Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. This is where customer marketing comes in.

Strategy 124

Strategy Brands Content UGC 124

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Dave Fleet

MARCH 5, 2012

.” Following that mantra, if you look at the changes Facebook has made over the last year as a continuum, the company has significantly tilted the scales away from engaging content – from brands creating communities with their customers – and towards paid advertising. Sound crazy? Paid advertising.

Content 375

Content Marketing Advertising Analysis 375

Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. Quick Jump to Section.

Content 118

Content FAQ Sentiment Hashtag 118

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 114

Analytics Sentiment Analysis Patterns 114

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

Social Media 126

Social Media Strategy Content How To 126

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Content marketing is not a “set it and forget it” type of initiative.

Strategy 113

Strategy Content Marketing Template 113

Sprout Social

JANUARY 9, 2024

Social media personalization is when brands analyze customer behavior across multiple touchpoints, and deliver highly tailored social content or messages that are appropriate for a specific stage in each buyer’s journey. What content wows our audience? What is social media personalization and why are marketers prioritizing it?

Social Media 125

Social Media Sentiment Data Team 125

Keyhole.co

NOVEMBER 13, 2023

In this ever-scrolling world, optimizing content on this platform is more important than ever for maximum reach. But how do you ensure your content stands out in viral videos? Unlike paid promotion using TikTok, TikTok SEO ( Search Engine Optimization ) is optimizing your TikTok account, videos, and content.

SEO 52

SEO Content Hashtag Trends 52

Later

AUGUST 19, 2021

To discover the answer, Later analyzed over 81 million feed posts (excluding Reels and IGTV videos). Based on our analysis, the more you post on Instagram per week, the greater your overall reach will be. Based on Later’s analysis of over 917K unique accounts, users that post more times per week typically have more followers.

Instagram 132

Instagram Analysis Hashtag Engagement 132

Webbiquity SMM

FEBRUARY 16, 2021

Most B2B brands have difficulty in creating visually appealing content, which is one key reason Instagram isn’t the most obvious platform for B2B companies. Often, they don’t think they have the right type of content or they simply don’t know what to post on Instagram. Grey: Put a Human Face on Your Brand.

B2B 259

B2B Examples Company Instagram 259

Social Media Strategies Summit

AUGUST 15, 2023

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Image source Of course, she also links to plenty of her content. Why Should You Follow Them? Liz Gross Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. An engaged audience takes action, which can include clicking on a link or sharing content with a friend. If your audience doesn’t engage with your brand, it may be a sign that your content does not resonate with them.

Engagement 106

Engagement Tips Loyalty Metrics 106

Sprout Social

JUNE 7, 2023

Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience. For example, if you want to focus your brand narrative around your product, ensure your content has the same flow across all social channels.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

AUGUST 17, 2022

From competitive analysis to figuring out how to better serve your customers, monitoring serves as a treasure trove of insight. To combat comment overload, Agorapulse allows users to set parameters to filter specific phrases and platforms out of their monitoring feeds.

Campaign 125

Campaign Social Media Tools Hubspot 125

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. This development, together with the recent statement from Facebook, underlines the importance for content amplification and increases the demand as marketers seek to compensate for the drop in organic reach.

Advertising 230

Advertising Facebook How To Guidelines 230

Convince & Convert

FEBRUARY 21, 2024

Poor Content Don’t let ChatGPT do your homework for you. ChatGPT typically writes content that’s overly verbose, formal, and with specific turns of phrase that human writers tend not to include. Are there expectations for employees to review and rewrite any content that is generated by AI. This will evolve and improve over time.

Training 154

Training Policies Team Guidelines 154

Webbiquity SMM

JANUARY 31, 2019

Most successful pages and brands have had a great deal of work put into them over time, along with solid decision-making in terms of content, post frequency, and who or what they tag. While most social media content doesn’t have a long shelf life, sometimes a piece of content can go viral after the fact.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Keyhole.co

FEBRUARY 3, 2024

Social media reach : An indication of how your content is being viewed by a large public (e.g., Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. For example, are they content with your service? It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. This bite-sized content can supercharge your social strategy and brand awareness. It’s the most popular content format Put simply: People like short-form video.

Buy 118

Buy Video How To Template 118

Hootsuite

SEPTEMBER 13, 2021

Does posting at a particular time or a specific day of the week get your content in front of more people? Read on to find out when to post on TikTok to make sure your content gets picked up by the platform’s algorithm and reaches the right people. It gives you a clear overview of which days were the busiest for your content.

