

Looking for a job in marketing? Is one of the best blog metrics tools out there, and now they’re reaching deeper into your traffic incorporating Google Analytics and Feedburner. Klout has used their knowledge of influencers to leverage their Klout with programs like the much lauded Virgin America campaign.

Klout 138

Klout Brands Social Media Postrank 138

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Nine Blog Metrics. Klout and Kred scores). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure.

Social Media 194

Social Media Metrics ROI Klout 194

Janet Fouts

OCTOBER 29, 2012

Lots of people will tell you ”Social Media Influencers” are the key to social media marketing but what does that really mean? Klout , Peer Index or Kred score? You may want to start by searching only blogs, or only Twitter or videos for example. Will you share their blog posts? Retweet a few things?

Influencer 135

Influencer Klout URL Social Media 135

Kikolani

MARCH 22, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Blogging / Content. 7 Quick Fixes To Accelerate Your Job Search – The job market for professionals is extremely competitive today. The Resources Mashup.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Akamai Marketing

APRIL 4, 2011

Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. Think about it – when you go to a Facebook page or a blog, do you always comment? Lurkers turn the tables a bit on marketers. 640 Million on Facebook. Million users on YouTube. 640 Million on Facebook. Million users on YouTube.

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

FEBRUARY 22, 2011

I recommend it for anyone who uses Twitter for more than a personal “what I had for lunch&# account… Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency? All Rights Reserved.

Tools 163

Tools Klout Policies HootSuite 163

Webbiquity SMM

JANUARY 24, 2011

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Don’t want to follow Twitterers who aren’t following you? This tool makes unfollowing non-followers easy.

Tools 206

Tools Social Media Lithium Sysomos 206

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. marketing blog.

Klout 103

Klout Airlines Hotels Influencer 103