Is Social Media Right for Small Businesses?

Peg Fitzpatrick

If you’ve been waiting for the right time to get started with social media for your small business, this is it. Most of the larger social media platforms (Facebook, Twitter, and Instagram) have been around for years.

How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social media measurement comes in different levels.

Trending Sources

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials.

Social Media Use: Three Big Mistakes Made by Small Businesses

Unspoken

According to a recent Manta survey , a staggering 90 percent of small business owners are using the web to network with potential customers and promote products and services. In seeking to connect with and grow an audience online , small businesses frequently turn to social media sites. Still, though social media is a popular marketing tool for small businesses, it can also be a minefield of potentially costly and critical mistakes.

11 Social Media Ideas for Small Businesses

Sprout Social

One of the toughest parts about putting together a social media campaign is coming up with ideas. Even the most experienced marketers struggle to come up with social media ideas at some point. — Sprout Social (@SproutSocial) September 16, 2016.

90% Of Small Businesses Are Networking Online

The Realtime Report

Nearly 90% of small businesses are spending time networking online, according to a new study by small business forum Manta. Out of 600 small business owners nationwide, 74% believe social networking platforms are as important as in-person networking – if not more so.

How to Use Foursquare for Small Business

Idaconcpts

At the same time, businesses can attract new visitors and build customer loyalty. As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5

What Twitter Moments Means for Small Businesses

SocialTimes Twitter

But what exactly are Twitter Moments and how can they benefit small businesses like yours? How small business can use Twitter Moments. Twitter Moments are a great way to engage customers on social media. Using Twitter Moments for your business.

Small Business Marketing Optimization Tips for 2016

Webbiquity SMM

The year is coming to a close, which means it’s time to start looking at the exciting opportunities 2016 will have to offer your small business. but what you should really be doing is focusing on areas you can improve your business every day for the remainder of 2015.

Holiday Marketing Tips for Small Businesses

Unspoken

Thanksgiving has just passed and now we are moving on to the season in which dollar signs flash in the eyes of many business owners. It only makes sense that businesses should try to make the most of social media as well as other marketing tactics during the holidays.

How To Bootstrap Fantastic Social Media For Small Business

Peg Fitzpatrick

Let’s face it: social media for small business can be a challenge! But it’s also the most fantastic way for small businesses to grow and reach more potential customers. How to budget your time for social media.

3 Powerful Strategies to Help your Small Business be Discovered on Instagram

Peg Fitzpatrick

Can small businesses use Instagram? Small businesses can be discovered on Instagram through a variety of different ways which I’ll explain in this article. Blog Posts Instagram Social Media Social Media for Small Business Can small businesses use Instagram?

10 Essential Online Tools for Small Business Owners

Small Business Mavericks

If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. This will make your business more efficient and profitable. All of these business tools are designed to make running your business online better and more efficiently.

How LinkedIn Endorsements Can Work for Your Small Business

Techipedia: Tamar Weinberg

If you’re not already familiar with and using LinkedIn, you’re missing out on a great [small] business tool. The LinkedIn study defines small business professionals as members who currently work at a company with between 11 and 500 employees.

5 Financial Areas Where Small Businesses Could Use Some Help

Idaconcpts

By leveraging a wide range of digital, social media, and cloud-based tools, small business owners complete highly productive work and save money on office rent at the same time. Businesses need to know specifically how they are doing at all times.

Mobile Technology and Your Small Business

Ari Herzog

In my opinion, mobile technology is the future of all communications for your business, internally and externally. They (and you) believe in the creation of the social web and mobile technologies are the key reasons for this substantial climb.

6 Smart Social Media Lessons for Small Business from a Car Dealer

Socially Sorted

Do you want to learn some instantly actionable, smart social media lessons for small business? In this post, I share some super simple strategies that a car dealer in Portland is using to drive engagement and traffic on social media.

Your First Small Business Step To Online Marketing

Small Business Mavericks

I’ve changed my thinking over the years about how small businesses can make that first all-important step to achieving an online presence. Advice I’ve given in the past is the same advice that most small business marketing consultants give: Buy a domain name, pay for hosting, set up a website, etc. So there needs to be a low-commitment way to achieve an online presence that is still effective marketing for the average small business owner.

12 Ways to Use Instagram for Small Business

Sprout Social

But how can you use Instagram for small business? In fact, the mobile app allows small businesses to compete with the “big guys.” Why Instagram for Small Businesses Is Great. It’s a good idea to connect your company’s social accounts.

7 Simple Blog Post Ideas for Your Small Business

Unspoken

Even with all of the emerging storytelling technology for small businesses, blogging remains an effective way to reach an audience with your marketing messages. It’s smart to experiment with your social channels and video options like Periscope , but great blog content is also really important. This personalizes your small business and also provides a different perspective for your followers. Why did you start your small business?

