Convince & Convert

DECEMBER 11, 2015

As a result, most marketers phone it in, and most customers are unimpressed. Personalization is always a good addition to the marketer’s toolbox, but it’s especially impactful in a personal context like holiday greetings. As important as timing is, the key to making your holiday campaign video shareable is to focus on the content.

Campaign 60

Campaign List Tips Embedding 60

Visually SM

FEBRUARY 15, 2020

It’s no wonder that marketers are keen on turning their products into “snackable” moments , ready for a web audience whose attention is split by an increasing number of content creators. Let’s travel back in time and take a look at how brands have been using microcontent over the years. The long history of microcontent. Trade cards.

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Sports Instagram Advertising Travel 130

The Realtime Report

NOVEMBER 27, 2013

Engblom (@JWXYZ1985) November 21, 2013. A study by travel market research firm PhoCusWright found that “ 34% of hotel room revenue comes from online and mobile app bookings ,” a figure that is by all accounts only going to rise in the future. Plus, it becomes part of the history of your Twitter feed.

Hotels 148

Hotels Twitter Travel System 148

Koka Sexton

OCTOBER 7, 2016

In 2013 when I heard they were opening in California, I was hopeful that there would be one close to me. — Koka Sexton (@kokasexton) January 16, 2013. polizeros I look forward to @dunkindonuts everytime I travel to the easy coast. — Koka Sexton (@kokasexton) January 16, 2013. I am a junkie for their coffee.

Hotels 105

Hotels Travel Conference Social Media 105

Socialmedia.biz

FEBRUARY 25, 2019

of American customers use social media to interact with their favorite business at least one to three times per day, therefore, it comes as no surprise that 92% of B2B marketers in North America are flocking to these platforms to boost their online presence. Almost 58.6% Airways to look into.

Social Media 103

Social Media Brands Template Templates 103

Mindjumpers

MAY 23, 2013

It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing. More and more, news travels to people through social platforms and their online networks. 10 Social Media Trends for 2013 – Get Started! News and Social Monitoring. The Organization.

Trends 178

Trends Sports News Social Media 178

Social Media Marketing

MARCH 29, 2013

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. Communicate a Larger Message One of the most-effective branded video campaigns of 2012 was produced by travel booking engine Expedia.

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Engagement Video Brands comScore 167

Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. We then founded Carusele in 2015 based on the assumption that’s proven true that basic influencer marketing could be improved and optimized. Tune in now if you are ready to take your career up a notch!

Influencer 85

Influencer Social Media Hubspot Travel 85

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple. I didn’t think so!

Content 85

Content Marketing Energy Case Study 85

Pixlee

JANUARY 15, 2018

With the rise of YouTube and Instagram, influencer marketing is making waves on social media , and brands are benefitting big time. Partnering with influencers the right way can give your brand some clout within your target market, but the real question is: where do you start? A Bit More on Influencer Marketing.

Fashion 40

Fashion Influencer Brands Travel 40

Ignite Social Media

JANUARY 23, 2017

Heathrow Airport (yes, an airport) did a fantastic job of telling heartwarming stories with their holiday campaign this year showing two teddy bears traveling home for the holidays. Despite AT&T’s tweet going up in 2013, it’s still a prime example of trying to turn a tragedy into a marketing effort. Drop us a line.

Social Media 60

Social Media Discount Travel Brands 60

Kikolani

DECEMBER 7, 2012

14 Sources for Content Curation Inspiration – Increasingly, marketers are finding, organizing and sharing third-party content among their other efforts. How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies.

Mashup 122

Mashup Resources Remix Google Reader 122

Jon Loomer

OCTOBER 5, 2017

We can go back nearly five years now to my New Year’s resolutions for 2013. Target Nearby Travelers. It could become a great resource for marketers looking for answers and quick tutorials. Most marketers think of how they can make money first. Let’s be clear: I get it. Video is powerful. Automated Rules.

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Video Facebook YouTube Publishing 154

Kikolani

SEPTEMBER 17, 2013

In celebration of the launch of my first premium training course on how to promote your content , I asked some of the top blogging, content marketing, and online marketing experts to answer one important question. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast.

Tips 168

Tips Influencer Blogger LinkedIn 168

Sprout Social

JANUARY 28, 2020

Whether you’re new to Instagram marketing for your business in general, or you’re just starting to adopt Instagram ads, we’ve got your back with this guide. Instagram started offering ad spots to select businesses after it was acquired by Facebook in 2013. So how do you go about fitting this into your current marketing budget ?

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Advertising Campaign Instagram CPC 137

Later

SEPTEMBER 22, 2019

Those early likes gave me the strength to believe maybe my dreams were possible and to take the risk and do my very first show in 2013 in Dublin (I’m not sure I was ever that young!). A post shared by Nikki | TRAVEL & MARKETING (@nikkitravelled) on Jul 25, 2019 at 10:53pm PDT. It’s taken me to show at New York fashion week.

Instagram 81

Instagram UGC Curation Apple 81

Later

AUGUST 21, 2020

Earlier this year, we announced our cause marketing pledge, #MeUndiesGives. HYPER-NATURE CARL—Meet CARL OSTBERG, the photographer and floral artist behind the Boy Smells Pride campaign. Want to learn more about marketing and creating content in a post-binary world? It’s the Sisterhood of the Traveling Pants for swimwear.

Instagram 104

Instagram Brands Communities Loyalty 104

Later

NOVEMBER 4, 2018

Instagram video is one of the best tools in a marketers toolbox. Video marketing is no longer just for companies with big budgets, with an estimated 81% of businesses using video as a marketing tool in 2018. . As we already discussed, Instagram video posts have evolved quite a bit since they were first introduced in 2013. .

Instagram 76

Instagram Video Analytics Feed 76

ProBlogger

APRIL 23, 2013

I’ve updated them to make them as relevant as I can for 2013. Rather than promoting perfume on your travel blog try travel books, luggage and other travel products. Social Proof Marketing 1 – Best Seller Lists. Social Proof Marketing 2 – Reader Reviews. Multiple Promotions Per Campaign.

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Review Buy Widget Discount 55

Sprout Social

OCTOBER 3, 2018

A lot of things in our day-to-day lives have gained new dimension with the aid of social media—shopping, advertising, travel. Regardless of political affiliation, the last presidential election and the campaign trail that have followed have made for one of the most interesting political cycles yet. Why is this so important?

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Campaign Social Media Issues Instagram 108

Convince & Convert

MARCH 21, 2013

As the 2013 official SXSW t-shirt sponsor, Gap took to its social media channels to activate a series of free-spirited fashion and music themed content and events in Austin, San Francisco, Los Angeles and New York. Gap (@Gap) March 16, 2013. Use your social media efforts to bring people to the event that can’t physically travel there.

Activities 122

Activities Tumblr Fashion Curation 122

Hootsuite

OCTOBER 29, 2019

Click the link in our bio to find out why there is a huge generational imbalance in Britain's housing market (it's even influencing divorce rates). ? ?? Look at your audience analytics, or the demographics of your desired market, and factor them into your creative process. Representation should be about more than just optics.

Social Media 110

Social Media Engagement Tips Content 110