Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven.

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agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. In Q3 of 2019, TikTok surpassed Facebook, Instagram, Messenger, and Snapchat for App Store and Google Play installs. Hashtag challenges.

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Later

JULY 3, 2020

In fact, Instagram released more e-commerce features in the past few months than they did in all of 2019! A post shared by lululemon (@lululemon) on Jul 2, 2019 at 4:06pm PDT. We even launched our very own IGTV series called Screen Time with Later where we recap the top trends, cultural moments, and social media news of the week!

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Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. A mixture of behind-the-scenes moments and odd memes have made them the “boomer darlings” of the youth-focused app. Paid Media Opportunities.

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Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . but this is real life and I’m pretty happy in this moment right now so wanted to share it here’s to more spontaneity and real life posts in 2019! anyone else feel me?

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Likeable

OCTOBER 8, 2019

Advertisers often feel the need to constantly create content, or “hot takes,” that are relevant to what’s happening in the moment—whether it’s politics, holidays, or viral internet memes. WHAT LIKEABLE’S DOING: For over 10 years , we’ve been experts in social media and made it our specialty. And don’t worry—we still are.

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Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists.

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Likeable

MARCH 26, 2019

To the right, there’s a heart icon to “like,” a speech bubble to “comment,” and a “share” icon to either post on social media or send as a text message. Challenges are the norm, usually grouped together with a hashtag. social media audience. Memes : TikTok even has its own meme videos that simply catch on.

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Sprout Social

SEPTEMBER 30, 2021

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. During 2019, Instagram’s native shopping features underwent some major changes for e-tailers. A mention of your branded hashtags to encourage user-generated content. Instagram Shopping.

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Sprout Social

MARCH 26, 2019

Last updated: March 26, 2019. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US. Nearly everyone is there. of the share).

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Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 billion users , making it the top social media platform for the total number of active users. Facebook has cemented itself as a staple in the social media marketing world.

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agora pulse

MARCH 24, 2020

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

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Hootsuite

JANUARY 13, 2020

Fame obviously gives celebs an edge over companies on social. Just like brands, celebs have a stake in social media, too. A post shared by Jason Momoa (@prideofgypsies) on Dec 3, 2019 at 9:22pm PST. A post shared by Selena Gomez (@selenagomez) on Nov 12, 2019 at 9:19am PST. View this post on Instagram.

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Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. That’s why we interviewed more than 3,000 marketers toward the end of 2019. This gave us multiple perspectives on the social trends that matter most in the year ahead.

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Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. 7 social media campaign examples to learn from.

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Sprout Social

JANUARY 27, 2020

Odds are you’ve probably seen at least one of those viral lip-syncing videos, or screencaps and gifs from meme-worthy content across your other social channels, like Instagram and Twitter. One great example of this type of meme spreading across social is the “Kombucha girl” meme. shares and 2 million likes.

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Hootsuite

AUGUST 17, 2020

Weighing the options between organic vs paid social media? Paid and organic social are different beasts best harnessed for different goals. If you’re new to paid social, 2020 is an interesting time to get started. If you’re new to paid social, 2020 is an interesting time to get started. What is paid social media?

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Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

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Hootsuite

APRIL 28, 2020

Create a branded hashtag challenge. As with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. But hashtag challenges are especially popular on the platform. Challenges use specific hashtags to encourage users to create videos on a theme, as part of a campaign or viral trend.

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Unmetric

JUNE 3, 2019

Social media was abuzz last month with a lot of drama. They received the second highest engagement of all their 2019 Facebook content with this post. Amidst all the serious pro-life/pro-choice wars and gummy vitamins chatter, brands continued their own way, silently trying to win on social. We kid you not. Ah, Twitter.

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Hootsuite

AUGUST 27, 2019

starbucks) on May 12, 2019 at 8:29am PDT. A post shared by Chris “Thunder God” Coulson (@thechriscoulson) on Jul 29, 2019 at 3:15pm PDT. That’s why tutorials or how tos crush it on social media. A post shared by Lucia Lee (@foodminimalist) on Jun 17, 2019 at 5:44pm PDT. #MothersDay #StarbucksCards. Check it out!

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agora pulse

JULY 16, 2019

Here are five brands acing storytelling on social media and some actionable takeaways. Research shows that social media shares are boosted by 585% by using a brand character. The cheeky white duck went on to become the star of numerous ads stealing the show on social media too. Collate stories with hashtags.

