Buzz Marketing for Technology

DECEMBER 22, 2009

At a recent ANA conference I was interviewing Brian Wallace VP of Digital Marketing and Media for RIM when I heard him say “2 years from now- if I still have a Director of Social Media – I should be fired!&# Share it on StumbleUpon. Use Social Media to spot issues before they hit the Contact Center!

Social Media 243

Social Media StumbleUpon Digg Reddit 243

Jason Yormark

JANUARY 6, 2011

I’m thrilled to be joining Strategies 360 as their new VP of Social. building the social media offering and team at Strategies 360 and. Share it on StumbleUpon. 9 Great Social Media, Digital Marketing & Productivity Tools. The Office For Mac Social Media Extravaganza!

Social Media 256

Social Media Strategy Technorati StumbleUpon 256

Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. It combines a few things you might have read about into one new concept around social media – the 4 P’s of Social Media marketing.

Social Media 250

Social Media Marketing B2B StumbleUpon 250

Adam Cohen

JUNE 8, 2010

I had an interesting discussion recently about Social media strategies. When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies.

Social Media 236

Social Media Paid Search comScore Posterous 236

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. Start a Facebook page just so “we can have a Facebook page.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Buzz Marketing for Technology

AUGUST 18, 2010

So I ran across some interesting stats last week when I picked up a tweet from Jeff Bullas on the 15 essential social media facts and figures for B2B Marketing. I don’t know how you feel but I certainly feel like everything I read about Social Media is the same old thing just a rehash of something else I read before.

B2B 246

B2B Social Media Marketing StumbleUpon 246

SocMed Sean

JANUARY 5, 2012

Rule number one of succeeding in social media is to first ensure that you have a product or service that your customers like. I’d be interested to hear examples of companies are spending time/energy on social media when they might be better off devoting those resources to improving their products.

Social Media 249

Social Media Facebook Tumblr StumbleUpon 249

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

DECEMBER 1, 2010

I think it is fair to say that Social Media has hit the mainstream these days but the big concern on every B2B Marketers mind has been where is the ROI? As a result I hear of many Social “science experiments” going on across several organizations that may or may not yield the results the marketer is hoping for. Tweet This!

ROI 258

ROI B2B Social Media Press Release 258

SocMed Sean

JANUARY 8, 2012

The biggest category of content that attracted visitors to SocMedSean.com in 2011 was definitely my social media comic strips. In case you missed them, here are links to all my 2011 social media comics in one post. In case you were wondering, my favorite comic that I created this year was The Social Media Kneejerk.

Social Media 243

Social Media Klout Tumblr StumbleUpon 243

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Technology.

Social Media 230

Social Media SM2 Energy Microblogging 230

SocMed Sean

APRIL 1, 2012

Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 1) How long have you been engaged in social networking and/or social media channels?

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

SocMed Sean

FEBRUARY 22, 2012

Social Media is ubiquitous. If you don’t know what that means, it means that everywhere you turn, social media is there. Because we are becoming an “always on” society and are never more than 3 steps from our mobile devices and computers, social is invading everything we do. Trust me, I tried.

Social Media 272

Social Media Tips GPS iPad 272

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Social media is free.

Social Media 241

Social Media Marketing Cost Guidelines 241

Jason Yormark

JANUARY 28, 2011

I absolutely love being able to build out a marketing/social media business for the firm, and we’re already making things happen with some pretty significant clients. It would be untrue to say that I still don’t have much to learn and for that reason I’m looking forward to attending The Social Media Strategies Summit in a few weeks.

Social Media 214

Social Media Strategy Technorati StumbleUpon 214

yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Social Media is the Game Changer.

Social Media 279

Social Media Mobile Social Networking YouTube 279

Webbiquity SMM

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. Since many (most?) Share this on Bebo.

Press Release 227

Press Release Social Media Social Bookmarking Blogger 227

Buzz Marketing for Technology

APRIL 27, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share it on StumbleUpon. Tweet This!

Social Media 227

Social Media Microblogging StumbleUpon Digg 227

Techipedia: Tamar Weinberg

AUGUST 25, 2010

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed. If you’re going to engage in social media, do it!

