2017 Social Media Trends Check-In

Ignite Social Media

At the start of the year, we wrote about the four trends social media marketers should expect in 2017. LinkedIn recently announced a new feature called “Storylines” which curates and displays trending news stories and content, similar to Facebook and Twitter.

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Best Practices for 2017 Social Media Buying

Ignite Social Media

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying.

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How to Make Your Content Stand Out in 2017: Three Expert Tips

Webbiquity SMM

While its worthwhile investing in quality video content to protect your brand image, costs have come down. People have been writing for at least a couple of years now that organic social media reach (particularly on Facebook) is dead.

2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. Showing up on Facebook every morning thinking “hmmm…what should I post today?” Help you create loyal brand evangelists.

#measurePR Recap (September 2017): Celebrating AMEC Measurement Month 2017

Waxing UnLyrical

In October, #measurePR welcomes Angie Jeffrey , APR, ABX’s Vice President of Brand Management, who’s on the team behind the Gender Equality Measure (GEM™), created jointly by ABX and the National Advertisers (ANA) Alliance for Family Entertainment (AFE)’s #SeeHer team.

2017 Content Marketing Editorial Calendar Template and Tutorial

Pam Moore

2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… . Help you create loyal brand evangelists.

10 Ways to Kick Your Social Media Strategy into Shape in 2017

Ignite Social Media

Outline your specific goals and make a momentum map/timeline for 2017 to keep you and your team on pace. Tell your story, don’t just PUSH your brand. Facebook: Video, GIF’s, link posts (posts that link off to another website for more info, shopping, etc.)

#measurePR Recap (March 2017): Celebrating Women Who Kick Major #measurePR Butt

Waxing UnLyrical

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Aly Saxe (@Aly_Saxe) March 9, 2017.

Top Social Media Changes in 2017

Ignite Social Media

With 2018 on the horizon, we are looking back on the good, the bad and the ugly 2017 brought us! Facebook Helps User & Brands Tell Stories. Facebook brought heat in 2017 when they allowed users the option to share their Instagram Stories to their Facebook Stories.

Facebook Messenger 101: Get Started Guide for Business [download now]

Pam Moore

Are you ready to gain an unfair competitive advantage on Facebook? If you answer yes to these questions then you need to understand the power of Facebook Messenger for business and how it can easily help you serve your customers, even while you sleep. What is Facebook Messenger?

The Latest Facebook Performance Metrics; How Does Your Brand Compare?

Ignite Social Media

More often than not Facebook plays a significant role in a brand’s social strategy. As such, brands rely on the community built around their pages. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content.

Download the Ultimate Facebook Image Size Guide Cheat Sheet

Pam Moore

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. With more than 1.23

How to Achieve Grade A Customer Care in 2017

Ignite Social Media

As 2017 is revving up into full gear, you may find yourself looking at your social media channels and asking, “How can I improve the experience my customers have on my channels?” If you see very strong positive comments about your brand, reward them.

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Our Top Five Blog Posts of 2017

Ignite Social Media

Thanks to our team of social media pros who are always learning what’s new in the industry, we’ve written hundreds of blog posts in 2017. The Latest Facebook Performance Metrics; How Does Your Brand Compare? Best Practices for 2017 Social Media Buying.

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Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)?

Facebook Ad Specs and Image Sizes [Fully Updated for 2017]

Buffer Social

Facebook ads can be an incredible way to reach your target audience. . And as we move into 2017, it’s becoming more and more likely that you’ll have to pay to maximize the impact of your content on Facebook. Looking to learn more about Facebook Ads?

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7-Step Facebook Marketing Strategy to Dominate 2017

Sprout Social

Let’s be honest here–Facebook isn’t slowing down. billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. Your Facebook marketing strategy has to be unique. There’s an ocean of potential customers you can reach on Facebook. Faceboo

Top five: Facebook users can now hit ‘snooze’

Sherrilynne Starkie

Facebook, Instagram, Microsoft, Twitter have launched new features and/or platforms. Facebook users can now hit 'snooze'. Dec 17, 2017. Facebook now allows users to ‘hit the snooze button’. This is a risk for brands posting too often or posting boring or salesy content. Dec 17, 2017. Long form content has come to Twitter and provides new opportunities for engagement to brands. Dec 17, 2017. Dec 17, 2017. Dec 17, 2017. REPORT.

Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture

Pam Moore

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements.

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4 Trends Social Media Marketers Should Expect in 2017

Ignite Social Media

We’ve seen plenty of changes and innovations in 2016, with many more certainly in store for 2017. Live video, particularly Facebook Live has taken hold this year, and with more brands finding creative ways to take advantage of this, we’ll likely see much more live video in 2017. Look for more brands and influencers to share brilliant, engaging live video next year. The new year is almost here, and it’s time for a new start for many social media trends.

Facebook Marketing Webinar: Change the Way You Think About Marketing Your Business on Facebook

Pam Moore

Tired of spinning your social wheels trying to market your business on Facebook? This is a special Facebook live webinar event packed with actionable tips and strategies you can implement immediately. Free Facebook Training Webinar – Here is What you will learn: .

