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Strategies to Ensure an Engaged Social Presence

Harp Interactive

My topic, in case you missed it, was “Propel your Social Media Marketing to New Heights: Strategies to Ensure a Winning and Engaging Social Presence&#. More specifically, however…engagement encompasses two strategies. Re-active engagement and Pro-active engagement, both necessary for a truly engaged social presence.

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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

When it comes to setting up a search and social strategy there is no end to the ways you can put the pieces together and it can be as simple or as complex to piece together as you want / need it to be. Simple Search And Social Strategy Framework. Knowing this will inform your marketing, social media, SEO, and content strategies.

Strategy 186
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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web.

Trendrr 267
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6 Savvy Tips for Social Media Monitoring

Harp Interactive

Set up an Alert Chain: Whether you use a paid monitoring powerhouse like Radian6 or a free online monitoring tool like Google Alerts, you’ll need to decide if you want to receive real time alerts or daily email containing alerts. Delegate someone in your company who is going to receive and analyze these alerts. Monitor for Content to Share.

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3 Ways Social Media can Boost Sales Success

Buzz Marketing for Technology

Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0

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Social Media Monitoring & Engagement: One Size Does Not Fit All

Jason Yormark

I’m about 9 months into my role at Strategies 360 running their social media outfit, and we’ve just about hit critical mass where we are exploring and upgrading our social media tools around monitoring and engagement. To pay for those services for small to medium sized clients would be a waste of dollars.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. And of course thanks for including Radian6.