Social Media 272

Social Media Engagement Forums Policies 272

Adam Cohen

JUNE 11, 2010

Over the course of the last week, while working on social media initiatives for several clients, the following questions or situations came up: A client missing an opportunity to engage in a conversation (coupled with desire of agency team members to respond). Facebook is the Gateway Drug of Social Media (12). Tweet This!

Questions 225

Questions Social Media Privacy Posterous 225

Firebelly

AUGUST 15, 2011

Below are 5 social media must-reads that we wouldn’t want you to miss. By Laura Click A few months ago, I told you about the annoying social media personality disorders that will kill your ability to be successful on the social web. 4 Ways to Increase Your Traffic with StumbleUpon. But guess what?

Social Media 192

Social Media iPad StumbleUpon Social Bookmarking 192

Buzz Marketing for Technology

FEBRUARY 2, 2010

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Share it on StumbleUpon. Just 4 People doing Social Media? Share this on Reddit.

Campaign 213

Campaign Social Media StumbleUpon Digg 213

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. Some people think social media is just fun. What do you think about using social media for business? Make sure all your social media profiles are complete with the most relevant information.

Questions 277

Questions Social Media How To Postrank 277

Jason Yormark

FEBRUARY 15, 2011

Today I begin my search for the first piece of many in building out the S360 Marketing & Social Media team. Share it on StumbleUpon. The New Gig: VP of Marketing & Social Media @ Strategies 360. 9 Great Social Media, Digital Marketing & Productivity Tools. Share this on Reddit.

Social Media 204

Social Media Strategy Technorati Marketing 204

SocMed Sean

DECEMBER 9, 2011

Speaking social can sometimes be tough, especially with clients who haven’t yet engaged in social media or sometimes just “don’t get it” Even those clients who do understand and engage in the social space are sometime confused about the use of specific terms and jargon that social media pros use.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Bill Hartzer

MAY 24, 2018

The social media network StumbleUpon is shutting down on June 30, 2018. StumbleUpon users are being encouraged to join Mix, another website by the makers of StumbleUpon. For the past 16 years, StumbleUpon has been a website that you can submit a URL to. StumbleUpon Was Gameable. It did not.

StumbleUpon 109

StumbleUpon URL Avatar List 109

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share it on StumbleUpon.

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Jason Yormark

FEBRUARY 25, 2010

What I have done well however is utilizing social media. The following are the steps I’ve taken that I use and have found success in using social media to drive traffic to my blog. When you share your blog posts on social media channels, in most cases you have one chance to entice someone to actually click through.

Social Media 200

Social Media Digg RSS WordPress 200

Jason Yormark

FEBRUARY 25, 2010

What I have done well however is utilizing social media. The following are the steps I’ve taken that I use and have found success in using social media to drive traffic to my blog. When you share your blog posts on social media channels, in most cases you have one chance to entice someone to actually click through.

Social Media 200

Social Media Digg RSS WordPress 200

Adam Cohen

AUGUST 24, 2010

Social media provides opportunities for two-way and multi-way conversation, which requires discipline, research, scale and transparency. Making the leap to engage customers through leveraging social media tools can be a similar experience to leaping off that cliff. Why do you think companies struggle with social media?

Company 231

Company Social Media Posterous StumbleUpon 231

Webbiquity SMM

JANUARY 7, 2011

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing.

Trends 191

Trends Social Media Marketing Technorati 191

Buzz Marketing for Technology

MARCH 16, 2010

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Share it on StumbleUpon. Tweet This! Share this on Facebook.

B2B 206

B2B Social Media Marketing StumbleUpon 206

Buzz Marketing for Technology

MARCH 18, 2010

In the last post we covered how to create a Social Media Lead Flow. There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. Share it on StumbleUpon. Stumble upon something good?

B2B 225

B2B Platform Social Media Marketing 225

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

Resources 196

Resources Communities Social Media Technorati 196

Jason Yormark

APRIL 2, 2012

I’m certainly not, and that is also the case as it pertains to my social media usage and strategies. So with that, I’ve come up with my list of social media failures. StumbleUpon – I’ve just never really got StumbleUpon. Nobody is perfect right?

Social Media 200

Social Media StumbleUpon Newsletter Blogger 200

Webbiquity SMM

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Eventful 186

Eventful Social Media Technorati StumbleUpon 186

Buzz Marketing for Technology

MARCH 23, 2010

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Share it on StumbleUpon.

Social Media 211

Social Media Retail Loyalty B2B 211