Sat.Feb 04, 2023 - Fri.Feb 10, 2023

article thumbnail

The Higher Ed Social Media Tips and Tricks You Can’t Google

Social Media Strategies Summit

The internet is packed with advice for social media managers. Whether you want to attract more followers, craft more engaging content , or optimize your post timings, millions of articles claim to provide an answer. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. You might have a small team, serious time constraints, and dozens of accounts to manage.

article thumbnail

Mike Allton’s Quick Start Guide To Becoming A Brand Influencer

The Social Media Hat

Getting paid to represent brands and help our audiences satisfy their needs is what influencer marketing is all about. But how do you get started? The post Mike Allton’s Quick Start Guide To Becoming A Brand Influencer appeared first on The Social Media Hat.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

It’s an AI Renaissance, and Yet Facebook Sucks at Detecting Basic Fraud

Jon Loomer

On one hand, we’re entering an AI Renaissance. ChatGPT and AI tools are exploding into our lives and will soon change the way we work, live, and play. And yet… Facebook still sucks at detecting basic fraud. These may sound completely unrelated, but they’re not. These two things contradict each other in laughable ways. We’re preparing to bow to our robot overlords.

Facebook 188
article thumbnail

Life’s a beach: How marketers are bringing a breath of fresh air to the travel industry

Audiense

How do you like to spend your vacation? By the beach with a cocktail or in a bustling city with new places to explore? However you like to relax and unwind, the options are limitless and tourism boards are vying for attention. Post-pandemic, the travel industry has noticed leisure travel booming, with consumers keen to explore places they’ve always dreamed of.

Travel 142
article thumbnail

How to Increase Diversity in Your Workforce Through AI Technology

Diversity and inclusion are crucial for building a strong and innovative workforce. Discover how AI technology can revolutionize your hiring process and drive diversity in your organization. Explore over 10 ways AI recruiting tools can help you identify a wider pool of candidates, enhance communication strategies, and eliminate unconscious bias. Embrace the future of recruitment and create a more diverse and inclusive workplace with AI technology.

article thumbnail

Breaking Silos and Unlocking the Potential of Social for Business Growth

Oktopost

Alex Taylor Noble takes the hot seat to reveal how to use social for business growth. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary How do you use social to support business growth? How can you get buy-in from internal stakeholders so social doesn’t sit in a silo? Meet Alex Taylor Noble – The Head of Social Media at The Bank of London and the next Behind the Post guest.

Banking 133
article thumbnail

How Much Should Brands Pay A B2B Influencer?

The Social Media Hat

Influencer payment rates can vary wildly, but there are key factors to consider. The post How Much Should Brands Pay A B2B Influencer? appeared first on The Social Media Hat.

B2B 209

More Trending

article thumbnail

#543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks

Amy Porterfield

Listen on… Learn the simple framework for achieving both success and fulfillment As entrepreneurs, we often measure success by how much money we make, how many followers we have on Instagram, or material possessions – because let’s face it, we live in a culture that places a lot of value on those sorts […] The post #543: An Identity Shift To Unlock Your Greatest Potential With Anthony Trucks appeared first on Amy Porterfield | Online Marketing Expert.

Instagram 131
article thumbnail

LinkedIn Publishes New Guide to B2B Marketing KPIs

Social Media Today

Looking to establish a more effective measurement process for your digital marketing efforts?

B2B 180
article thumbnail

3 Ways To Get More Views On Instagram Reels

Jenn's Trends

While Instagram Reels are still a significant focus for the platform and they still generally perform well for most… it’s no shock that overall reach and views are DOWN on Reels these days. There’s a number of reasons for this, including.

article thumbnail

10 Ways an AI Customer Service Chatbot Can Help Your Business

Hootsuite

One surefire way to save time and money is to use AI customer service in your business. If you’re like most business owners, you’re always on the lookout for new and innovative ways to better your business. We’re here to tell you AI customer service is a quick and easy win. In this blog post, we’ll explore 10 ways an AI customer service chatbot can help your business grow.

FAQ 103
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

#542: Why I Show Up Online As 100% Myself

Amy Porterfield

Listen on… Authenticity and the digital world: How to get clear on what you’re all about If you know me, then you know that I have a wildly vocal inner monologue that often tells me things that aren’t true. For instance, when I get a negative comment or criticism online, I’ve got to […] The post #542: Why I Show Up Online As 100% Myself appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

Mobile’s Influence on Digital Commerce Soars, Study Finds

Social Media Today

Digital spending exceeded $1 trillion in 2022, a 21% year-over-year increase, with mobile purchases seeing increased value in Q4, according to Comscore.

comScore 148
article thumbnail

Understanding and exploring core social media features

Sprout Social

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. How do you know which platform to prioritize to make the biggest impact on your business? Most experts will tell you there’s no right way to do it. And we agree! But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider.

Features 100
article thumbnail

Some Are Clearly Missing The Point Of The 40-Year-Old New Wave Hit '99 Luftballons'

Forbes Social Media

The official music video posted to YouTube had few comments for months, but since Thursday has seen a massive uptick, with thousands now offering their opinions and thoughts.

YouTube 98
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Make Your Content Stand Out with AI: Learn How to Improve SEO Visibility

Koka Sexton

Using AI to Generate Content Ideas AI provides invaluable insights about user needs and preferences, which can help marketers create personal and engaging content that resonates with users. AI-driven content generation technology can also help marketers brainstorm new ideas and generate content that is tailored to their specific target audience. By leveraging AI-driven insights, marketers can create more effective and engaging content that will maximize visibility and reach.

