Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. billion monthly active users (1.28 billion daily active users).

Facebook 161

Facebook Template Templates URL 161

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Since 2017, we have seen many improvements.

Instagram 100

Instagram Strategy Facebook Social Networking 100

Pam Moore

JULY 25, 2017

The demands of the social and internet savvy buyer of today require that brands wanting to reach and connect with them serve up the most relevant, interesting and valuable content possible if you want to grab the needed attention of your ideal customer and audiences. It also includes our newly updated 2017 Content Editorial Calendar template.

Content 167

Content ROI Template Templates 167

Twist Image

APRIL 30, 2017

Piers Fawkes spends - what seems like - an awesome amount of time searching out trends, building data, publishing reports and curating news from around the world. And, along with running an incredible conference (check out PSFK 2017 ), Piers also recently published a report on marketing titled, The Future Of Advertising. business blog.

Trends 55

Trends Curation Retail Travel 55

Later

JUNE 12, 2020

In a recent Facebook Live announcement , Mark Zuckerberg shared several new e-commerce features to support companies looking to bring their business online during COVID-19. . Instagram Shop will be slow to roll out, but Facebook has promised a new permanent button on the app’s main navigation bar later this year. .

Products 77

Products Instagram Press Release Upcoming 77

Pixlee

NOVEMBER 6, 2017

If you’re a brand, hashtags can help you to build brand awareness, connect with your target audience, and start and participate in conversations related to your products. They’re also essential for community building, as well as for the creation and curation of user-generated content. Hashtagify. Final Thoughts.

Hashtag 47

Hashtag Analytics Tools Brands 47

Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. When executed well, an influencer-brand partnership can result in extensive social shares, increased content engagement, and boosted event attendance.

Eventful 145

Eventful Social Media Badge Hashtag 145

Pixlee

FEBRUARY 21, 2018

That was the message that IAB CEO Randall Rothenberg delivered about direct brands in his recent address introducing the “IAB 250 Powered by Dun & Bradstreet” report. In a previous blog post, we aligned Rothenberg’s message with that of our Top 25 Digitally Native Vertical Brands report of 2017. Madison Reed. American Giant.

Brands 41

Brands Content Apparel Curation 41

Oktopost

OCTOBER 23, 2019

Facebook hints at removing “Like” counts. Following Instagram’s lead , Facebook is testing hiding the “Like” count. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. It’s early 2020.

Marketing 110

Marketing YouTube Overview Instagram 110

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. billion monthly active users (1.28 billion daily active users).

Facebook 60

Facebook Template Templates URL 60

Twist Image

APRIL 30, 2017

Piers Fawkes spends - what seems like - an awesome amount of time searching out trends, building data, publishing reports and curating news from around the world. And, along with running an incredible conference (check out PSFK 2017 ), Piers also recently published a report on marketing titled, The Future Of Advertising. business blog.

Trends 40

Trends Curation Retail Travel 40

Later

FEBRUARY 15, 2021

How to Use TikTok for Your Brand. But it wasn’t until 2017, when ByteDance acquired another video-sharing platform (Musical.ly), that it took off in North America and Europe. Now, when people visit your page, they’ll get key information about your brand right away. How to Use TikTok for Your Brand.

Film 100

Film Trends Hashtag Curation 100

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. Launched in 2017, Fenty was a much-needed change. It has even prompted other major brands to diversify their products in response. LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Keyhole.co

OCTOBER 31, 2023

In a time when cosmetic brands barely had enough foundation and concealer tones to match half the skin tones of ‘real people,’ Rihanna’s Fenty Beauty came in like a storm. Launched in 2017, Fenty was a much-needed change. It has even prompted other major brands to diversify their products in response. LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Pixlee

SEPTEMBER 17, 2018

For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a stance on a fraught cultural topic. Since then, Nike has faced some backlash by fans boycotting brand products, but these reactions represent only a fraction of Nike’s customer base.

Campaign 67

Campaign UGC Apparel Content 67

Hootsuite

OCTOBER 8, 2019

Doing so encourages more people to follow you, and increases your brand awareness. And yes, I mean brand awareness. Remember: Your school — like a business — is a brand. How people perceive your brand depends a lot on the content you put out into the world. — UNSW (@UNSW) February 20, 2017.

Education 111

Education Social Media Tips Policies 111

Hootsuite

JUNE 26, 2019

This feature is essentially a branded calendar notification. Create an event page on Facebook. Make a Facebook event that includes all the details your guests will need. If there are tickets available through Eventbrite, you have the option to link your account to Facebook. Post teasers with necessary details.

Eventful 111

Eventful Social Media Hashtag HootSuite 111

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Facebook algorithm. You can read more about these tactics here.).

Organization 108

Organization Flipboard Social Media Company 108

Twist Image

OCTOBER 6, 2017

Instead, it became the world's biggest example of what happens when people apply their cognitive surplus to curation. That curation takes a lot of time and effort -- pages on topics like climate change or gun control are constantly being edited, rolled back, and locked down. What if it wasn't curated, and nobody checked sources?