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Sprout Social

JANUARY 5, 2021

Trendspotting on social media equal parts important and challenging given how fickle social algorithms are in creating a constantly changing social landscape. Case in point, consider the skepticism of the platform in 2019 versus its rapid approach toward one billion active users in 2021. Social media trends.

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Sprout Social

JULY 10, 2019

Setting social media goals isn’t fluff. Specifically, your hashtags and bio. The process of creating a hashtag doesn’t have to be daunting. For example, most hashtags are either a brand name or slight variations on a brand name. Hashtags serve as a sort of call-to-action to encourage customer photos and stories.

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Buffer Social

JANUARY 9, 2024

There’s nothing like a shiny new year of possibilities to inspire content creation — and a wide-open social media calendar to go with it.  Even if you slot them into your social calendar as a placeholder, you’re on the right track for now.  ⚡ Looking to start a new calendar from scratch?

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Sprout Social

OCTOBER 10, 2019

If you’re a brand today, there’s a non-zero chance you’re on social media in some way, shape or form. But how many brands have an active, thriving social media presence? Reality check: you can’t expect much from social when you post random links, @mention a few folks and call it a day. You need some structure.

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Sprout Social

JULY 27, 2023

Static images are as fundamental to social media as the hashtag or the like button. Static image posts revolutionized the way we share images online—from creating a culture of selfies, memes and compulsory food photography to reimagining how brands could relate to audiences. Burnout rates are high for social media teams.

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Sprout Social

AUGUST 24, 2021

Tune into the nostalgia melting pot on social media. More than a decade later, thanks to the resurgence of the Y2K aesthetic powered by social media creators and influencers, the foundation found its way into my timeline, and back into my heart. — Molly Marie (@MollyOhhdonnell) July 29, 2019. roseandben.

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Sprout Social

AUGUST 1, 2019

A social media manager can be a marketer, a strategist, a copywriter, a designer, an analyst and a customer service rep—sometimes all in one day. As someone who loves a challenge, that variety is one of the things that first drew me to working in social. Level up your social media skills with the right social tools.

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Hootsuite

MAY 7, 2020

Thinking about adding TikTok to your social media marketing strategy? These TikTok statistics will help you tell the forest from the memes. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? increase from the same time in 2019. in February 2019. Not to mention Quibi.

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Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Gen Zers crave hyper-personal experiences on social media, but they’re also keen to protect their privacy. Everything you need to know about Generation Z. They’re protective of their privacy.

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Hootsuite

MARCH 4, 2020

Byte is a new social media app, released on January 24, 2020 , that lets users upload six-second videos. Byte was delayed from a planned spring 2019 launch. Now that it’s live, here’s everything you need to know about Byte, the newest social media platform in 2020. Create a meme-able format.

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Waxing UnLyrical

MAY 31, 2018

We know memes and gifs are cool. Clicking through on the word “sponsored” will bring you to the Facebook page explaining how sponsored content works on that social network. Hashtags aren’t enough. No hashtags, no fancy legal terminology, just a clear explanation of exactly what the influencer received from the brand.

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Buffer Social

OCTOBER 9, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 2-6. Sharing and Discoverability Features New features like "Turn stories into Reels" , "Send to WhatsApp" button, and "Use Hashtag" button enhance content sharing and discoverability. Alt Platforms 1.

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agora pulse

JANUARY 13, 2021

A good social media caption has the power to attract, engage, and convert fans. In this article, we’re going to look at how to write captivating captions for social media and which brands are doing captions very well. Benefits of Great Social Media Captions . Keep your social media captions simple.

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Convince & Convert

FEBRUARY 4, 2016

By 2019, the number of Pinterest users in the U.S. million, representing almost 30 percent of American social networkers, predicts eMarketer. A study conducted by Shopify reveals that Pinterest users are 10 percent more likely to make a purchase than users referred from other social media sites. alone will reach 59.3

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Hootsuite

FEBRUARY 18, 2020

Back in April 2019, Instagram began hiding the number of likes a post received for its Canadian users. By November 2019, Instagram began hiding likes worldwide. Want to know how to measure engagement for other social media platforms? We show you how to measure social engagement for Facebook, Twitter, Snapchat here.

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