The Realtime Report

DECEMBER 12, 2012

and AOL data analytics brainiacs, the company says it has created the first social media system that uses AI to understand and analyze millions of social conversations in realtime, and then convert them into campaigns that can be tracked and measured. Amplfy goes way beyond using a one-dimensional Klout score to rank influencers.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Mindjumpers

AUGUST 6, 2012

Influence Measurement Tools. Klout has probably been in the centre of this discussion, the service trying to determine a person’s influence by scoring different attributes around a person’s profile. More and more companies are starting to use the Klout score from for instance a job recruitment perspective. In the 20.05

ROI 199

ROI Klout Data Influencer 199

Janet Fouts

JANUARY 27, 2011

A potential employer can use a variety of tools to see how well you manage your personal brand online. After all, if you can’t make your own brand stand out how are you going to help them with theirs? This is a brand new tool to see how engaged your Facebook page is with your fans. Postrank Analytics. Peer Index.

Klout 138

Klout Brands Social Media Postrank 138

Akamai Marketing

FEBRUARY 8, 2011

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story.

Postrank 134

Postrank Analytics Tools Klout 134

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

Influencer 43

Influencer Brands How To Fashion 43

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 76

Influencer Tools Marketing Klout 76

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 131

Klout Curation Social Media Analytics 131

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram.

Strategy 213

Strategy Klout Marketing How To 213

agora pulse

JUNE 20, 2017

This platform offers you much more than multiple account management; it also offers you access to some of the meatier analytics that are available. ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided.

Tweetdeck 131

Tweetdeck Klout iPad iPhone 131

Waxing UnLyrical

SEPTEMBER 25, 2012

Well, she did such a great job the last time (when she moderated a lively discussion about Kred and Klout), that the folks at Kred got interested in participating in the chat. A1: Recently we released @ kred story a very rich view of your influence with analytics behind every panel #measurePR. As in, being a guest. Cool, huh?!

Klout 204

Klout Overview Influencer Hosting 204

Direct Marketing Observations

NOVEMBER 4, 2011

Do you believe in the Klout score? i.e. We’re going to use social to drive sales, for lead gen , for referrals, for bookings, for awareness through brand mentions etc. It was really because they are the brand, Starbucks. If you were to set a KPI for success in social, would it be FB likes? A massive push?

Klout 206

Klout Facebook Metrics Engagement 206

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Hootsuite

MARCH 31, 2020

Learn more : 7 Great Ways Brands Are Using Instagram’s “Questions” Sticker. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Learn more : The Beginner’s Guide to Facebook Analytics. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track).

List 145

List Social Media HootSuite URL 145

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.) PostRank Analytics solves this problem. Search Volume.

Metrics 161

Metrics Postrank Social Media Klout 161

Social Media Marketing

JUNE 26, 2013

This should seem obvious by now, but brands with poorly performing mobile experiences annoy customers. It might make brands think twice before spending an inordinate amount of time on such sites. Trumping that preference is "to support the brand I like." Here are 8 sources of Facebook content for brands.

Social Media 166

Social Media Klout Storify Yammer 166

Hootsuite

NOVEMBER 25, 2015

Finding the right influencers and building relationships is hugely important for your brand. For every dollar spent on influencer marketing , marketers see a $6.50 You can understand why 84 percent of marketers expect to launch at least one campaign involving an influencer in the next 12 months.

Influencer 40

Influencer Tools Marketing Klout 40

Webbiquity SMM

DECEMBER 20, 2011

Influence (e.g., Klout and Kred scores). Brand and mention tracking (e.g., Note: Google has indicated that it plans to introduce more advanced analytics for Google+ soon. Lift in branded search visits (another imprecise but correlated measure). Most tweeted links (i.e., Six LinkedIn Metrics. Unique visitors.

Social Media 194

Social Media Metrics ROI Klout 194

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. C'est la vie.

Klout 103

Klout Airlines Hotels Influencer 103

Twist Image

MAY 8, 2012

I never tagged myself as an analytics jockey, but switching over to the trip data screen of my GPS turned the long drive into both a game and fascinating collection of data. The Klout effect. Klout is an online platform designed to allocate an actual ranking to individuals as a kind of social scoring system. brand evangelist.

GPS 97

GPS Klout Foursquare Mobile 97

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? A free tool for finding the relative influence of any Twitter user. Actionly also includes Twitter account management and analytics tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

MAY 20, 2012

Further, every company has analytics at some level. What words are used in association with our brand? ” You need Social Analytics Software. Small business alternative: Crowd Booster , Google Analytics (also viable for large business), Swix. I need to understand their passions and spheres of influence.

