Sat.Jul 06, 2019 - Fri.Jul 12, 2019

9 social media video ideas that engage customers

Sprout Social

The situation is clear: you must create engaging video content on social media. You know you have to draw the viewer in and leave an impression, but there are so many ways it can go wrong.

Why You Need to Start Tracking Instagram Saves Today

agora pulse

On Instagram alone, social media managers are looking at likes, comments , video views, link clicks, profile views, and so much more.

6 Dangers of Influencer Marketing

Social Media Today

While influencer marketing has been a part of plenty of successful campaigns, marketers need to take certain precautions to avoid the pitfalls of utilizing this strategy

How To Translate Your Company Purpose Into Slick Visual Branding

Waxing UnLyrical

Guest post by Rodney Laws. Businesses come into existence through a complex combination of factors. Sometimes it’s a matter of the right skillset proving value at the right time, and an opportunity coming up to turn its use into a full-time operation.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Sun-sational Blogging Tips For Boosting SEO And Growing Your Blog

Firebelly

Grab your sunglasses because these sun-sational blogging tips are about to bring the heat. Blogs play a major role in boosting your website’s search engine optimization. The more value you bring to people via your blog, the more you can position your brand as a thought leader in your industry.

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50 Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

This infographic outlines major user activity statistics on each social media platform. These stats can help inform you when building and adjusting your social strategy

31 Most Engaging Raksha Bandhan Social Media Posts

Unmetric

Raksha Bandhan is a popular festival which celebrates the beautiful bond shared between brothers and sisters. Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience.

The More, the Merrier: Audiences Are Increasingly Embracing Multiple Social Networks

agora pulse

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered.

How to Cultivate Lasting Media Relationships

Meltwater

Those who work in public relations are expected to be the best when it comes to honing a message that sticks and moving a reader or viewer to take a… Read More >>>. Blog PR & Comms

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

New Report Finds Instagram Engagement Rates are In Decline

Social Media Today

A new report has suggested that overall engagement rates on Instagram posts are declining, which could be a consideration for brands

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How SparkNotes is winning the pop culture game on social

Unmetric

SparkNotes is a company that provides study guides for literature, poetry, films, and more. Anyone who’s had classics as Required Reading in their high school English lessons would be familiar with their website.

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Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. According to data from eMarketer, average time spent and overall engagement on Facebook is expected to continue to decline.

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9 Popular Instagram Trends of 2019 (So Far)

Later

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019!

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 Crucial Ingredients for a Tremendous Content Marketing Strategy [Infographic]

Social Media Today

Looking to improve your content marketing process? Ensure you cover off on these key elements

The Unmetric Certified Analyst Program is now up and running

Unmetric

With the ever-changing landscape of social media, it is highly necessary for social media analysts and digital marketers such as yourself to keep updating themselves to remain relevant. Gone are the days where your only job was to measure social media efforts.

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5 Practical Skills Essential for Success in Business

The Realtime Report

5 Practical Skills Essential for Success in Business. If you are thinking about opening your own business, then you may be wondering if you have the essential skills needed to be successful.

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Social Media Experts Share the Instagram Stories Stat They Love Best (and Why You Need to Know It, Too)

agora pulse

Instagram Stories are crazy-popular right now. Brands are cranking them out at an almost frenetic pace—but not everyone’s measuring just how those Instagram Stories are really doing.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Instagram Adds New Anti-Bullying Measures, Including Comment Warnings and User Restrictions

Social Media Today

Instagram is adding some new measures to help stamp out on-platform bullying, including new automated comment warnings and the capacity to restrict selected users

The #MindfulSocial podcast with @mckra1g

Janet Fouts

My guest on Mindful Social this week is Molly Cantrell-Kraig. Boy, does this woman have a story! She’s been through the wringer a few times in her life, yet she’s managed to do so much more than survive, she’s thrived.

How To Apply For An EIN Number Quickly

The Realtime Report

How To Apply For An EIN Number Quickly. When a business owner chooses to apply for an EIN (employer identification number), they improve their position as an employer. After all, business owners need employer identification numbers in order to file taxes for their companies.

31 Most Engaging Friendship Day Social Media Posts

Unmetric

Brand marketers use occasions like Friendship Day to capitalize on their social media campaigns. Most brands kick-start their campaign planning even up to two months in advance.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Drive Engagement on Facebook Without Paid Ads

Social Media Today

Buying Facebook advertising shouldn’t be the end of your marketing strategy on the platform. There are many other ways to increase your traffic and online influence without paying for ad space

What You Need to Know About Facebook’s New Cost Cap Bidding

Ignite Social Media

Last month, Facebook released another cost control bidding option, Cost Cap bidding. This bid strategy allows advertisers to indicate the average cost per action they would like to stay under to get the maximize results possible.

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How to Pitch to HUGEST Blogs

Kikolani

Note how in the title I specified the HUGEST blogs, and not just the biggest. I am talking about the The post How to Pitch to HUGEST Blogs appeared first on Kikolani. Social Media

Catch That Star: A Guide to Breaking into Hollywood

The Realtime Report

Catch That Star: A Guide to Breaking into Hollywood. Have you always dreamed of breaking into Hollywood? You and about every other person on the planet. Despite all the fierce competition, your dreams of stardom aren’t beyond your reach.

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11 Fundamental Habits You Must Adopt to Become Brilliant at Email Marketing [Infographic]

Social Media Today

Looking to improve your email marketing process - and results? Check out these tips

FAFSA Renewal

SocialFish

FAFSA stands for Free Application for Federal Student Aid. If you are a student requiring financial aid, you must start by filling out this form, and submitting it to your college. This will open for you many doors of getting financial aid.

5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

5 Ways that Social Media Marketing Software Can Fail You. There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker.

6 best Twitter analytics tools

Unmetric

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI.