Remove Applications Remove Sentiment Remove Social Networking Remove Trends
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How to supercharge your marketing strategy with AI automation

Sprout Social

In this article, we talk more about AI automation, how it benefits organizations and what its most common applications are in the business world. It also reduces the risk of miscalculations common when analyzing complex data manually for patterns and trends. What is AI automation?

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The role of AI in creating a more human customer experience

Sprout Social

You’ll also see eight practical applications of AI for creating a memorable, personalized customer experience. AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand.

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How to create better social listening queries

Sprout Social

Social listening has always been a powerful tool for brands that know how to wield it effectively. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. In this article, we’ll show you how to craft social listening queries that answer your burning questions on consumer preferences, sentiment and more.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

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8 Social Listening Examples: How Brands Are Thriving Digital Landscape

Keyhole.co

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks.

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Top 7 Mention Alternatives For 2024

Keyhole.co

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Go beyond scheduling with Keyhole 5.

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Analyze earned and owned data to measure the true impact of social on your business

Sprout Social

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. You can view daily performance or evaluate trends over a longer period of time.

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