Crimson Hexagon 142

Crimson Hexagon Software Social Media Attensity 142

Buzzlogix

MAY 15, 2017

You can also see how the public perceives your brand versus the competition. Sprout Social is one of the most popular social media monitoring tools because it gives you the analytics you need to increase social media engagement. Klout is social media monitoring software that must be mentioned. TweetReach. Simply Measured.

Social Media 40

Social Media Tools Klout HootSuite 40

Akamai Marketing

MARCH 23, 2011

Where WikiBrands differs is that it incorporates all those key subjects and more while also discussing the often ignored role of the brand. Branding is particularly relevant for small and medium sized businesses or start-ups who are looking to start or increase their social media voice. What’s your social currency?

Review 142

Review Company Klout Policies 142

Akamai Marketing

APRIL 4, 2011

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. What’s your social currency?

Lurker 203

Lurker Klout Policies Consultant 203

SocialFish

NOVEMBER 2, 2010

Thoughts on Klout and Psychology (p.s. the REAL reason why brands screw up on social media (Gaping Void). Conversation: the ultimate analytic (Social Signal). Unleash Your Conference Participants To Become WOM Influencers (MidCourse Corrections). 6 Ways to Optimize Your Blog for Search Engines (Social Media Examiner).

Klout 157

Klout Analysis Journal Curation 157

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Personal) Branding. Building a Brand/Brand Evangelism. How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. Here are how brands can get involved.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Proactive Report

APRIL 12, 2018

28 percent – general branding/awareness. Brand Awareness. You can assess the impact of a news release on brand awareness by the number of brand searches pre- and post-release. You can also measure brand awareness by looking at the Traffic Sources Overview in the PR Measurement Google Analytics Dashboard.

News 40

News Press Release URL Analytics 40

Akamai Marketing

MARCH 1, 2011

Whether you are a personal brand or a corporate brand or a small company, this daily review is a decent pulse-taking exercise on the reactions to your recent activity. Very helpful. =) Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Enter Qwitter.

Tools 160

Tools Klout Policies Tourism 160

Akamai Marketing

APRIL 30, 2009

The NHL is already using this Twitter extension to connect its brand with fans. Will brands start holding Tweet-ups for their followers that are sponsored? You can’t sponsor Twitter – but you can sponsor Twitter-ups. When will tradeshows start hosting Tweet-ups around the country to build momentum for their events? I think so.

Eventful 116

Eventful Twitter Klout Policies 116

agora pulse

NOVEMBER 29, 2016

Social sharing creates awareness of your brand, increases ROI and multiplies your fan base. Google Analytics provides a whole bunch of information about your Web visitors in the “Audience” tab. Best Tool: Once you’ve used Google Analytics, head over to your free Facebook Insights panel and select “People.”

Social Media 60

Social Media Social Media Management Trends Klout 60

Convince & Convert

NOVEMBER 23, 2010

Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. Maybe Twitter’s new analytics feature will help? Optimizable Metrics instead of Happenstance. Let’s hope that changes – and fast.

Metrics 128

Metrics Postrank Klout Marketing 128

Akamai Marketing

JUNE 28, 2009

Here’s to hoping all event marketing campains are as successful and impact a brand so successfully! Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Share and Enjoy: No Comments Start the ball rolling by posting a comment on this article!

Mobile 124

Mobile Klout Policies Tourism 124

Akamai Marketing

FEBRUARY 9, 2011

Further, the importance of personal branding is increasing for all young persons, not to mention the fact that this group is extremely open and transparent and social media’s inherent “openness&# culture isn’t frightening to them. In fact, the 18-34 demo is increasing its usage of both Facebook and Twitter.

comScore 156

comScore Review Klout Marketing 156

agora pulse

JULY 13, 2016

This is partly to start listening to conversations and understand what’s trending but also so you can retweet and engage in conversation with Mom influencers. TIP- Retweeting influencers is a great first step for anyone new to Mom marketing as 81% of Moms would trust a blogger over an advert. UrbanMommies. Know Your Hashtags.

Twitter 60

Twitter Hashtag How To Klout 60

Kikolani

AUGUST 24, 2012

Beyond laughing, embrace every bad marketing moment as inspiration to make your brand better. Creating the Perfect LinkedIn Profile to Generate Leads – In this three part series, we’re going to look at how to utilize your personal profile, company page, and analytics to their fullest extent to generate quality leads for your business.

Mashup 117

Mashup Resources How To Remix 117

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Our primary audiences were PR professionals and social media consultants who were looking for an inexpensive solution to monitor and track their customer’s brand on social media. c) Influence is so nebulous that it is better not worth measuring.

Press Release 142

Press Release Patterns Marketing Klout 142