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38 of the Best Free Stock Photo Websites for 2021

Hootsuite

So if you’re looking for photos for commercial use that don’t cost a penny but will make your social feeds look like a million bucks, read on. Bonus: Get the always-up-to-date social media image size cheat sheet. You’ll find a lot of documentary-style shots here, which can give a social feed a much-needed dose of authenticity.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? Consumers today are much savvier and appreciate authenticity.

Trends 147
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One small step for brand: What marketers need to know about conscious—and increasingly skeptical—consumers 

Sprout Social

We need some skepticism to keep businesses accountable , transparent and authentic. Patagonia is revered as one of the best companies that mixes business with activism and it’s easy to see why by looking at their social feeds. peace1) September 29, 2021. — JLO BEAUTY (@jlobeauty) January 12, 2021.

Brands 106
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5 Learn more here. Fourteen hours.

Examples 139
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6 brilliant Facebook campaigns (& why they worked)

Sprout Social

As the widest-reaching social network around, Facebook boasts nearly 2.8 Posted by Adore Me on Monday, February 15, 2021. The takeaway: Collaborate with influencers and leverage customer-generated content to create Facebook campaigns that authentically reflect your values, brand and customers themselves. Owlet Baby Care.

Campaign 139
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How To Create a Strong Social Media Advocacy Program

Hootsuite

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. UGC acts as a trust signal, taking your brand authenticity to the next level.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

— Hootsuite (@hootsuite) May 19, 2021. Social-first brands like us are taking it one step further. We’re infusing the authentic voice and style we’ve created on social back into every other part of our brand. So how do you adapt your brand voice for social? There’s no formula for authenticity.

Brands 115