The Realtime Report

JULY 26, 2023

What Is Long-Term Care Insurance, and Why Is It Important? We often don’t think about the future and what might happen to us when we’re older. However, preparing for retirement is essential to ensure a secure financial future. One way of doing this is by investing in long-term care insurance (LTCI). As you age, the chance of needing assistance with bathing, dressing, using the bathroom, or simply getting around increases significantly.

Insurance 172

Insurance Policies Discount Cost 172

Ignite Social Media

JULY 24, 2023

You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. That’s where a social media audit comes into play, and we gathered three social media experts to discuss how brands should conduct an effective social media audit.

Social Media 148

Social Media Analysis How To Syndication 148

Jon Loomer

JULY 26, 2023

Be wary of business advice that suggests you should focus your time as a brand on one social media platform. It’s conventional wisdom. It sounds good. “Be great at one instead of spreading yourself out too thin.” It assumes the only options are dominating at one thing or creating lots of bad content. It’s a lot like the Quality vs.

Social Media 146

Social Media Platform YouTube LinkedIn 146

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. And 56% claimed they soon planned to invest more resources in social media data analysis.

Analytics 140

Analytics Report Social Media Google 140

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Social Media

Social Media Today

JULY 28, 2023

The regular ‘Promoted’ signifier has disappeared and been replaced by a small ‘Ad’ marker.

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The Realtime Report

JULY 27, 2023

5 Critical Things You Need to Know About Kids on Social Media By Joe Gagliese It may seem counterintuitive for me, the CEO of a social media company , to be publicly warning people about the dangers of the technology my business is built upon but I’m also a father. Simultaneously, I’m a parent who’s deeply concerned about the threats faced in the digital world, and a business leader who intimately understands the technology.

Social Media 91

Social Media Analysis Skills Education 91

Forbes Social Media

JULY 25, 2023

X, the social media platform formerly known as Twitter, has warned companies that failure to buy more than $1,000 in ads could result in losing their verification badges

Buy 98

Buy Company Badge Twitter 98

Social Media Today

JULY 28, 2023

The activation will give users access to an automated Story that highlights their in-app connections.

Activities 148

Activities 148

The Realtime Report

JULY 25, 2023

Mastering the Forex Market Down Under: A Guide to Identifying the Best Forex Broker in Australia Selecting a reliable and responsible broker can prove daunting for investors looking to venture into the Forex market. With multiple nations across Australia all offering access to unique regional opportunities and offerings, understanding the ins and outs of this potentially lucrative market is essential.

Overview 91

Overview Class Marketing Price 91

Audiense

JULY 27, 2023

Last month was a momentous occasion, as we participated in the first AudienceCON , a one-day conference designed to inspire and equip attendees with knowledge and tools to drive meaningful engagement with target audiences.

Conference 78

Conference Marketing Engagement Tools 78

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Forbes Social Media

JULY 24, 2023

Elon Musk has changed the name of Twitter to just X and is doing everything he can to strip remnants of the old brand from the company’s headquarters in San Francisco.

Twitter 98

Twitter Brands Social Media 98

Social Media Today

JULY 27, 2023

The new studies show that certain algorithmic elements don't have as much impact as many suspect.

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Influencer Study 148

The Social Media Hat

JULY 24, 2023

Partnership Unpacked, Episode 31, with Rob Rebholz The post How CMOs and Partnership Leaders Can Scale Partner Onboarding and Co-Selling w/ Rob Rebholz appeared first on The Social Media Hat.

Social Media 78

Social Media Marketing 78

Audiense

JULY 24, 2023

For many professionals and industry leaders, creative data will be leading the next creative revolution, allowing brands to increase retention and take advantage of new opportunities faster.

Data 78

Data Campaign Industry Brands 78

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Forbes Social Media

JULY 25, 2023

Outrage is part of Musk’s brand and experts told Forbes it would be unwise to write off the billionaire for his unconventional approach to rebranding Twitter.

Twitter 98

Twitter Brands News Social Media 98

Social Media Today

JULY 25, 2023

Interesting insights into how redditors are using the app to glean more genuine product insights.

