agora pulse

AUGUST 6, 2020

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? Monitoring engagement.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

Later

MARCH 22, 2021

For social media managers, staying on top of the latest trends and best practices is an important part of the job. social media courses that will help level-up your skills and boost that online portfolio. . 7 Social Media Courses for Marketers. 7 Social Media Courses for Marketers.

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?Communication

Social Media Management 89

Social Media Management Questions Social Media Skills 89

Keyhole.co

SEPTEMBER 12, 2023

You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. That’s why you need a stack of reliable, scalable, and intuitive social media management tools. With the right solutions, you can schedule posts in bulk, boost engagement, and make data-driven decisions.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

NOVEMBER 11, 2021

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Q: How do you measure referral traffic from social media?

Social Media Management 121

Social Media Management Social Media Platform Review 121

Keyhole.co

OCTOBER 20, 2022

Engagement rate gives us an assessment of the quality of the content, independent from the number of followers an account has. Table of Content What is Engagement Rate? Why Should You Track Engagement Rate? How to Calculate Engagement Rate. What is Engagement Rate? Why Should You Track Engagement Rate?

Engagement 105

Engagement Metrics ROI Comparison 105

Pixlee

DECEMBER 8, 2020

While not a new trend, social media content creators are blurring the line between brands, media powerhouses and marketers. . As brands look to adopt new models for engaging their audiences, creators become increasingly viable candidates for social media managers. Efficient time-management skills.

Social Media Management 96

Social Media Management Social Media Brands Content 96

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different.

ROI 108

ROI CPC eBook URL 108

Keyhole.co

JUNE 26, 2023

The engagement rate gives us an assessment of the quality of the content, independent of the number of followers an account has. What is Engagement Rate? Engagement rate is a metric used to assess the average number of interactions your social media content receives per follower. And there you go!

Engagement 52

Engagement How To Metrics ROI 52

Oktopost

OCTOBER 19, 2020

This is a summary of our latest webinar “From the Experts: The Power of Social Engagement”, hosted with our good friend and partner, Jamie Lewis, Director of Business Development at Marketo Engage , an Adobe Company. Watch the full on-demand recording here: Why Do I Need Social Media?

Engagement 118

Engagement B2B Data Social Media 118

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Purchase or develop an in-house tool to automate processes such as email responses, customer updates, product surveys and ROI measurement.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

agora pulse

NOVEMBER 10, 2020

When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. What Does a Social Media Report Look Like? Checking engagement on a social media analytics tool. Zoho Social. Talkwalker.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. Click To Tweet. Click To Tweet.

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Sprout Social

NOVEMBER 28, 2022

Instagram stories are a powerful feature to use to engage with your audience. And more opportunities to post means more opportunities to creatively engage with your audience. — Sprout Social (@SproutSocial) October 19, 2022. The key is to inspire engagement. These are an easy, interactive way to capture engagement.

Instagram 127

Instagram Engagement Brands Avatar 127

Waxing UnLyrical

MARCH 13, 2012

Social Media ROI is something I struggle with. I’m committing today to becoming a professional in the area of ROI. It does mean I’m going to read everything I can find on the topic, starting with Olivier’s book and every post he mentions ROI in on his blog. Work and stuff. He also blogs. .

ROI 167

ROI Social Media Flickr Social Media Management 167

Sprout Social

APRIL 25, 2024

Social media strategy templates Social media calendar templates Social media post templates Social media reporting templates Social media management templates What is a social media template? come to life in your social media calendar.

Template 79

Template Templates Social Media RFP 79

agora pulse

JANUARY 8, 2019

The biggest challenge is estimating the social media ROI. What is Social Media ROI? Social media ROI (“return on investment”) is a measure used to signify the return from the cost of investment in social media. Why Track Social Media ROI?

ROI 87

ROI Social Media Industry Insurance 87

Oktopost

FEBRUARY 26, 2024

Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. As a result, these platforms often lack the nuanced insights needed to thoroughly gauge your social media performance and its impact on revenue. However, this is where the similarities end.

B2B 62

B2B Metrics Social Media Social Media Management 62

Oktopost

MARCH 26, 2024

While we could write all day about the benefits of social selling , our bread and butter is helping you prove social selling success. We previously covered the types of data and metrics you can measure to increase ROI on your social selling initiatives. Enter the Influenced Opportunity Report.