2017 Social Media Mid-Year Recap

Ignite Social Media

It is hard to believe we are already over halfway through 2017. Facebook Recap. Facebook hit a big milestone with two billion monthly active users. Facebook also launched Marketplace this year which is a peer-to-peer buying and selling platform.

The Power of Facebook Marketing in 2018 is Real. Are you Ready?

Pam Moore

Is your Facebook marketing strategy and business Page ready for 2018? 2018 is going to be more challenging than ever for brands wanting to tap into the power of 1.37 billion monthly active users that Facebook proudly supports. residents use Facebook several times a day?

Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. Here are some of the innovations and new features introduced by Twitter, Facebook, LinkIn and Pinterest this week. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017.

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. Yet another post about 2018 B2B marketing trends? Yes, but wait—this one is different. Promise.

Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. We want to help you understand how your Facebook posts get viewed on Facebook. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed.

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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.”

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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

Brands can tap into the power of storytelling to inspire, connect with and serve their audiences. Brand storytelling is not about bragging about yourself all day on the latest live video streaming mobile application. Brand storytelling requires both art and science.

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Is Facebook Engaging for Your Brand?

Ignite Social Media

There are tons of opinions, articles and expert advice on which brands do it best and which don’t. Despite all this information, brands continue to struggle with keeping their content fresh and engaging, and determining whether organic or paid is the best direction to get the most of a post.

F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

Mark Zuckerberg, Facebook F8 conference 2017. Facebook’s F8 conference was once again filled with incredibly exciting announcements. Besides AR, there were also announcements about Messenger, chatbots, Facebook Analytics, Facebook Live, and more!

E3 2017 on Social Media – How Did Brands Interact with Gamers?

Ignite Social Media

Well, E3 2017 has just passed, and I’m going to be breaking down some of the highlights of how brands used social media to drive home the conversations of these big announcements to gamers who could not attend in person. Facebook. Posted by E3 Expo on Thursday, June 15, 2017.

Is Personal Branding Required for Business? How to Ignite the YOU Factor – Free Webinar

Pam Moore

Do you need to worry about your personal brand as a working professional? Or is a personal brand only for those “online gurus” trying to get rich and famous? The truth is this… You have a brand regardless if you plan it or not. Your brand is made of perceptions.

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Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

Would you like a competitive Facebook edge? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . I'm going to help you get that competitive edge in a quick and easy way by using Facebook Messenger. What is Facebook Messenger?

101 Marketing Tools and Technology Tips for 2017

Razor Social

They are there for their community and make them feel appreciated and connected to a brand on a more personal level. Create Facebook Ads with a warm audience. A warm audience is an audience that is already familiar with your brand. Scale up your Facebook ads with AdEspresso.

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Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? Becoming a human brand isn't going to happen overnight. Brand Storytelling in a Nutshell.

Facebook Groups for Business in a Nutshell

Pam Moore

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. You may be a member of a neighborhood or personal Facebook Group.

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Everything Marketers Need to Know About F8 Conference 2017 to Stay Ahead on Facebook

Buffer Social

Ninety-three percent of marketers we surveyed are actively using Facebook for their business. And almost everything that Facebook does to its family of products can have a great impact on marketers. Your secret sauce is Facebook’s F8 conference ! Facebook Live from desktop.

E3 2017 on Social Media – How Did Brands Interact with Gamers?

Ignite Social Media

Well, E3 2017 has just passed, and I’m going to be breaking down some of the highlights of how brands used social media to drive home the conversations of these big announcements to gamers who could not attend in person. Facebook. Posted by E3 Expo on Thursday, June 15, 2017.

What Associations Need to Know About Facebook’s API Changes

SocialFish

Ah, Facebook–that social network I love to hate , even though my career kind of depends on using it. Until yesterday, when you shared a link on Facebook via a page, you had the ability to customize the title, link description and image for that link.

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We Studied Our Top Social Media Posts of 2017. Here’s What We Learned.

Buffer Social

With 2017 coming to an end, I thought it might be helpful to do a review of our social media performance and share the findings with you. Plus, you’ll also learn about our top 100 most shared blog posts of 2017. Top 5 Facebook posts. Buffer (@buffer) May 18, 2017.

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Social Profit Factor is a robust social media, branding, content and digital marketing training academy that provides small business owners, entrepreneurs and marketing leaders the compass and map to master social media for business success.

How to Create an Extraordinary Social Media Strategy for 2017

Buffer Social

There are so many goals we could potentially focus on – like brand awareness, engagement, traffic, and signups, to name a few. Campfire’s top three company goals for 2017 are to: Expand into a new market segment.

Social Media Success Requires a Marriage, Not a One Night Stand

Pam Moore

I can help you use free marketing with Facebook NOW! You can’t build a blog, launch a Facebook profile, post beautiful photos on your Instagram page and call it a day. The invest in the brand. 7 Top Personal Branding Goals to Help Build Your Brand Strategy.