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Apartment Marketing Predictions 2014: The New Breed Speaks

Firebelly

Here’s some of the top players in apartment marketing sounding off on what’s important. Mark Juleen, VP Marketing, J.C. I’ve been bullish since day one, but for marketers we may see a shift away from Facebook, or other platforms, and more effort over on G+. 2014 is upon us. This will be the year for Google+.

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7 Tactics for Promoting Your Brick-And-Mortar Business Online

The Social Media Incubator

Your blog – Every business has valuable advice and resources to share with their audience to educate and inform – which are great pre-cursors to getting the sale. Online marketing Strategic Social Media brick-and-mortar business online marketing plan online marketing strategy promoting online'

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The New Measurement: Shifting from Traditional PR to Growth PR

Waxing UnLyrical

Marketing and Communications are converging as PR is poised to evolve radically over the next decade. Thanks to the latest technologies, PR now has the potential to be a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing generally, or, at least, other important marketing activities.

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Are QR Codes Disadvantaging Your Small Business?

Small Business Mavericks

They are not placed in these areas for practical purposes; they are being used as part of a consumer education/branding campaign by marketers, particularly the big national brands. QR codes are really best suited to areas – as a download to a smart phone in the form of deal or coupon, and in print media.

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Want Killer Marketing Videos? 5 Keys To Writing Scripts

Buzzlogix

That is exactly what you can’t afford to have happen with your social media marketing videos. The competition is getting much keener and the marketing video arena is getting more crowded. Out of all the B2C companies in North America that engage in content marketing, 82% use videos. Content Marketing Institute.

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Tracking, Personalization And Screams Of Privacy

Twist Image

The truth is that marketers have failed this test so many times in the past that we must follow the legal rules set out by government and that consumer advocate groups must be vigilante with our performance. Marketers are constantly being put on notice for tactics and campaigns that cross the line. shopper marketing. salesforce.

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Social Media Does A Like = A Friendship?

Diva Marketing Blog

Today I had the honor of speaking about social media to a wonderful group of educators and people who work with children and school systems. This post was inspired by and dedicated to educators who are bravely stepping into an an exciting new world of social media; and are opening the doors for our children to learn in a different way. . .