Influencer 62

Influencer Report B2B ROI 62

agora pulse

JUNE 7, 2016

The following post is written by Rachel Go at Hubstaff — a company that really makes social media management work as a remote team. Social media is an online realm in itself, so it makes sense that a completely virtual team can manage a brand’s social media presence. We show personality.

Social Media Management 60

Social Media Management Team Social Media Notification 60

Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy at Oktopost, joins host Olivia Messina on Behind the Post to clear the air about some common social media misconceptions that are still floating around our highly social world. Can you actually measure the ROI of social media? Unleash Your Inner Artist.

Social Media 158

Social Media B2B Social Media Management Hosting 158

Mindjumpers

AUGUST 6, 2012

Today is the launch of a new interesting product ‘Social Marketing Automation Suite’ from Awareness Inc., focused on helping marketers transform social data into a measurable ROI. It’s undeniable that a large part of the global focus amongst companies right now is on data and ROI when it comes to social media.

ROI 199

ROI Klout Data Influencer 199

Sprout Social

OCTOBER 19, 2023

AI is also helping social teams understand and respond to audiences better. It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. You can also track the engagement rate by multiplying 100 by the sum of likes, shares and comments, then dividing them by the influencer’s follower count.

Metrics 100

Metrics Influencer Marketing Survey 100

Webbiquity SMM

OCTOBER 22, 2021

Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 205

Social Media Tips Metrics B2B 205

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Examples include the number of followers, likes, or comments on social media posts. Trust us. )

Metrics 107

Metrics Examples Marketing HootSuite 107

agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Tip: This is the data your bosses want to see when they ask for a social media report.

Social Media 144

Social Media ROI Social Media Management URL 144

Convince & Convert

MARCH 4, 2016

Validating the increase in spending on marketing technology, such as marketing automation and social media management, will require an even more specific understanding of each tool’s ROI. Only 44% of CMOs say, “I can measure ROI,” but this number has to increase if the CMO wants to increase their marketing budget.

ROI 60

ROI Statistics Software Metrics 60

Oktopost

APRIL 9, 2024

Higher ROI- By bringing in higher-quality leads and shortening their time in the sales funnel, you’ll see higher returns on your marketing spend. Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools.

B2B 62

B2B Marketing ROI Hubspot 62

Proactive Report

JULY 17, 2012

Having a skilled in-house social media manager can be a key factor, especially in a company that does not have the budget to pay an agency either a retainer, or use them to effectively run their online messaging models and communications. One of the secrets to social media success is the quality of your content.

Social Media Management 89

Social Media Management Social Media Yahoo Training 89

Sprout Social

AUGUST 30, 2021

Maximize marketing ROI. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. However, social teams are still frequently left in the dark about larger marketing campaigns until late in the game.

Campaign 141

Campaign Social Media Social Media Management Team 141

agora pulse

SEPTEMBER 21, 2019

In fact, this relevance increases engagement and reach that translates into an average of 11X more ROI compared to traditional marketing methods. However, Amex is proving that engaging relevant audiences makes for effective marketing. million engagements per year. There’s a drop or change in engagement.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In fact, this relevance increases engagement and reach that translates into an average of 11X more ROI compared to traditional marketing methods. However, Amex is proving that engaging relevant audiences makes for effective marketing. million engagements per year. There’s a drop or change in engagement.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Oktopost

MAY 30, 2023

Social media listening is a key part of leveraging your social media channels for maximum ROI, and being able to action those findings by posting content that is relevant to social conversations at the drop of a hat will be of major benefit to you. The solution? The solution?

Publishing 84

Publishing Social Media Film B2B 84

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

B2B 117

B2B Trends Social Media UGC 117

Socialmedia.biz

MAY 5, 2021

With 256 million daily active users on Snapchat creating content and keeping engagement regularly off the charts, it’s no surprise that businesses are looking for a way to take advantage of the platform with Snapchat ads. But is it worth it to take the time to create, manage, test, and update Snapchat Ads for your business?

ROI 87

ROI Course Activities Platform 87