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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

RSS & email subscriptions. Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

This feedback can identify customer sentiment (positive or negative), trends and more. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike. On the flip side, you can boost messaging and marketing based on positive sentiment.

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3 Tools for Social Media Listening on a Budget

Ignite Social Media

If you don’t give a hoot about reporting on conversations, but want a more thorough way to collect and organize mentions, RSS Owl is one of the more-robust free options for listening. If you want to read more on how to set up RSS Owl, check out this tutorial we wrote a while back! language, region, and volume. Simple, but effective.

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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. But which social media monitoring tool is the best for your brand?

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15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. You can easily analyze engagement, reach, comments, and brand sentiment. Hootsuite RSS Syndicator. Talkwalker. Reddit search.

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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

This category can also include metrics like blog visitors and RSS / email subscribers. Sentiment: Are the comments, posts etc. Activity: Most web analytics tools, such as Google Analytics, can be used to track the number of visits, traffic quality (e.g. Answers, comments posted on your blog, etc. Share this on Mixx.

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