Hootsuite

OCTOBER 13, 2020

Enter: Social media sentiment. Social media sentiment is the attitude and feelings people have about your brand on social media. Bonus: Get a free social media sentiment report template to easily track audience sentiment over time. What is a social media sentiment analysis? But what are they saying?

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Sprout Social

DECEMBER 16, 2019

Based on our 2019 Social Index research, measuring social media success is typically based on a combination of the following. With their branded hashtag (#AmplifyYourStyle), that’s exactly what they do. For example, factors such as timing, post format, hashtags and captions all impact the engagement rate of any given post.

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Sprout Social

JANUARY 22, 2020

And that’s where things start to get interesting, as far as results are concerned: According to Sprout’s listening data, the #OptOutside hashtag was used 156K times on Twitter and Instagram during the inaugural campaign in 2015. By 2019’s iteration, that had increased a respectable 66% to 259K uses. million in 2019.

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Sprout Social

JULY 31, 2019

Best times to post on social media for 2019. A complete calendar of hashtag holidays for 2019. Add Brand Keywords & Instagram Hashtags. The importance of social media sentiment analysis (and how to conduct it). For more information on each of these post types, check out our Introduction to Publishing in Sprout.

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Keyhole.co

MARCH 3, 2023

Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. Tip #8 – Use Hashtags Instagram hashtags are the key to ensuring people actually find your posts—so make sure you’re using them properly. Hashtags act like keywords. Let’s get started.

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Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? To keep your brand from sitting on the sidelines, we’ve broken down the steps to developing a social media marketing plan to carry you through 2019 with a sense of purpose. For example, shooting for a million new Instagram followers in 2019 isn’t going to happen.

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Sprout Social

MARCH 24, 2020

This means not only measuring hard numbers associated with your brand and business but also feelings and customer sentiment (think: feelings and emotions associated with your marketing). Additionally, hashtag monitoring and social listening can clue you in conversations that result in praise or criticism from your audience.

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Hootsuite

AUGUST 19, 2020

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. Why it worked: Running a giveaway is a great way to boost brand awareness and stoke positive sentiments for one simple reason: everyone loves free stuff. They created a simple, clear campaign hashtag.

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Sprout Social

NOVEMBER 29, 2018

2018 was a big year for content, as recent studies have been showing: Content marketing revenue is projected to exceed $300 billion by 2019. Sentiment (if those are branded searches ). Sprout Social Hashtag Calendar : List of popular hashtags for every week of the year (which can be re-purposed for 2019!).

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Hootsuite

JUNE 22, 2020

That could include monitoring for brand or product mentions (tagged or not), related hashtags and keywords, or industry trends. Analyze customer sentiment. Brand monitoring allows you to take the pulse to see how customers are feeling and assess the social sentiment. Hashtags or marketing slogans can be on this search list, too.

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Webbiquity SMM

JULY 30, 2019

Looking at large numbers of tweets about it over different time frames, it appears sentiment is running roughly nine to one against the new look. — ScoutTheSock117 (@ScoutTF117) July 18, 2019. — Jabelz Wavelz (@JabelzWavelz) July 15, 2019. COMMISSIONS OPEN!) (@inkubun) July 22, 2019. EmmyStar79) July 18, 2019.

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Sprout Social

MARCH 21, 2019

If you want to know exactly what your customers want in 2019, you don’t have to look very hard. Rather than stare at a laundry list of metrics wondering what they mean, listening can provide some much-needed context including: The positive and negative sentiment surrounding your brand mentions online. Well, sort of.

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Sprout Social

MARCH 31, 2020

However, presenting death rates as a “fun fact” with a #TriviaTuesday hashtag is definitely in poor taste. It was never our intention to hurt anyone's sentiments. — KLM India (@KLMIndia) July 17, 2019. — Helena (@misshelenasue) April 27, 2019. — Lady Gaga (@ladygaga) January 10, 2019.

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agora pulse

APRIL 23, 2019

In total there are 3,019 emojis in the Unicode Standard as of March 2019. These are the top five most popular emojis in 2019. Did You Know … If you hashtag an emoji on Insta, it will become a live link to see all other Instagram posts that have hashtagged that emoji. World Emoji Day is July 17. Emojis engage fans.

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Hootsuite

JULY 9, 2019

A post shared by JEREMY MOORE (@makingitmoore) on May 3, 2019 at 10:48am PDT. A post shared by Gabrielle Blair (@designmom) on Jun 7, 2019 at 1:04pm PDT. A post shared by Jill Lansky, Beauty + Style (@theaugustdiaries) on Jun 15, 2019 at 2:23pm PDT. A post shared by KAYLA ITSINES (@kayla_itsines) on Jun 19, 2019 at 4:28am PDT.

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Pixlee

DECEMBER 9, 2019

TikTok is the third most downloaded app for the first quarter of 2019. It grew by 70% between 2018 and 2019. It had 188 million new users in the first quarter of 2019. Since strong customer sentiments are attached to influencers in China, brands can’t resist the appeal. . To that end, consider running hashtag challenges.

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Hootsuite

JULY 15, 2020

Some great tools to help include: Hootsuite Insights Powered by Brandwatch : Find top relevant sites, hashtags, and authors. Keyhole.co : Find top referring sites for relevant hashtags. One key way to find out is to engage in some social listening and social media sentiment analysis. Check out the competition. TogetherStronger.

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Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Keep tabs on what others are saying about your organization with our guide to social media sentiment analysis. Everything you need to know about Generation Z. They trust friends and family over anyone else.

