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How to Calculate Your SEO Business Case

The Realtime Report

How to Calculate Your SEO Business Case. Building and calculating your SEO business case may seem like an uphill task especially if you do not understand the technicalities of the process. We shall take a look at the necessary steps to follow in creating and of course, calculating your SEO business case. By Wendy Gooseberry.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

Analytics 167
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5 Steps To A Professional Grade Blog On A Budget

Jason Yormark

Find a WordPress template. Some of my must have recommendations include the following: All In One SEO Pack – Make it crazy easy to ensure your blog posts are SEO friendly. Google Analytics – It’s critical to know your site’s stats. This plugin makes it easy to integrate your Google Analytics code.

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Social media marketing: Strategy template and tips for 2025

Hootsuite

Unlike traditional marketing and advertising, social marketing fosters two-way communication between brands and social media users. It’s about engaging with customers on a personal level, building trust, and cultivating a sense of community to nurture long-term loyalty — not just driving immediate sales.

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Customize Your Blog's Error Page in 5 Easy Steps

Waxing UnLyrical

A while back, I was looking at my Google Analytics for WUL and I noticed that my 404 page , i.e. the one you get when the server can’t find the page you’re looking for on a particular site, was the 4th most highly-trafficked page on my blog. After which, click on the 404 Template button and you’re in. Panic stations!

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How to Perform a Competitor Analysis (with Examples and Template)

Buffer Social

As you go through the process, feel free to use this Google Sheets template I’ve created. Unique strengths I’ll go into depth about each section below, and again feel free to grab this competitor analysis template to follow along. For both tasks, you can use SEO PowerSuite (you can get the free version here ).

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13 Useful social media tools to try

Sprout Social

Every stage of your social media marketing, from content curation to graphic design to analytics, needs some sort of software. Graphics and media editing : Film better videos, create Instagram Story templates and make prettier gallery posts. Monitoring, listening & analytics : Keep an eye on your brand keywords.