Products 148

Products Reddit Research 148

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? If not, now is the time to start. ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. But, if you’re unfamiliar with ChatGPT’s conversational AI model , you may not be sure what kind of questions and commands will get the most out of your chatbot.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Audiense

JULY 25, 2023

We live in an era of personalization — understanding your target audience is crucial for driving effective marketing strategies and achieving business success.

Marketing 78

Marketing Strategy 78

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Forbes Social Media

JULY 26, 2023

Zelensky's cross is a symbol of the Cossacks, a tribe of warriors seen as founders and defenders of the Ukrainian state—against, among others, the Russian empire

Social Media 95

Social Media 95

Social Media Today

JULY 25, 2023

Interesting insights into how redditors are using the app to glean more genuine product insights.

Products 148

Products Reddit Research 148

Hootsuite

JULY 26, 2023

Instagram is constantly pushing the boundaries of what a photo-sharing app can be. This social network is a multi-talented queen: Sure, you can throw a cool filter on a photo, but thanks to Instagram’s many native features, you can also edit videos, buy your mom’s birthday present, start an annoying group chat, see all of the posts you’ve liked (ever), video call your coworker, start a flame war via quiz sticker, and more.

Features 84

Features Instagram Marketing Remix 84

Buffer Social

JULY 24, 2023

Ever scrolled through TikTok and wondered why certain videos gain meteoric popularity while others, seemingly of equal quality, barely get a glance? The answer isn't just in the dance moves or catchy tunes. It's in the mysterious underpinnings of the TikTok algorithm. The uncannily accurate recommendations are powered by an algorithm that delivers hyper-relevant content that’ll make you wonder if they’re tracking you.

How To 75

How To Film Collaboration Hashtag 75

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Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media

Forbes Social Media

JULY 28, 2023

The city of San Francisco is investigating the gigantic X installed at Twitter’s headquarters, according to a new report from the Associated Press.

Twitter 93

Twitter Report Social Media 93

Social Media Today

JULY 23, 2023

Threads has lost momentum from its early hype, but it's still early days for the app.

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Hootsuite

JULY 27, 2023

Guess which platform puts the gram in donation programs ? The fun in fundraising? The… cha-cha-cha? In cha-cha-charity? You already know, but what you may not know (and why you’re here) is how to start a fundraiser on Instagram. With Instagram fundraising (where you raise money for causes involving universities, government agencies, hospitals, or non-profits through the platform), you have many tools to spread the word far and wide on your Stories, Reels, and posts.

Instagram 82

Instagram Tips HootSuite How To 82

Buffer Social

JULY 26, 2023

For one week in July this year, the full Buffer team did something rather unconventional. All 80 of us paused our day-to-day work, cleared our calendars, and dedicated a whole week to projects outside of our usual tasks. It’s Buffer’s annual Build Week. Why did we do this? At Buffer, we believe that the most exceptional ideas often emerge from outside the confines of conventional work structures.

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Project Astroturfing Team Communities 74

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Social Media

Forbes Social Media

JULY 27, 2023

Have you seen those photos of basketball legend LeBron James dressed in pink, supposedly going to see the new Barbie movie? They’re completely fake.

Social Media 88

Social Media 88

Social Media Today

JULY 23, 2023

Threads has lost momentum from its early hype, but it's still early days for the app.

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Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. Balancing your professional image with the urge to post about spicy cases or engage with Twitter trolls can be tough. It’s a tightrope walk where one off-side comment can send your career plummeting. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Keyhole.co

JULY 28, 2023

In business-to-business (B2B) marketing, social media has become a potent tool for connecting, engaging, and building lasting relationships. However, navigating the B2B social media marketing landscape requires a clear understanding of the best strategies and pitfalls to avoid. This comprehensive guide will explore the dos and don’ts of B2B social media marketing, providing actionable insights to effectively leverage social media for your B2B company’s success.

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B2B Company Social Media Marketing 52

Forbes Social Media

JULY 25, 2023

Billionaire Meta CEO Mark Zuckerberg could be held in contempt of Congress as Republican lawmakers on the House Judiciary Committee prepare a citation over an investigation into complaints the company intentionally censored conservative posts.

Committee 80

Committee Company Social Media 80