Trending Articles

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Snapchat Adds 12 Million Users in Q4, Posts Lower Than Expected Revenue Result

Social Media Today

Snapchat continues to grow in the Asia Pacific region, but revenue challenges remain

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Outage America: EV Batteries and How They Can Help

The Realtime Report

Outage America: EV Batteries and How They Can Help Power outages aren’t uncommon, with the rising issues of severe weather causing a strain on the power grid. This has resulted in 84% of Americans being worried about power outages occurring.

Report 91
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Planning for 2023: What Social Media Marketers Need to Win in 2023

Social Media Today

All the strategic tips, tools and guides that you'll need to map out your 2023 social media strategy

Tips 168
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Rules And Regulations Every B2B Influencer Needs To Know

The Social Media Hat

Over a dozen state, federal and international regulations for the B2B influencer to be aware of. The post Rules And Regulations Every B2B Influencer Needs To Know appeared first on The Social Media Hat. Digital Marketing B2B Influencer FTC Influencer Marketing Influencer Regulations

B2B 102
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Audiense and GWI integration: How to enhance your audience intelligence by combining social & survey data

Audiense

Audiense and GWI have teamed up to provide a powerful integration, where you will be able to port your audiences from social to survey data, removing any previous challenges of joining these data points manually to enrich your audience insights

Survey 102
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How Social Media Managers Can Set Measurable Goals for 2023  

Ignite Social Media

Ready. Goals! It’s 2023. And by now every social media marketer should have outlined their 2023 goals. But maybe you’ve not, or you’re still working on it. Here’s an approach that will help you come up with meaningful goals for the year.

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IM Academy Students Focus on Cultivating Mindset and Mentorship at New MMX Academy

The Realtime Report

IM Academy Students Focus on Cultivating Mindset and Mentorship at New MMX Academy IM Academy , a provider of online educational resources, launched five new academies in 2022, the most since the platform was established in 2013.

Report 91
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There Are Some Crazy Things Facebook Advertisers Can Do with ChatGPT: Just Ask ChatGPT

Jon Loomer

ChatGPT and the prospects of a future fueled by AI have exploded into our consciousness during the past couple of months. It’s exciting, scary, and overwhelming. I, like most of us, am an AI novice. I’m learning all of this now.

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How to blend social listening with audience intelligence to find audiences on Meta

Audiense

Combining social listening with a more robust audience intelligence tool is vital to really dig deep into your audience insights to develop and inform audience-centric strategies. It will help you uncover “insights from people” versus “insights from content sources

Tools 78
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Unlocking the Power of Metaverse in B2B Marketing

Atom Thought

Metaverse B2B marketing is an emerging concept that promises to revolutionize the way businesses advertise and market their products and services to other businesses.

B2B 130
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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LinkedIn Now Up to 900 Million Members, Continues to See ‘Record Levels’ of Engagement

Social Media Today

LinkedIn is closing in on a billion members - though 'members' and 'users' are not the same

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How To Grow Your Business Fast but Responsibly

The Realtime Report

How To Grow Your Business Fast but Responsibly Growth is the ultimate goal for any business, but it’s important to ensure that it happens responsibly.

Report 91
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How Much Revenue Can A B2B Influencer Earn?

The Social Media Hat

7 Ways B2B Influencers Can Make Money The post How Much Revenue Can A B2B Influencer Earn? appeared first on The Social Media Hat. Digital Marketing Affiliate Programs B2B Influencer Influencer Marketing Revenue

B2B 93
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4 key marketing trends to consider for your 2023 strategy

Audiense

New technological advancements and algorithm changes have a major impact on what brands and marketers are able to do. Audience Intelligence

Trends 96
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Empathy and Customer Support: Finding the Right Balance

Buffer Marketing

Empathy is a powerful way to build trust, but leaning in too far can also backfire. Something I’ve come to wonder after 3.5 years at Buffer as a Customer Advocate is how can we use empathy effectively to enhance the customer support experience? "The

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Twitter Publishes 2023 Marketing Calendar to Assist with Campaign Planning

Social Media Today

Twitter's also shared an update on its total active user count

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YouTube Analytics: 21 Metrics That You Should Track

Keyhole.co

If your business hasn’t started making video content , now is the time to start. But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. So why is YouTube such a big deal? With 2.5

Metrics 83
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Conditional Formatting Disappears from Facebook Ad Reports

Jon Loomer

Oh boy. This keeps happening. Just yesterday, I wrote about how Inspect Tool has gone away. And now it’s conditional formatting. This feels like a replay. But let’s walk through what advertisers are seeing, the benefits we lose, and what this means… Where Did It Go?

Report 103
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to build customer journey maps that are actually useful

Audiense

Customer journey mapping is the process of visually mapping out the steps your customers go through when engaging with your company. A journey map documents the process of buying your product or service. How To

Process 91
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Personal Finance for Creators: What Creators Should Know About Managing Money

Buffer Marketing

Earning your first dollar as a creator might feel exhilarating. Knowing that something you created is finally bringing in income — no matter how small — must be a thrill. But after the first month, reality sets in.

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Reports Show that Facebook Usage is Up, as Meta Continues to Develop its AI Targeting Models

Social Media Today

Facebook remains a key connector, and its improving AI is helping to keep users engaged

Report 155
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7 Proven Ways to Attract More Clients in 2023 Using Your Google Business Profile

Your Marketing Lady

As a local business owner, you understand the importance of having a strong online presence to reach new clients and stay ahead of the competition.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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#538: Business Networking Lessons From The World’s Most Connected Influencer, Joe Polish

Amy Porterfield

Listen on… Joe Polish shares 10 actionable strategies on how to grow your business network My guest on this episode has been coined as one of the most influential connectors in the world.

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How to make your brand customer-centric [+ Examples]

Sprout Social

Secretly, every customer wants their experience with a brand to be like the set of Cheers—where everybody knows your name. But how do you build a relationship, especially when you’re managing multiple channels?

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What You Need to Know about Social Media Security

Buffer Marketing

Take a second and ask yourself — when was the last time you changed your password? Do you still use the same password as when you were 12 because it’s the only one you’re likely to remember? No, I’m not talking about myself.

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Twitter Updates Paid Partnerships Policy to Ensure More Transparency in Brand Deals

Social Media Today

Twitter's looking to ensure more transparency for paid partnerships within tweets

Policies 151
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Here’s How NOT To Build Fans

David Meerman Scott

Doing what everybody else does won’t build fans. Being like the other guy but faster, cheaper, shinier won’t build fans. Case Studies Marketing Best Practices Fanocracy

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Free Speech Absolutist Elon Musk Removed BBC Documentary Critical Of India’s Leader

Forbes Social Media

It isn't uncommon for nations to ban what they essentially see as information shared by another country's 'state media' Social Media /social-media Innovation /innovation Social Media /social-media innovation socialmedia

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Referral marketing: What it is and how to use it successfully

Sprout Social

Think about your favorite store or business. How did you find it? Through Google search? While walking by? Or maybe through word-of-mouth from a friend , family member or trusted influencer. Chances are at least one person you know shares your enthusiasm for that place.

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Why it Looks Like Spam Emails are Coming From Buffermail

Buffer Marketing

A few months ago it was brought to our attention that spam emails containing inappropriate content are being sent out and that it appears they are coming from a Buffer-owned domain (buffermail.com). The emails are not coming from Buffer or from buffermail.

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Instagram Rolls Out Inbox ‘Notes’ to More Regions

Social Media Today

Notes provides another way to spark conversation in the app

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How To Grow Your B2B Social Media ROI In 2023?

Keyhole.co

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions.

ROI 52