SEO 97
article thumbnail

As Twitter Continues to Break, Musk Seeks Answers About Declining Engagement on His Tweets

Social Media Today

Elon called an engineers meeting to demand an investigation into his declining engagement rates.

article thumbnail

Unlocking the Potential of AI for Use with Your Own Content

WebInKnow

Nearly all the buzz about AI in the past several months has been around using AI tools like ChatGPT for text and Dall-E for images to access and organize data found on the public Web. Far more interesting to me, and where billions is being invested by VCs right now, is how AI works with proprietary content.

Content 96
article thumbnail

Twitter Lags Behind Other Tech Giants In Disinformation Fight, EU Warns—As Musk’s Platform Antagonizes Regulators

Forbes Social Media

The EU’s executive chastised Twitter for not taking its responsibilities to combat misinformation seriously, particularly as Russia is engaged in a “full-blown disinformation war.

Twitter 94
article thumbnail

Interview Scorecard Free Downloadable Template

Making effective hiring decisions can be challenging, but with a standardized evaluation process, you can improve your chances of finding the ideal candidate every time. Discover the benefits of using interview scorecards to assess and compare candidates, ensuring fair and consistent evaluations. Our free interview scorecard template allows you to customize criteria and track candidate progress, helping you make informed hiring decisions.

article thumbnail

4 methods to define your target audience for SEO

Audiense

With almost ten thousand martech solutions , digital marketing has become more complex than ever before. Using software technologies allows you to conduct more precise analysis of online audiences, that means you’ll more likely reach the right people and attract them with an appropriate offer.

SEO 78
article thumbnail

Pinterest Now up to 450 Million Active Users, Posts Solid Numbers in Latest Performance Report

Social Media Today

Pinterest continues its steady climb.

article thumbnail

Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. To communicate your vision in a clear and concise way, you need to lead with numbers. When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program.

Buy 93
article thumbnail

Bernie Sanders Praised As Only KN95 Face Mask Wearer At State Of The Union

Forbes Social Media

There was one KN95 face mask and one Pokemon yellow dress with huge ruffle sleeves at the State of the Union address.

article thumbnail

3 Steps to Successful & Strategic Year-End HR Planning

Year-end can be a hectic time for HR professionals, but with proper planning and organization, you can navigate it smoothly. Learn the main watch outs for year-end HR prep with Paycor’s helpful checklist covering employee data, wage and tax information, and special situations. Ensure compliance and efficiency by downloading today!

article thumbnail

How To Change Your TikTok Username In 5 Easy Steps

Hootsuite

As the fastest-growing social media platform, TikTok’s become a non-negotiable part of social strategies for businesses both small and large. If you’re ready to turn your lurker account into an actual business, it’s time to learn how to change your TikTok username. Luckily, changing your TikTok username is a cakewalk (but with some caveats).

How To 75
article thumbnail

Snapchat Outlines Themed Activations for Super Bowl LVII

Social Media Today

Snapchat has a range of AR options and Bitmoji fashion items linked to the bog game.

article thumbnail

Making waves: Unexpected industries innovating on social

Sprout Social

There’s a place for everyone on social media. Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. But if you work in a technical or niche industry, it might seem like you don’t belong on social. That’s an understandable feeling. When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth.

article thumbnail

18 Jokes Elon Musk Stole From His Fans On Twitter

Forbes Social Media

Elon Musk loves to make jokes on Twitter, but I’m starting to wonder whether he’s ever made an original joke on the social media platform.

Twitter 93
article thumbnail

How to Issue a Disciplinary Action Notice

Learn how to issue a disciplinary action notice to address misconduct effectively. This document outlines the consequences of unacceptable behavior and ensures a fair process for all. Discover the importance of documenting disciplinary actions for compliance and improving company culture!

article thumbnail

Why Support Isn't Just a Job for Me – It's a Career

Buffer Social

It's fair to say that not many people grow up dreaming about working in customer support. It's not the typical aspirational career path! Indeed, some see a customer support role as a stepping stone to something else or a short-term job in a break from college or Uni. After nearly a decade working in a support role here at Buffer, I've come to think of customer support as a career in its own right, and I'm more passionate about it than ever.

Skills 68
article thumbnail

Google Says that AI-Generated Content is Not Against its Search Guidelines

Social Media Today

But don't start farming out your SEO content work to ChatGPT just yet.

article thumbnail

5 Instagram Reels Hacks You Need to Know for Your Brand

Quintly

“Capture and Share the World's Moments”. This is Instagram’s tagline and they have definitely succeeded at that. Currently, Instagram has amassed over 1 billion monthly active users and 500 million daily users , making it one of the top 4 social media platforms in the world.

article thumbnail

Elon Musk Fires Engineer Who Delivered Bad News About Twitter’s Engagement: Report

Forbes Social Media

Elon Musk reportedly firing an engineer who gave the billionaire bad news about engagement on the site, according to a new report from Platformer.

article thumbnail

Dont Let Social Media Become an HR Headache

Discover why your company needs a social media policy to protect its reputation, mitigate legal risks, and safeguard against cybersecurity threats. Learn how to create a realistic policy with clear guidelines and consequences. Don't let social media become an HR headache - keep your organization safe.