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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet. Let’s get into it.

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Google Adds Option to Cast Meet Video Calls to Your Home TV

Social Media Today

Google has added a new option to its Meet video calling platform which enables users to stream their Meet calls to their home TV sets.

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LinkedIn Adds New Event Features, Rolls Out Video Meeting Options via LinkedIn Messages

Social Media Today

LinkedIn has added some new features to enhance its virtual events offering, while it's also giving all users access to its new video meeting tools.

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Google Makes Multi-Participant Video Streaming Platform Meet Free to All Users

Social Media Today

Google is making its multi-participant video conferencing tool Meet available to all, for free, to help people stay connected during the COVID-19 lockdowns.

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LinkedIn Adds Native Video Meeting Option, Facilitating Enhanced Connection in the App

Social Media Today

The option will make it easier to switch to a video meeting direct from your LinkedIn chats.

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Facebook Adds Support for Zoom Video Calls to Portal TV, Enabling You to Conduct Video Meetings on Your TV Set

Social Media Today

Facebook has added support for Zoom video calls to its Portal TV device, enabling you to conduct meetings on your TV screen.

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Google's Making it Easy to Join Google Meet Video Catch-Ups Via the Gmail App

Social Media Today

Google is making it easier to join Google Meet video catch-ups with a new shortcut option built into the Gmail app.

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