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MoMA Creates @Art140 To Stir Up Conversation

The Realtime Report

MoMA will post 6 pieces of art , representing “a wide range of work,” and then add information about each piece designed to get conversation rolling. Social Media Campaigns @Art140 art hashtag modern art MoMA Museum of Modern Art Possible' MoMA is already successful in social media, with 1.6

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Hashtags, the Good the Bad, the Oh So Ugly

Janet Fouts

It can’t be over-stated how important it is to research a hashtag before you use it and to give a little thought to what people may do with it once you unleash it on the world. I stuck to Twitter posts simply because they’re easier to embed, but most or all of these hashtags appear across social platforms. clitfest [link].

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How a Branded Hashtag Campaign Helped Tommy’s Superfoods to Reach More Than One Million People

Buffer Social

In 2014, Tommy’s Superfoods was born. The resulting campaign helped the business to reach more than one million people on social media and grow its email list by 22 percent. Here’s how the campaign generated these impressive results… Creating a movement to help achieve business goals. Creating a content plan.

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4 Tips to Find Micro Influencers on Instagram [to Boost Sales]

Keyhole.co

This past year, brands like Hello Fresh and ASOS worked with micro influencers to run successful Instagram influencer marketing campaigns. For example, in 2014, the world was confused when soccer-star Cristiano Ronaldo appeared in a Japanese facial fitness commercial. Have Specific Goals for Your Campaign.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

This style of marketing encourages fan pages and real time hashtag conversations with influencers. Data also shows that 91 percent of viewers and customers feel compelled to participate when campaigns happen in real time. Another element of the Decoded campaign was the use of social triggers. Social Triggers.

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4 Conversion Experts On Why Buyers Click

Convince & Convert

Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. The upcoming Conversion Road Trip, hosted by Unbounce , will bring many big league CRO experts together to present strategies for optimizing conversion. Psychology is the Root of Conversion Science.

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20+ Creative Social Media Contest Ideas and Examples

Hootsuite

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. This type of contest can also be paired with a submission-based campaign.

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