Wikipedia 40

Wikipedia Curation Library Analytics 40

Pixlee

FEBRUARY 13, 2020

Retargeting through Instagram stories bring a whole new taste to retargeting for ecommerce brands. In fact, keeping your brand top of mind is an important component of the buyer journey. In fact, keeping your brand top of mind is an important component of the buyer journey. Instagram is owned by Facebook.

Instagram 55

Instagram Video How To Airlines 55

Twist Image

MAY 4, 2018

2017 Founder's Letter - Alphabet. I love Spotify 's weekly curation of music their algorithm thinks I will like. Within this story also lies many lessons about consumers, marketing, branding, what we believe and, ultimately, why did it take so long for someone to realize what had happened here? Alistair for Hugh). Fascinating."

Curation 40

Curation Advertising Google News 40

Twist Image

MAY 4, 2018

2017 Founder's Letter - Alphabet. I love Spotify 's weekly curation of music their algorithm thinks I will like. Within this story also lies many lessons about consumers, marketing, branding, what we believe and, ultimately, why did it take so long for someone to realize what had happened here? Alistair for Hugh). Fascinating."

Curation 40

Curation Advertising Google News 40

Twist Image

MARCH 22, 2017

Facebook is the 800-pound-gorilla for this format, and brands like being in a place where close to two billion users congregate. The next months (2017-2018) are going to see the introduction of much more technology in this space. . Is native advertising going to save your brand?

Advertising 51

Advertising Publishing Mobile Curation 51

Sprout Social

JANUARY 16, 2020

Because brands rightfully want to get their names and content in front of as many people as possible. In fact, raising brand awareness is number one among the top social media goals of marketers today. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead? Good question! For example.

Meme 106

Meme Marketing Hashtag Campaign 106

Socialmedia.biz

JULY 9, 2018

Thanks to the digital revolution, social media has now permeated every aspect of small, medium, and large businesses, especially with 52% of consumers acknowledging that platforms like Facebook influence their online/offline purchasing decisions. What is a Social Media Policy?

Policies 70

Policies Social Media How To Privacy 70

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

UGC 60

UGC Content Instagram Hashtag 60

Buffer Social

JULY 16, 2018

But, did you know that Instagram now makes up more than one-third (36%) of Facebook’s total ad revenue? Needless to say, Instagram advertising is becoming a huge deal for Facebook and an even greater opportunity for business looking to diversify their advertising channels and reach new customers. billion in the U.S.

Instagram 75

Instagram Strategy Tips How To 75

Buffer Social

JULY 27, 2016

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? And how will it affect the way brands create content on Snapchat? Well, that opportunity is now on Snapchat.

API 40

API Marketing comScore Video 40

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 96

Brands Facebook Campaign Sports 96

Sprout Social

JANUARY 9, 2017

Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Best Time to Post on Facebook. billion monthly active users , Facebook is king of social media. This leads brands to be more strategic with what time of the day they post to Facebook.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Buffer Social

OCTOBER 27, 2016

On Facebook, there’s the option to share a post. Though reposting isn’t an official feature of Instagram’s apps or website, it’s something that many brands and users have been doing for a while now. Why reposting can be important for brands. Instagram has become an incredibly important network for brands.

Instagram 40

Instagram Content Hashtag Notification 40

Sprout Social

JANUARY 18, 2017

Now let’s break this recipe down: Source: Which platform the traffic will be coming from (Twitter, Facebook, LinkedIn, etc.). Remember, it’s 2017 and this is the internet. Social provides the rare opportunity for brands to connect directly with their audiences. Who wants to spend their time doing that for every link?

ROI 40

ROI URL Analysis Campaign 40

Sprout Social

OCTOBER 10, 2019

Have you noticed your Facebook engagement has been on a downward spiral lately? Although the recent changes to the Facebook algorithm have many marketers sweating, the update isn’t as scary as it seems. Facebook is asking brands to rethink how they earn likes, comments and shares on their posts. There’s no need to panic.

Engagement 111

Engagement Facebook Meme Metrics 111

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 72

Brands Facebook Campaign Sports 72

Audiense

DECEMBER 19, 2016

We’ve spoken throughout the year to some of our clients and contacts at the biggest brands and agencies to help you understand how they overcome their main challenges, and what lessons you can pick up from them. Gartner has outlined artificial intelligence as its number one strategic technology trend of 2017.

Trends 60

Trends Marketing Forums Microsoft 60

Keyhole.co

FEBRUARY 27, 2024

Spotify’s tagline — music for everyone — undoubtedly captures what the Swedish brand is about. Here’s a lowdown of their social media accounts: Instagram: 11 million Facebook: 23 million Twitter: 14.2 Collaborating with celebrities Celebrity collaborations are a great way to build brand impact. million YouTube: 1.66

Social Media 59

Social Media Strategy Content Collaboration 59

Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. It also allows you to share links via Buffer, Facebook, Twitter and Email. AdEspresso.

Tools 40

Tools BuzzStream Marketing Template 40