Oktopost

SEPTEMBER 8, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Ask questions about the data that focus on company objectives. Why looking at social media engagement rate is actually a disservice to proving your value as a social media manager.

Engagement 132

Engagement Training Apple Conference 132

Oktopost

MARCH 2, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Episode Summary A company’s employees are its most valuable assets. A workforce that is happy, productive, and engaged leads to growth, retention, and an incredibly strong company culture.

Company 62

Company B2B Apple YouTube 62

Oktopost

APRIL 18, 2022

It’s no wonder that savvy B2B marketers are taking advantage of this popular and portable format to create value-packed audio programs. B2B podcasts are a powerful form of outbound marketing. That audience could lead to a breakthrough in your marketing if they engage with you. Jump to Best B2B Podcasts. B2B Growth.

B2B 62

B2B Marketing Apple Hosting 62

Oktopost

JANUARY 12, 2021

B2B organizations often are remiss in remembering B2B buyers are just B2C consumers wearing a different hat. For B2B, this means buyers expect a personalized, well-developed, enticing customer experience (CX) from first learning of your brand until closing a sale. CX has become an intrinsic part of the B2B marketing funnel.

B2B 101

B2B Marketing Metrics Survey 101

Oktopost

NOVEMBER 14, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary Tell me the facts and I’ll learn. To close the show, Solveig shares how she encourages key stakeholders to engage on social and why it’s critical to make those already building their persona brands your heroes.

B2B 76

B2B Journal How To Apple 76

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? In the B2B world, social listening is an essential practice for B2B organizations that want to create an effective B2B social strategy. Catch all episodes here.

Atlassian 118

Atlassian Strategy B2B Apple 118

Oktopost

JULY 6, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. Want to hear more from renowned B2B marketing leaders? That experience is an opportunity to showcase the individual moments that make up the relationship employees have with their company. Catch all episodes here. Episode Summary. Meet Adam Clarke.

Organization 126

Organization B2B Apple Meeting 126

Oktopost

FEBRUARY 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She helped the company reach 50 percent growth in year-over-year traffic and a 363 percent increase in sales leads and so much more!! Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here.

Data 151

Data B2B Apple Marketing 151

Oktopost

NOVEMBER 9, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? He also dives into how easy it is for sales professionals to get trapped in “random acts of social” instead of using social as a means of engagement to drive revenue. Catch all episodes here.

Social Media 126

Social Media Airlines Marketing Apple 126

Oktopost

FEBRUARY 24, 2021

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to our channel B2B Marketing Now wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. Apple Podcasts, Spotify or follow Oktopost on LinkedIn. Podcast Episode Summary.

B2B 126

B2B Apple LinkedIn Software 126

Oktopost

APRIL 10, 2023

Kari Anderson shares the intricacies of a successful social presence that will keep your audience engaged and coming back for more! With a wealth of knowledge and expertise in B2B social media, Kari is passionate about the power of brand storytelling and the importance of relatability in connecting with audiences.

B2B 62

B2B Apple How To Training 62

Oktopost

DECEMBER 9, 2020

She shares tips and tricks from her own experience at Burwood Group to keep colleagues engaged and grow reach. Her experience with Oktopost started off as an intern for a SaaS startup company in Atlanta. Listen in and learn best practices for any employee advocacy program into 2021. Later she introduced Oktopost to Burwood Group.

Social Media 148

Social Media B2B Startup Apple 148

Oktopost

APRIL 24, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary It’s not easy managing a global social media presence of over 7 million followers, but our next guest, Sam Samayoa , makes it looks easy. In 2022, she won the Philadelphia Business Journal’s Social Media Star Award for Best B2B Campaign.

B2B 62

B2B Apple How To Social Media Management 62

Waxing UnLyrical

NOVEMBER 8, 2011

Apple doesn’t play on Facebook or Twitter. So it lets the Apple legions do all the heavy lifting. Apple don’t coordinate this, to my knowledge. For years this was a huge benefit for Apple. And recently Apple has been striking out. For example, it costs only $14 to buy $1 of profits from Apple.

Case Study 187

Case Study Apple Study Brands 187

Oktopost

JULY 28, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? If you’re a long-time listener, you know that what keeps me up at night professionally is launching, maintaining, and creating highly engaged employee advocacy programs. Catch all episodes here.

B2B 62

B2B Apple Sample Samples 62

Oktopost

MAY 4, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Hot Topics of this Episode: How to ensure your employer brand message across social media is authentic and reflective of your true company culture. Catch all episodes here.

Social Media 70

Social Media B2B Apple Authentication 70

Oktopost

OCTOBER 7, 2021

Listen to the podcast: For more thought leadership on measuring buyer intent check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. Catch all episodes here. Meet Julie Preiss.

B2B 62

B2B Apple Journal Startup 62

Buzz Marketing for Technology

MARCH 4, 2010

to a full POP/IMAP supported email account, which means users will be able to configure it with any e-mail client, including Microsoft Outlook, Entourage and Apple’s Mail applications. I still get questions from B2B firms asking if they should start a presence in Facebook and the answer is unequivocally YES.