5 Incredible Small Business Marketing Resources You Haven’t Heard Of

Jason Yormark

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. Other than that, you can create anything from social media images to business cards to whatever your design needs may be.

Measuring Social Media ROI | Small Business Mavericks

Small Business Mavericks

» Measuring Social Media ROI Neil Glassman has a great article at Social Times titled “10 Measures Of Social Media ROI For Your Brand.&# What is often done is to use social media for SEO. About Us What’s a Maverick?

7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. Get Noticed on Social Media. 20% other business talk.

Small Business Marketing Through iPhone Apps | Small Business.

Small Business Mavericks

So is that a great opportunity to promote your small business? Small businesses are even getting in on the picture and it won’t be long before having your own iPhone app is going to be as important as having your own website. About Us What’s a Maverick?

A Social Media Approach Every Small Business Should Be Using

Rebekah Radice

Are you a small business owner looking to expand your online presence? Would you like to know how to use social media to connect with your target market? Sure you know that social media can create relationships, establish trust and earn a client for life.

5 Partnerships That Will Increase Your New Small Business’s Chance for Successs

Idaconcpts

In many ways, there has never been a better time to start a small business. Still, even the best-run and best-funded small businesses could use a little help in the revenue-generating department. Promote one another on social media.

Are Small Businesses Effective Online?

Small Business Mavericks

When Should An Online Business Begin Marketing? » Are Small Businesses Effective Online? Many small business owners are working hard to effectively promote themselves and their businesses online. About Us What’s a Maverick?

Small Business Social Media Will Grow in 2011 [infographic]

Mindjumpers

Tweet Many small business owners acknowledge the potential of being present on social media. This is part of the conclusion to a survey made by Webs.com based the replies from 1132 small business owners. Similar Posts: The Impact of Social Media.

Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

This is a special live training event jam packed with 3 easy ways to use Facebook Messenger to grow your business starting NOW. Trust me, you will be using it after you learn how easy it is and how much it can benefit your business, your customers and your social media communities.

Blogging: The Small Business Way

Idaconcpts

It is crucial for local businesses to maintain a blog in order for them to be competitive. However, having a blog does not mean that a business will instantly reap the rewards. The important thing is that you let your readers know that your business is alive and well.

How to Master Facebook for Small Business

Sprout Social

So you don’t have a marketing team with fancy titles like “Inbound Marketing Manager” or “Social Media Analyst.” That doesn’t mean that you cannot rock Facebook for small business. Using Facebook for Your Small Business.

Small Businesses Turn to Social Before Search

Saying It Social

Well, when it comes to participating in Social Media for your Business, the answer is yes, you would, because you must. During this webinar you will have the opportunity to learn from examples of real companies whose use of Social Media may be a hindrance to their efforts.

10 Areas Where Small Businesses Lack an Online Competitive Edge

Kikolani

We all know it; even though we wish it weren’t true: small businesses have limited resources. They often have only enough time, money, and patience for the core of their business. Certainly, a small business should never sacrifice its unique selling position.

10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 Whether you are a blogger, artist or a small business, marketing on Facebook could surely get you tons of exposure and leads for your business. Get a fully optimized business page.

PPC For Small Business – Are You Attracting The Wrong Traffic?

Small Business Mavericks

Small business owners often feel a little overwhelmed when it comes to advertising online. Banners are not big converters, social media can be time consuming, and paid search expensive. When a small business owner does run an advertising campaign, the most common complaint we hear is that their campaign was a complete flop. PPC for small business can be frustrating, however, there are ways around some of these problems.

Favorite Social Media Management Tools for Small Business

Convince & Convert

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels.

5 Customer-Centric Tips for Small Businesses [INFOGRAHIC]

Social Media Marketing

Marketing for a small business is hard. but now you're expected to put social on top of that as well. This infographic outlines five small business tips that can make it easier to reach your marketing goals. infographic social media email small business

Should I Use Periscope for my Small Business?

Unspoken

Consumer technology is moving so quickly that it seems as soon small business owners master the latest, greatest thing, there is another one that outdates it. One of 2015’s biggest trends on social media and video viewing is Periscope, the live-streaming broadcast tool that is owned by Twitter. Everyone from Tyra Banks to Arnold Schwarzenegger has a Periscope account – but what about small businesses?

14 Ways New Facebook Betrays Small Business

Convince & Convert

Most of Convince & Convert’s clients are larger corporations (or the agencies that serve them), but we’re a small business and work with a few as well, and I never thought I’d yearn for the cozy embrace of Google and it’s methodologies and mechanisms that were – and are – small biz friendly. One area where small businesses could excel in “old” Facebook was with the default landing tab. I get it.

Why a Twitter Dashboard is Critical for Small Businesses

Sprout Social

It’s surprising how many businesses have no idea whether or not their Twitter management strategy actually working. Some businesses look at their follower count as the main determinant of how successful they are on Twitter. . Twitter is huge for social customer service.