Patterns 137

Patterns Analysis Analytics Overview 137

Ignite Social Media

MARCH 18, 2024

It’s allowed Duke’s social team to move at the speed of culture and quickly adapt as channels and content trends evolve. It frees you up to create the type of entertaining, storytelling content that resonates most on social.

Social Media 96

Social Media Marketing Nielsen Resources 96

Keyhole.co

SEPTEMBER 12, 2023

Content Scheduling and Publishing Tools Planning and publishing bulk content at the right time is a task of precision. Content Scheduling and Publishing Tools Planning and publishing bulk content at the right time is a task of precision. Moreover, the content queue must be cohesive and complement the chronology.

Tools 52

Tools Social Media Curata Price 52

Keyhole.co

JANUARY 20, 2024

Studies show that customers respond better to user-generated content than overly promotional marketing. A Facebook community is a powerful tool for user-generator content, because it’s full of real people uploading real comments, videos, and pictures. Instead of feeling salesy, content feels more authentic and organic.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

OCTOBER 19, 2023

Table of contents: What is online reputation monitoring? This is where something like social media sentiment analysis can really save the day. From positioning and messaging to your content and product, there’s so much to gain by leveling up your monitoring being direct mentions. How is online reputation monitoring done?

Reputation 97

Reputation Sentiment Analysis Notification 97

Razor Social

OCTOBER 26, 2023

Feed some info into Vimeo and it will automatically create the script for you. Implement an AI powered chatbot using Wonderchat Gone are the days when you have to feed all your answers into a Chatbot. Use ChatGPT advanced data analysis to interpret data and produce graphs Have you played around with ChatGPT advanced data analytics?

Tools 82

Tools Vimeo Marketing Feed 82

Buffer Social

OCTOBER 9, 2023

YouTube offers different content types, each with robust analytics. In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. Through your analytics.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis.

Analytics 85

Analytics Conversation Brands Sentiment 85

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Ignite Social Media

NOVEMBER 6, 2023

One of the most effective forms of influencer content is short-form, eye-catching video. In our analysis of influencer campaigns, we see that influencer video content garners significantly more engagement than image posts. Align video content to campaign goals – Show how products are used, etc.

Influencer 96

Influencer Campaign Video Instagram 96

Hootsuite

APRIL 18, 2022

A good collection of hashtags on your Instagram Reel is the key to getting your content discovered. That being said: it’s important to recognize that Instagram Reels are a different beast than the main feed. Your Reels will appear in search results and in the Explore feed. Your Reels can appear in users’ feeds.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Hootsuite

MAY 19, 2022

Even if the number of total users shrunk for the first time in early 2022, getting Facebook likes still promotes your content to some 2.11 Likes are important because they contribute to which posts Facebook’s algorithm pushes to the top of users’ feeds. Lots of factors go into the box, and a user’s feed comes out.

Tips 141

Tips HootSuite Facebook How To 141

Socialmedia.biz

JULY 28, 2016

We’ll list 10 awesome content marketing tools that will definitely improve the way you work. Your entire content marketing campaign can take a whole new direction when you start using it, since it will inform you about the effectiveness of your headlines, page titles, and SEO strategies. AssignmentMasters: Creating quality content.

Tools 60

Tools Content Marketing HootSuite 60

Sprout Social

NOVEMBER 21, 2022

The three-week campaign featured a branded TikTok sound, in-feed ads, an interactive augmented reality experience and a diverse trough of talent including Holly H, the Neffati Brothers, Michael Le, Jordan Fisher and Luke Trotman from Love Island to name a few. Fantastic Furniture worked with Incubeta to create TikTok influencer content.

Case Study 114

Case Study Marketing Directory Retail 114

agora pulse

MAY 28, 2020

Twitter has retweets, Facebook has shares, but what does Instagram have for sharing great content? As algorithms are updated regularly, you need to know hat is working now to grow your followers and get your content seen by more people. Basically, some of your content is valuable for more than the normal limited social media lifespan.

Instagram 170

Instagram How To Hashtag Feed 170

Keyhole.co

MAY 3, 2023

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Qualitatively, by monitoring who’s interacting with your hashtag, you can start to build a profile of your audience, and then continue to evolve your content to suit their needs.

Hashtag 52

Hashtag Social Media Sentiment How To 52