System 219

System B2B Facebook Marketing 219

Convince & Convert

JUNE 24, 2014

Doing two or three channels really well with consistent, highly engaging content that is reaching and interacting with your target audience is what will lead to conversion and customers. Let’s use a couple different competitive landscapes of companies to illustrate how you would choose the dominant channels for your organization.

How To 167

How To B2B Social Networking Apple 167

Webbiquity SMM

MAY 15, 2012

The goals of #Nifty50 are: 1) Acknowledge 50 men and women who share valuable content and actively engage on Twitter, and. We are working with a potential corporate sponsor to provide Apple iPads to 50 low-income children—the #Nifty50 Kids—somewhere in the U.S. Want to be part of this? See the form for complete qualifications.

Twitter 188

Twitter iPad Apple B2B 188

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

The Realtime Report

FEBRUARY 19, 2021

By blending conversation techniques from successful sports and executive teams, these programs serve to enhance the overall growth and development of a company and drive results. Today, Smith is a Certified Master Facilitator for global leadership development and training powerhouse Fierce Conversations, Inc.

Sports 91

Sports Training Module Syndication 91

agora pulse

AUGUST 29, 2018

However, this B2B powerhouse can be a potent addition to your toolkit. LinkedIn’s best analytics data is pretty much reserved for their Company Pages right now, and won’t be the same as what you can find for personal profiles. So yep, these engagement rates are going to be beyond depressing. I know this.

Analytics 111

Analytics LinkedIn How To Report 111

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few.

YouTube 111

YouTube Strategy B2B Marketing 111

Koka Sexton

MAY 28, 2023

Common Pitfalls to Avoid in Email Subject Lines While crafting an engaging subject line is crucial, it’s equally important to avoid common missteps. Personalization : Use the recipient’s name, designation, or company name to make the message stand out. billion by 2025. Over 306 billion emails are sent and received each day​ 1 ​.

Statistics 52

Statistics Construction Report B2B 52

Convince & Convert

OCTOBER 30, 2011

We uncovered a great many interesting factoids, and even some “non-advice’ including the finding that if you’re a B2B company what day you tweet (within the work week) is irrelevant. The reality is that YOU need to determine what’s right for YOUR COMPANY. Social Timing Insights.

Facebook 156

Facebook Statistics B2B Apple 156

Webbiquity SMM

MAY 3, 2011

It’s a way to find and form relationships with others who share our particular interests and passions, whether down the street or on other continents; interesting people with whom there has been no practical way to engage before. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buzz Marketing for Technology

NOVEMBER 28, 2012

From this, a company could reproduce this experience in its stores—whether through its associates or with product displays placed near checkout. Ever bought something from the Apple store, like an iPhone? What are their preferences while engaging with a brand they return to again and again? What do they like?

Focus Group 247

Focus Group Groups Groups Loyalty 247

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. Engagement” (such as likes, shares, etc.) billion last year to 2.5 billion by 2018.

Social Media 100

Social Media Marketing Survey Metrics 100

Webbiquity SMM

MAY 15, 2012

The goals of #Nifty50 are: 1) Acknowledge 50 men and women who share valuable content and actively engage on Twitter, and. We are working with a potential corporate sponsor to provide Apple iPads to 50 low-income children—the #Nifty50 Kids—somewhere in the U.S. Want to be part of this? See the form for complete qualifications.

Twitter 101

Twitter iPad B2B Apple 101

Buffer Social

AUGUST 22, 2018

And sure, that approach can work, but if you want to build a truly remarkable, successful company, that your customers love — and employees want to work for — you need something more. The whole mission of the company is based around that idea,” Ryan explained. You need a mission. ” Brian Peters.

Marketing 90

Marketing Education Authentication B2B 90

Oktopost

APRIL 15, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary “Employee advocacy is a strategy that every company should deploy. Hot Topics: How B2B companies can revolutionize their approach by borrowing from the B2C playbook – and why it matters.

Engagement 97

Engagement Strategy B2B Social Media Management 97

Oktopost

MAY 26, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Everyone wants to stand out in a crowded marketplace, and B2B marketers are no different. Radically Transparent is a podcast geared towards the modern-day B2B marketer.

B2B 15

B2B Apple Film YouTube 15

BeingOptimist

MAY 22, 2023

According to recent reports, Apple continues to be one of the biggest supporters of artificial intelligence, investing billions of dollars in the field. The Youtube app’s search autocomplete feature or Lisa, an Instagram engagement predictor, displays predictions. For B2B solutions, internal processes may be present.

Applications 40

Applications Mobile Team Data 40

Oktopost

SEPTEMBER 27, 2022

Naturally, this presents both challenges and opportunities for B2B marketers. On the other, competition is getting more intense in virtually every B2B field. With that in mind, you need to find a way to create unique B2B videos that make your brand stand out from the rest of the content your audience is seeing.

B2B 118

B2B Video How To ROI 118

Oktopost

APRIL 20, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? She’s an open book about the strong company culture she has built. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here.

B2B 12

B2B Apple Marketing Retail 12

Oktopost

SEPTEMBER 30, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? But using social engagement data in your lead scoring model can make it easier to spot the potential prospects your sales teams should be focusing on. Catch all episodes here. Episode Summary.

Data 118

Data Engagement Hubspot B2B 118