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2024 Social Media Post Design Ideas and 100+ Free Templates

Hootsuite

Why this works: Real reviews from real people help to authenticate your brand. Embrace the memes Creating social media content doesn’t always require design talent. Here’s some amazing news: not only are memes very effective marketing tools, but you don’t need to have an eye for graphic design to create them.

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Everything Marketers Need to Know About TikTok

Likeable

In 2016, a new video sharing mobile app named Douyin launched in China. Memes : TikTok even has its own meme videos that simply catch on. While the platform is still new, this is mostly a matter of authenticity, which is becoming increasingly more important. Vine was shut down in early 2017, and Musical.ly What is TikTok?

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22 Facebook Messenger Stats Marketers Must Know in 2022

Hootsuite

A marketing solution that drives community and commerce? If we’re being honest, we think it’s one of the most under-tapped resources available to a business, especially given the rise of social commerce and audiences placing a higher value on authentic communication and customer service. Facebook Messenger is kinda a big deal.

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How to make sure you’re marketing to Gen Z the right way

Sprout Social

For many brands today, marketing to Gen Z might feel like trying to talk to aliens. Figuring out how to make your marketing click with a younger crowd is easier than you think. That’s why we put together this guide on marketing to Gen Z. 10 social strategies for marketing to Gen Z. Marketing trends come and go.

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35 Instagram Features All Marketers Should Know [2023 Guide]

Hootsuite

Here are the Instagram features that every marketer should know in 2023 — take notes. Desktop publishing In the days of yore (aka, pre-2021), you could only publish to Instagram via a mobile device. This feature helps you engage your audience and can give you a major step up when it comes to brand authenticity.

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Everything Social Marketers Need to Know About Generation Z

Hootsuite

Your boss is about to ask you how to market to Generation Z. But how do you start marketing to them? And the answers will help you do more than just market to Gen Z. Here’s what you need to know if you want to make meaningful connections with the next most important generation on the market. You know it’s coming.

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Use this feature to build and maintain a more engaged and authentic community. Explore this verification process to boost your brand's credibility on Meta platforms.

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