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Oktopost

NOVEMBER 12, 2020

Keyhole is a one-stop-shop for hashtag analytics across Twitter, Instagram, and Facebook. A market leader in hashtag tracking, it can follow your tags in real-time and share results with your clients with a wide variety of professional-quality, client-ready PDF reports. Looker is one of the leading data analytics tools on the market.

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Sprout Social

JANUARY 5, 2021

Case in point, consider the skepticism of the platform in 2019 versus its rapid approach toward one billion active users in 2021. Set up social listening for industry keywords and hashtags. This includes brands, product names, and sentiment-related keywords (ex: “good” or “disappointing”).

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Keyhole.co

AUGUST 29, 2020

billion on advertising in 2019. Audience Sentiment. Related Articles: Social Listening: Best Practices For Growing Businesses Hashtag Analytics: 27 Actionable Strategies To Grow Your Business. Especially because most brands care most about sales and ROI, so brand awareness can feel like an abstract concept.

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Social Media Strategies Summit

JANUARY 18, 2019

This sentiment extends to the influencers that consumers follow and engage with on social media. In 2018, 76% of marketers reported measuring the ROI as their top challenge, and this trend is likely to continue into 2019. Hashtag & influencer insights. With increasing budgets comes an increased need to prove return.

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Influencer Tools UGC Marketing 100

Social Media Strategies Summit

AUGUST 1, 2019

According to the 2019 State of Influencer Marketing, 57% of marketers reported that influencer content outperformed their brand-created content. Weiss has let this sentiment be the guiding light for Glossier’s marketing since the company’s founding in 2015. Why is this marketing tactic so popular? Because it works.

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Hootsuite

MAY 10, 2021

Gauge customer sentiment. Customer sentiment can move the needle on everything product development, messaging, and even corporate values. Now Facebook groups, private accounts, and even branded hashtags provide a means to parlay branded clubs, lifestyles, and relationships into online spaces. Build brand communities.

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agora pulse

APRIL 21, 2020

TikTok took fourth place in the list of most downloaded iPhone apps for 2019. In April 2019, TikTok launched a beta of its “managed service platform,” which brought TikTok into the biddable ads space. Consider public sentiment surrounding your brand, and, if in doubt, disable the feature. Brand tip: Always think global.

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Questions Marketing Hashtag Analytics 109

Keyhole.co

AUGUST 29, 2020

billion on advertising in 2019. Audience Sentiment – The emotional tone of posts about your brand. Related Articles: Social Listening: Best Practices For Growing Businesses Hashtag Analytics: 27 Actionable Strategies To Grow Your Business. But brand awareness is still a necessary part of the profit equation.

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Social Media Brands Metrics Sentiment 40

Hootsuite

JUNE 17, 2019

It can be hard to keep tabs on trending hashtags and competitors. It’s easy-to-navigate dashboard lets you track and compare the performance multiple hashtags and competitors at once. You can also monitor your accounts response time, and rank comments by positive or negative sentiment. Bonus: it syncs up with Hootsuite.

Instagram 111

Instagram Tools HootSuite Hashtag 111

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism? Source: Twitter.

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agora pulse

JANUARY 21, 2020

Let me give you a quick, colorful look at the biggest 2019 releases then dive into each of these features. We began 2019 with the rollout of Instagram video publishing. Saved hashtag picker. Successful content on Twitter and Instagram relies on the strategic use of hashtags. Enter our saved hashtag picker.

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Social Media Management Social Media Tools Geotagging 98

Hootsuite

OCTOBER 1, 2019

In case you missed it: in April 2019, Instagram started experimenting with not showing the number of likes a post has received (AKA ‘like counts’) in the feeds of Canadian users. — Instagram (@instagram) July 17, 2019. A post shared by World Press Photo Foundation (@worldpressphoto) on Aug 14, 2019 at 7:51am PDT.

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Instagram Geotagging How To Tourism 111

Hootsuite

SEPTEMBER 2, 2020

Encourage mentions and hashtags. Geotags, hashtags and mentions expands the conversation and creates a sense of community. A ranking of Instagram comments by positive or negative sentiment. Find more details on Hootsuite Analytics here: Use your own branded hashtags. : @jordys.book.club. What are we missing?

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Hootsuite

SEPTEMBER 21, 2020

Inquire about TikTok For Good options, including promoted hashtags. Note the keywords and hashtags so you can benefit from increased reach during these events. A post shared by Time to Change (@timetochangecampaign) on Nov 5, 2019 at 2:16am PST. Run a hashtag campaign. Enroll your channel for the Nonprofits Program.

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Sprout Social

FEBRUARY 24, 2020

Try less,” is the sentiment. Unlike other platforms, where hashtags are king in search and discovery, on TikTok it’s sound. People recall sounds and feelings before campaign names and hashtags. Sounds may be the primary filter within the app, but hashtags are still a powerful tool in a brand’s TikTok arsenal.

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Hootsuite

MARCH 31, 2020

Captions can include text, hashtags, @ mentions, and emojis. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. Comments can include text, hashtags, @ mentions, and emojis. Follow Friday is a hashtag used to highlight some of your favorite Twitter accounts.

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agora pulse

JULY 3, 2019

For instance, the EU is now clear to crypto businesses on its counter-terrorism finance (CTF) and anti-money laundering (AML) obligations according to the 5 th Anti-Money Laundering Directive (5MLD) whose adoption by member states should be achieved by the end of 2019. Remember, traders, investors and buyers follow hashtags on Twitter.

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Social Media How To Influencer Policies 117

Hootsuite

MARCH 3, 2020

Relevant hashtags. This “online mood” is also called social media sentiment. Keeping tabs on social media sentiment is a key part of social media listening. Engagement is good—but only when it comes with positive social sentiment. Social listening allows you to track that sentiment in real time. Industry trends.

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